KBE Drinks brings excitement to spirits
KBE Drinks expands into the spirits category for the first time with the launch of four new spirits to the UK market that aims to bring new tastes to consumers.
Will sales go up in smoke?
BESTWAY Wholesale has also raised concerns about the effect the recent tobacco display ban could have on cigarette sales in c-stores, which are driven...
Spreading the flavour
MARS Chocolate Drinks and Treats has added a Galaxy variety to its chocolate spread range.
Making your deal obvious
BRITISH shoppers buy more groceries on promotion than anywhere else in the world, according to the latest market research from Kantar Worldpanel.
It says that...
New Bru for Christmas
Limited edition Irn-Bru for the festive season
A major signing for Snickers
Snickers has joined forces with Liverpool FC manager Jürgen Klopp for a new football-focused marketing campaign.
New look for Scott’s
Scott's has revamped its packaging, with a new look that pays homage to Scottish humour and heritage
Hot stuff
SPICY flavours are proving popular in the hot snacks market which, thanks to the return of the lunchbox meal and the rise in numbers...
Cut above
A distillery in Royal Deeside has created the world’s strongest gin, with an ABV of 77%.
C-stores thrive on last minute
Retailers can target impulsive socialising .
Lavazza takes to centre court in Wimbledon campaign
Italian coffee brand Lavazza has kicked off its new marketing campaign as part of the Wimbledon season featuring world men's no.1 Jannik Sinner.
Bright white forecasts
DAIRY products obviously have one thing in common, they’re derived from milk. But the dairy category has become increasingly diverse in recent times. That...
More biscuit PMPs on the way
CONSUMERS want biscuits and cakes to be good value for money and are moving away from volume deals towards PMPs. They also want healthier...
Rolling onto screens near you
PREMIER Foods is taking to TV to launch four new Cadbury Mini Rolls flavours.
It’s the brand’s first TV appearance in eight years.
As well...
Strawberry gin forever
In the increasingly busy flavoured gin category, strawberry reigns supreme according to a poll of UK consumers.
Old J Rum rolls out new Coconut variant
Old J Spiced Rum has unveiled a new Coconut flavour after the brand took to social media to find out what its fans were looking for in a new flavour.