Exclusive bottle
Soft drinks giant Britvic has launched a new Robinsons flavour that is exclusive to the wholesale channel
Rowan Glen? Oh yes it is!
The dairy brand has announced it plans to renew a sponsorship agreement with Edinburgh King’s Theatre’s annual pantomime production, following the success of last year’s partnership
Latest e-cig technology
IMPERIAL Tobacco has released its newest ‘pod mod’ vaping device under its e-cigarette brand Blu
Bulmers back on the box
The cider brand has teamed up with Channel 4 for its first TV campaign in four years, focused on celebrating ‘Britishness’
Energetic rebrand
Drinks brand Purdey’s has a new look following a packaging revamp designed to appeal to health-conscious consumers
Online ad is a bit of a tease
Maltesers Buttons is the subject of the brand’s first ever digital-only campaign
Focusing on the farm
Pepsico has given its apple juice Copella a packaging redesign
Ready? Steady? Already cooked!
Premier Foods’ latest launch under the Loyd Grossman umbrella, Risotto Kits, are aimed at giving one and two person households a complete meal solution
Branston extends its chutney range
It will pair perfectly with cheese-based snacks
Ad push for Yazoo
The milk drink brand will appear across social media platforms until the end of summer
Wine finish
Whisky firm Tomatin has released its latest offering finished with a somewhat unusual ingredient, in the shape of Moscatel wine
Mixing up the Supermix
The supermix range will offer lemon meringue and peach flavoured ‘little jelly men’, as well as vanilla sheep and ice cream sweet pieces
Panasonic joins the circus
The promotion is designed to engage with core battery users by getting them to create their own online Cirque du Soleil show, and invite their friends or family to watch via social media
Gluten-free Stella is launched
The new beer product has been certified by Coeliac UK
Create your bar
Consumers can choose up to three ingredients from an eclectic list ranging from gooey brownie and tangy orange to fiery mustard and spearmint tea
Scotland gets its own cola
The beverage is bottled using spring water from the Cairngorm National Park
