Vodka in paper
Vodka brand Absolut has swapped out glass for paper with the launch of a new prototype bottle
Uncorking marketing spend
PERNOD Ricard has put its weight behind wine brand Campo Viejo, through the return of its ‘Decanta La Vida’ campaign.
Fake steak pie
Delice de France has started off 2020 with the launch of the vegan ‘Fake & Ale’ and Saag Mangalore Square Pies
Offer shines on hair care products
P&G has launched a new price-marked pack offer on a number of its best-selling SKUs. Products include Pantene, Head and Shoulders, Herbal Essences, Clairol...
Fresh packs for the freezer
FROZEN specialist Birds Eye has introduced bright, colourful new packaging across its Steamfresh range
McVitie’s rolls out the biscuit range for Christmas
Pladis UK has unveiled its sweet selection for the Christmas season, complete with a new flavour variant for Digestives alongside some returning favourites.
World of Sweets’ icey innovation
World of Sweets gears up the frozen treat occasion ahead of the spring and summer with the latest addition to its range of freezable products.
Flavours fresh from Normandy
NORMANDY cheese producer Isigny Sainte-Měre is urging retailers to add some French flavour to their dairy range
Promotion delivered
JAGERMEISTER has expanded its partnership with Deliveroo through July.
Aero on TV
AERO mousse brand Aero Heavenly has been appearing on TV screens this summer.
The campaign for the recently-launched brand has seen Aero Heavenly appearing across...
Tetley goes soft
TEA giant Tetley has entered the squash market with the roll out of Tetley Super Squash.
Spar introduces own-label wine line
Spar UK is out to add some value consumers shopping in the wine section with the launch of its own-label wine selection, featuring a trio of variants.
A Virtuous Vodka launch from Sweden
Swedish vodka brand Virtuous Vodka makes its way to UK markets as Love Drinks builds on its distribution range with its first ever vodka brand.
Life in the low lane
Times are tough in many parts of the milk chain and retail prices are fiercely competitive. It makes it all the more important to...
Worth its salt
THE latest product form Walker’s Nonsuch is Salted Caramel, a wrapped toffee made with Anglesey sea salt derived from the seawater of a designated area of the Menai Straits in accordance with its Protected Designation of Origin status
Peas in a pack
HEALTH is at the heart of the latest launch from Pipers Crisps as the brand looks to tap into the growing ‘better for you’ snacking sub-category