Domestos

New spin on the block

DOMESTOS launches its new take on toilet cleaning, the rotating Domestos Turbo Fresh Rim Block, this month. It is, manufacturer Unilever UK says, the...
Spontex

Spontex adds niche glove for wet work

CLEANING product specialist, Spontex, has identified a gap in the rubber glove market. Its new Bathroom Glove is designed to be worn when cleaning...
Comfort has added “odour defence technology” to make sure that the scent of laundry is the correct one. Cif has added wipes to its Easy Lift range of household cleaning products. Easy – owned by Jeyes – targets shoppers on a budget with a competitively priced range of cleaning basics.

Clean growth – Convenience store development for scented categories

It’s all about merchandising ... and fragrance, as household cleaning products adopt ever-more exotic smells to attract scent-sensitive customers WITH consumers more inclined than before...

Pen pal for dentures

TO help self-conscious denture wearers, Fixodent’s new Dual Protection adhesive features a thin ‘pen’ nozzle to provide a firm seal. An added anti-bacterial ingredient...
Fairy Max Power

Fairy flipped on its head

Proctor & Gamble (P&G) has launched a new format for Fairy Liquid.

US brand ready for roll-out

AN American feminine hygiene brand has designs on the UK market. Softcup is a disposable menstrual cup and is in the words of the...
Fabrite

Sheets to wash the sheets

AFTER powders, liquids tablets and capsules, the latest innovation in clothes washing is sheets. 151 Products has developed Fabrite, a non-bio super- concentrated washing powder...

Promos reduce paper money

PAPER products break down into three main sub-categories – toilet tissue, kitchen roll and facial tissue. It’s probably fair to say that toilet tissue is...
Pack shots of Dove Refillable Anti-Perspirant range including Original, Violet & Tonka Bean and Peony & Pineapple.

Dove unveils first refillable deodorant

Skincare brand Dove has unveiled its first range of refillable anti-perspirant deodorants in a bid to encourage shoppers to use the format more.
Product advert for new Flash Kitchen Roll wipes.

Flash is on a Roll

Household paper firm Accrol Paper has launched its first licence brand product with its new Flash Kitchen Roll packs, coming in two different sizes.
Pack shots of Dove Skincare and Bridgerton partnership including a 400ml Body Wash, 225ml Body Scrub and Antiperspirant Spray in Raspberry Rendevouz and Love & Meadows scents.

Dove skincare teams up with Bridgerton on limited edition range

Skincare brand Dove has partnered with Netflix TV phenomenon Bridgerton to launch a new limited edition range complete with two brand new scents.
31d_0614

Time to brush up on your haircare?

C-STORE shoppers spend some £19.6m a year on haircare, says P&G quoting Symphony IRI –with shampoo taking £10.2m of that. So it’s well worth...

A breath of fresh care

Hygiene a driving force for impulse sales RETAILERS looking to sink their teeth into some increased impulse sales would do well to reassess their chewing...

Liners given TV campaign

The current advertising campaign for Tena products is to run throughout 2015 including TV spots for Tena Lady. Tena Lights will also be promoted through...

Paper giant pushes the ‘clean routine’

ANDREX is on a mission to change the way consumers think of toilet tissue, with a new strategy that aims to reposition the category...

The sensitive edge of steel

AS spring edges into view and the days of thick black tights are numbered, the battle for the women’s shaving market is set to...