An Irngetic new release – Irn-Bru Energy is here
The Scottish soft drinks market is set for a major shake-up after AG Barr announced the launch of Irn-Bru Energy
Screen stars
THE latest Quorn TV ads feature two Olympic gold medal winners, hockey player Kate Richardson-Walsh and swimmer Adam Peaty.
In the 20-second commercials, the two...
A rebellious trio join the Loch Lomond whisky line up
The Loch Lomond Group has expanded on its wide range of whiskies with a brand new brand made up of three new expressions.
More on the menu for gourmet cats
NESTLE Purina has added two new multipacks to its Gourmet Mon Petit range.
Available now, the fish multipack contains cod, sardine and salmon pouches, and...
Tennent’s launches mischievous campaign
Campaign kicks-off with Auld Enemy hijinks
TENNENT’S Lager is on a problem-solving mission as part of the latest campaign for the brand.
The ‘Here to Serve’ campaign...
Citrus flavour for WKD
WKD has added some citrus flavour to its range with the launch of its latest RTD
Local choice
Retailers should offer a wider choice to make the most of milk, argues dairy firm Graham’s.
THE days of consumers getting their milk delivered...
Perky option for breakfast on the move
PERKIER, the free-from brand created by coeliac Ann Perkins, has added breakfast-on-the go options and snacking treats to its product roster.
Perkins estimates that some...
What does it taste like?
DEBATE over the flavour of Irn-Bru has been raging on the small screen, through two brands latest adverts.
Building the dairy future
Giant merger will bring benefits of scale and new thinking on every aspect of milk, says Müller
THIS year is seeing major changes in the...
Text to win prize toys
THE latest on-pack promotion on McVitie’s biscuits offers shoppers the chance to win a cuddly character from the firm’s Sweeet TV ads.
Marketing director of...
Brand history in new package
CIDER brand Blackthorn has renamed two of its products.
National Blackthorn has become Blackthorn Gold and Blackthorn Reserve has replaced the existing Blackthorn 2L PET....
Hot options are a hit all day long
Kepak eyes food to go growth in convenience .
Malibu brings people together
PERNOD Ricard has been encouraging consumers to get together as part of its latest campaign for coconut rum brand Malibu.
Running across social media platforms,...
What the Dr ordered
A new taste and new activities have been launched for Coca-Cola Europacific Partners (CCEP) product Dr Pepper Zero.
Bladnoch kicks off new whisky series with a Wave
Bladnich has revealed the next chapter in its Master Distiller's Collection with the launch of The Wave I: Time & Maturation, exclusive to its website.
