Wilkinson Sword revs up Formula 1 partnership
Men's grooming brand Wilkinson Sword has kicked off a new campaign in partnership with Formula 1 featuring Atlassian Williams F1 team.
Thriving despite cost pressures
THE UK toilet tissue market has grown, but that value growth may be a reflection of inflationary pressure.
Promos reduce paper money
PAPER products break down into three main sub-categories – toilet tissue, kitchen roll and facial tissue.
It’s probably fair to say that toilet tissue is...
Making scents of laundry
FRAGRANCE lovers are the target market for the latest launch by Bold 2in1.
The new Irresistible Scents range is made up of two varieties –...
Sensitive pod
In what it calls the biggest innovation for the brand since it introduced gels in 2009, Procter & Gamble has launched Fairy Non Bio...
Limited bottle draws on success
HEAD & Shoulders has introduced limited-edition bottles for two of its most popular shampoos and conditioners.
Bottles of Head & Shoulders Smooth & Silky and...
Dove expands on Whole Body Deodorant range
Household products firm Unilever has expanded on its whole body deodorant range with new launches across the Dove, Sure and Lynx brands.
Three chews a day to fight decay
MARS Wrigley has been promoting the oral health benefits of its chewing gum range
Freshening up
New fragrance-release technology and new packaging have been included in a refresh of Surf laundry liquid.
The re-vamp is being supported by £1.6m worth of...
Miracles ahead?
THE new TV ad for Flash Multi Surface Concentrated Cleaner shows a confused dog wandering through a house and wondering where all the mud has...
Spar’s new stars
Spar has added four new products to its own-branded cleaning range. Antibacterial Spray, Non Bio Washing Powder, Concentrated Pure and Gentle Fabric Conditioner and...
An Enchanted touch for spring cleaning with new Mrs Hinch range
Social media star Mrs Hinch has teamed up with Procter & Gamble cleaning brands once again to unveil the latest spring collection scent Enchanted Wildflowers.
Razors giant provides one for all
FOR some men shaving may be a daily task, maybe even a chore – part of the basic grooming activity that ensures they look...
Toilet care has the Bloos – New addition to range
TOILET care brand Bloo Flowers has added Toilet & Bathroom Antibacterial Wipes to its cleaning product portfolio. The new products are designed for top-up...
Bold to ‘Take you home’ with TV campaign
P&G is enhancing its Bold portfolio with the release of a new range of 3 in1 Pods. Available in four scents, the pods use a three-chamber technology to clean, soften and freshen clothes
No fear
BODYFORM claims its new Roll.Press.Go wrappers solve the top cause of stress for women using sanitary towels.
Brand marketing controller Traci Baxter said: “Research has...
