Laundry goes with the flow

DEVELOPMENTS in fashion, environmental awareness and washing machine and detergent technology have all changed the way people wash their clothes. That’s the view of...

Freshening up

New fragrance-release technology and new packaging have been included in a refresh of Surf laundry liquid. The re-vamp is being supported by £1.6m worth of...
Pack shots of Love Mushrooms Lion's Mane supplements range consisting of Focus + Ashwagandha, Focus + Multi Vitamin, Focus + Magnesium and Focus + Vitamin D3 & Zinc.

Love Mushrooms gears up new Lion’s Mane supplements range at NOPEX

Scottish supplements brand Love Mushrooms is set to unveil its new range of Lion's Mane products at the Natural & Organic Products Expo.
15% of household shoppers end up not buying products because they cannot find them says PfG.

Hampered by too many choices

THE household category can be tricky for customers to navigate making it vital retailers make their store as shoppable as possible
rubber gloves resting over a tap

Shop for the future

Financial concerns have consumers considering all products they choose to buy.
Bold-Pink-Aquarium

Bold to ‘Take you home’ with TV campaign

P&G is enhancing its Bold portfolio with the release of a new range of 3 in1 Pods. Available in four scents, the pods use a three-chamber technology to clean, soften and freshen clothes
Domestos

New spin on the block

DOMESTOS launches its new take on toilet cleaning, the rotating Domestos Turbo Fresh Rim Block, this month. It is, manufacturer Unilever UK says, the...

Maximum opportunity

SURE Women has launched two new antiperspirants in its Maximum Protection range. And brand owner Unilever reckons sport and stress will provide opportunities to realise...

Mrs Hinch brings a holiday feeling in Vacay Vibes

Procter & Gamble has launched its latest collaboration with home-care influencer Mrs Hinch with the new Orange Blossom & Coastal Cypress scent.

Holding back the years

The search for eternal youth is presenting a new market opportunity for retailers according to one of the biggest players in personal care. Unilever says that...
Fabrite

Sheets to wash the sheets

AFTER powders, liquids tablets and capsules, the latest innovation in clothes washing is sheets. 151 Products has developed Fabrite, a non-bio super- concentrated washing powder...
A person holds a Rock Face Deodorant Refillable container with a Rock Face Refillable Deodorant Power pack in the other hand.

Rock Face rolls on to the refillable deodorant market

Men's grooming brand Rock Face has rolled out its first ever Refillable Deodorant packs, offering a more sustainable way to remain fresh throughout the day.
Flash

Cleaning up as grime is given the elbow

It’s the time of year when householders wash the windows, defrost the fridge, scour the oven and scrub the floors. What can you sell...
Pantene bottles

Conditioner lands in UK

HAIR brand Pantene has launched a new conditioner range in the UK
Packs of Oven Pride Hob Pride, Oven Pride, Kitchen Pride and Fridge Pride are standing on white stands against a white background.

Oven Pride revamps its range with new products and new look

Household cleaning brand Oven Pride has unveiled a complete rebrand across its range alongside the introduction of a trio of new trigger spray products.
Scrub Daddy partners with Disney to launch a Mickey Mouse and Minnie Mouse version

Scrub Daddy strengthens its partnership with Disney

Scrub Daddy, the sponge that was made famous by being adopted by cleaning influencer Mrs Hinch, has tied up again with Disney to launch a Mickey Mouse Scrub Daddy and a Minnie Mouse Scrub Mommy.