Fairy flipped on its head
Proctor & Gamble (P&G) has launched a new format for Fairy Liquid.
Eco-friendly first from paper firm
Private label paper product supplier WEPA UK has launched a new consumer-facing brand with sustainability at its heart.
Star Tissue shines with NPD
The last year has been a busy one for Star Tissue UK – and not just because of the Covid pandemic.
Ora offers a one handed solution
Kitchen towel entrepreneurs gear up for a big launch in the Scottish convenience channel
Driving impulse with oral hygiene
Changing habits could be good for c-stores
Phelps and Colgate on a water saving crusade
Sinking wastage with Colgate's “Save Water” initiative
Less is more in household
Don’t overwhelm customers, says Unilever
Cleaning up sales
Mrs Hinch (i.e Sophie Hinchliffe) has turned the cleaning world upside down with her own brand of ultra-tidy home interiors
No value in a budget brand
Repeat purchase driven by quality paper
Brush up range for fresh sales
CONSUMERS believe they won’t find a wide range of oral care products in their local c-store, according to research by Aquafresh and Sensodyne brand owner GSK
Three chews a day to fight decay
MARS Wrigley has been promoting the oral health benefits of its chewing gum range
Bold to ‘Take you home’ with TV campaign
P&G is enhancing its Bold portfolio with the release of a new range of 3 in1 Pods. Available in four scents, the pods use a three-chamber technology to clean, soften and freshen clothes
A burst of blue
HOME fragrance specialist Airpure has expanded its household cleaning range Mighty Burst
Hampered by too many choices
THE household category can be tricky for customers to navigate making it vital retailers make their store as shoppable as possible
Conditioner lands in UK
HAIR brand Pantene has launched a new conditioner range in the UK
Fixing for a larger pack size
DENTURE brand Poligrip has launched its Flavour Free Fixative Cream in a larger format in the UK following success for the bigger pack size...
