With wipes, easy Duzzit
151 Products has introduced the 4 All All Purpose Wipe to join its budget homecare range.
Designed to compete with the big-selling brands, the company...
Ranging the wash
THE mouthwash category is broken down into three key sub-categories – basic, premium and super-premium, says SHS Sales & Marketing, which handles the Listerine...
Close shave for Bond advert
AUTHOR Ian Fleming’s words are at the heart of the latest marketing campaign from P&G-owned grooming brand Gillette.
Quotes from his work are being used...
The sheets that wash the sheets
AFTER tablets, pods, powder and liquid there is a new delivery mechanism for laundry detergent: the sheet
Richard Shonn, managing director at 151 Products, reckons...
Stay ahead in hair care
SHAMPOO and conditioner have remained a necessity while shoppers have cut back on other items in tough economic times according to Nicola Bradbury of...
A breath of fresh care
Hygiene a driving force for impulse sales
RETAILERS looking to sink their teeth into some increased impulse sales would do well to reassess their chewing...
Laundry goes with the flow
DEVELOPMENTS in fashion, environmental awareness and washing machine and detergent technology have all changed the way people wash their clothes.
That’s the view of...
Easy street
Whether it’s floor wipes or no-mopping sprays, convenience holds the key to domestic cleaning product sales.
STICKY floors and grimy bathrooms may not be...
Last chance for the Mrs Hinch Cosy Season P&G range
Consumers have been urged to stock up on the P&G Mrs Hinch Cosy Season range while stock lasts as the limited edition autumn scent comes to an end.
White stuff moves into beauty zone
THE latest oral care lines from GlaxoSmithKline Consumer Healthcare have begun beefing up the smiles of the nation, says the firm.
Aquafresh High Definition White,...
Simple drives premium skincare solution in new range
Face care brand Simple is set to drive shopper engagement with the brand with its new premium Repair+ advanced skincare portfolio.
Get on a roll with big household names
Well known and trusted brands are the way to go when it comes to household paper as DCS Group reckons it could be a surefire way to drive sales.
Feel Hydrated with new Radox
Unilever is out to drive penetration of its Radox shower gel range with the launch of its new Feel Hydrated Watermelon & Mint variant.
Driving impulse with oral hygiene
Changing habits could be good for c-stores
Surf washes up a new look
Laundry detergent brand Surf has unveiled its new "Joy-Infused" rebrand for its liquid and capsule range, complete with new mood-boosting scents.
Eco-friendly first from paper firm
Private label paper product supplier WEPA UK has launched a new consumer-facing brand with sustainability at its heart.
