Innis & Gunn offers the pints of difference
With customers looking for something different when it comes to the drinks selection at Christmas, c-store retailers should consider more premium options, reckons Innis & Gunn.
Name change for Weetabix
CHOCOLATE Weetabix is now Weetabix With Chocolate as part of a relaunch designed to reinforce the brand’s healthy image.
A £1.8m ad campaign to support...
Craft beer ‘outperforms market in c-stores’
Craft beer options have remained at the top of the shopping list for plenty of Scottish consumers during the last few years, and 2024 should be no different – especially in the convenience channel, reckons BrewDog.
Half and half and nearly square
A new rectangular wrap made with half wholegrain flour is Warburtons’ latest health-related innovation. Following the development of its Half & Half bread, and...
New Rubicon Spring is full of zest
Barr Soft Drinks aims to capture more sales from the health-conscious consumer with the launch of a zesty new flavour in the Rubicon Spring portfolio.
Juicing up – Healthy drink choices at lunchtime
HEALTHINESS is a significant issue for packed lunches and not just for schoolchildren, plenty of adults consider wellbeing when they’re making up their own...
BrewDog cracks open a Cold Beer
Scottish craft beer brand BrewDog aims to offer consumers a more 'sessionable' beer option with the launch of its lower-ABV Cold Beer lager.
Heinz back on screen
HEINZ soups are back on TV screens with the winter message It Has To Be Heinz.
The campaign runs until March. Until the end of...
Cold Town Beer brews a new look
Cold Town Beer has unveiled a major brand refresh complete with a bold new look across the entire range as well as an increased can size.
Wattshot makes a Scottish first
Premium gin shot Wattshot has made its way to the Scottish market as the gin rolls out to venues across Edinburgh and is available for online purchase.
Convenience strategy
Two channel-exclusive launches as biscuits giant ramps up its c-store programmes
BISCUIT and cake giant Pladis is ramping up activity in its convenience and impulse...
Walls rolls out a tasty way to start the day
Wall's Pastry is out to vary up the selection at breakfast time with the launch of its new All-Day Breakfast range, complete with all-new recipes.
Raging Bull backs British bangers
CELEBRITY Masterchef winning sports star Phil Vickery will become the face of British sausages next month.
The international rugby star, said to have been nicknamed...
Nestlé Cheerios strengthens support of Paralympic Games
Nestlé Cereals is set to bring the cheer with its new campaign in support of the British Paralympic Assocation ahead of the 2024 Paris Paralympic Games.
Early to rise
A round of hot, buttered toast, perhaps with a dollop of thick-shredded marmalade, may be many people’s favourite way to start the morning. But...
Sprite partners with Pringles in a Hot new promotion
CCEP has unveiled its latest team up with the Kellanova snacks brand Pringles Hot! and Sprite in new POS materials rolling out to convenience stores.
