The best medicine
The correlation between laughter and pain tolerance is being explored by a new campaign by Panadol
Mayo goes green
Unilever has its sights set on sustainability with the launch of new eco-friendly packaging for it’s Hellmann’s brand
Keeping things simple
Nestle Cereals has expanded its Shreddies range with the release of a new breakfast cereal
Probiotic gardening
Yakult is encouraging consumers to spend time outdoors and embrace the health and wellbeing benefits of gardening through its new initiative Grow With Yakult
The great crisp debate
The infamous British delicacy, the crisp sandwich, is at the centre of PepsiCo’s new marketing campaign for Walkers
Bold fruity vodka line
Swedish cider brand Kopparberg may already have gin and rum under its belt, but the brand has announced it is now moving into the vodka category with the launch of a new flavoured vodka range
Lowest RRP in category
JTI has lowered the RRP for its Kensitas Club Rolling Tobacco brand in Scotland, giving it the lowest RRP for a 3-in-1 rolling tobacco product in the UK
Seltzer from Bud
Budweiser Brewing Group has entered the seltzer category with the launch of a new range under its Bud Light brand
A whisky mix
A new single malt whisky designed for mixing has been released by Glenmorangie distillery
The best medicine
The correlation between laughter and pain tolerance is being explored by a new campaign by Panadol
A Rustlers to go
Kepak Consumer Foods has a new convenient on-the-go option for Rustlers fans – Cook in Box
KP is going nuts for nuts
KP Snacks is returning to TV screens for the first time in three years as part of its new multi-million pound campaign, KPow!
Scoring with NPD
WEETABIX has launched a new cereal range – Weetabix Melts.
Crisp pack refresh
PEPSICO has revamped packaging across its Walkers core range of crisps.
Sport and Vinegar
BURTON’S Biscuit Co has given its Fish ‘N’ Chips Salt & Vinegar snack brand a packaging refresh, to coincide with the busy sporting calendar of the next few months.
Tandoori style
GLASGOW-based snack brand Cornitos has added some curry flavour to its range with the rollout of a new Spicy Tikka Masala variant.
