Wilkinson Sword Intuition upgrades Quattro razor for safer shave
Women's shaving brand Wilkinson Sword Intuition has upgraded its Quattro razor series in a bid to deliver a safer shaving experience for customers.
Ora offers a one handed solution
Kitchen towel entrepreneurs gear up for a big launch in the Scottish convenience channel
Phelps and Colgate on a water saving crusade
Sinking wastage with Colgate's “Save Water” initiative
An Enchanted touch for spring cleaning with new Mrs Hinch range
Social media star Mrs Hinch has teamed up with Procter & Gamble cleaning brands once again to unveil the latest spring collection scent Enchanted Wildflowers.
Toilet care has the Bloos – New addition to range
TOILET care brand Bloo Flowers has added Toilet & Bathroom Antibacterial Wipes to its cleaning product portfolio. The new products are designed for top-up...
Freshening up
New fragrance-release technology and new packaging have been included in a refresh of Surf laundry liquid.
The re-vamp is being supported by £1.6m worth of...
Cleaning up in barbie season
ENTERTAINING outdoors can be messy according to P&G – dishes get dirty and clothes suffer wine and sauce stains, and there’s the task of...
Lightening the load
VILEDA claims to have taken 56% of wet floor category sales in 2014 and has launched new products in its bid to remain the...
Sensitive pod
In what it calls the biggest innovation for the brand since it introduced gels in 2009, Procter & Gamble has launched Fairy Non Bio...
Laundry brands add PMPs
SOME of the biggest brands of laundry products have joined the list of lines available in price-marked packs.
Proctor & Gamble has added prices to...
Cif expands Infinite Clean line with Anti-Bac variants
Cleaning brand Cif has expanded on its Infinite Clean spray range with the rollout of its new Anti-Bac variants which claim to kill 99.9% of bacteria.
New thinking aims to build sales on paper brands
INNOVATION and development are vital to increase sales of paper products according to Kimberly-Clark. And it says it’s backing its argument with innovative activity...
Two hours of fresh breath
TWO hours of fresh breath guaranteed is the claim that accompanies the latest release from Smint.
Smint Clean Breath is said to contain ingredients that...
Dove unveils first refillable deodorant
Skincare brand Dove has unveiled its first range of refillable anti-perspirant deodorants in a bid to encourage shoppers to use the format more.
Pen pal for dentures
TO help self-conscious denture wearers, Fixodent’s new Dual Protection adhesive features a thin ‘pen’ nozzle to provide a firm seal.
An added anti-bacterial ingredient...
Mrs Hinch gets cosy in new P&G autumn cleaning range
Procter & Gamble has revealed its fifth collaborative scent with social media star Mrs Hinch with the new autumn-inspired range Cosy Season.







































