Vault City brings another Scottish delicacy to the can
Vault City has brought a deep fried Scottish delicacy to its range of sour beers as part of its May's Sour Sunday launch.
Kikkoman fires up the BBQ this summer with a new sauce
Kikkoman reckons it can fire up summer sales this year with a new addition to its range of sauces fit for any summer barbecue.
Diet Coke competition brings getaway prizes
Coca-Cola Europacific Partners is giving consumers the chance to win a Kate Moss recommended countryside getaway in its latest competition for Diet Coke.
A rebellious trio join the Loch Lomond whisky line up
The Loch Lomond Group has expanded on its wide range of whiskies with a brand new brand made up of three new expressions.
Stimulate sales with energy drink variations
Soft drinks firms set out the key trends that retailers should keep note of to help bring in an extra boost for their energy drinks sections in stores.
Nordic Spirit brings extra strength to its mint flavour
JTI aims to bring a strengthened boost to its Nordic Spirit nicotine pouch brand with a new addition to its range of Spearmint variants.
Glasgow 1770 launches ‘harmonious’ experimental whisky
The Glasgow Distillery has added to its Glasgow 1770 Small Batch Series with an ambitious first for the distillery with a blend of two wine cask finishes.
Hendrick’s Gin has got a blooming new launch
Ayrshire distiller Hendrick's Gin has expanded on its Cabinet of Curiosities range with a new floral addition in Flora Adora.
Captain Morgan has set sail on a rum refresh
Diageo has unveiled what it is calling a bold new look for Captain Morgan which has rolled out across the brand's entire portfolio.
Bacardi brings in a spicy addition to the rum aisle
Bacardi Rum aims to bring a taste of the Caribbean shores to local c-stores with the launch of its new Caribbean Spiced rum.
Nuisance Drinks has two refreshingly different additions
Nuisance Drinks has grown its repertoire of fruity drinks with two new additions that aim to capitalise on an underrepresented citrus flavour the brand said.
Red Bull advises spending time and energy on range
Energy drinks giant Red Bull is advising convenience retailers to stock a variety of flavours and can sizes to satisfy consumer demands and drive up profits.
New Kingsbarns whisky
Kingsbarns Distillery has high hopes for its new Doocot flagship single malt whisky.
Island beer sets sales
Italian lager brand Peroni has launched a new light lager in time for the summer months aiming to drive further excitement across the beer category.
Cracker of a campaign
Mondelez International has brought together Ritz and Philadelphia for the latest marketing campaign for the cream cheese brand.
Juiced the job
Coca-Cola Europacific Partners has grown its Monster Energy drinks line-up with two new flavour variants from the States.