PREMIER Foods is taking to TV to launch four new Cadbury Mini Rolls flavours.
It’s the brand’s first TV appearance in eight years.
As well as a new look, the range has been given two new flavours and two limited-edition versions.
Premier Foods says the brand is currently bought by 9.6m households across Britain and is worth £72.1m.
The new flavours joining the core range are raspberry and chocolate orange.
The limited editions are banana and cola.
Head of Cadbury Cakes Joanna Agnew said: “The joyful TV ad will make people smile.”
