White stuff moves into beauty zone
THE latest oral care lines from GlaxoSmithKline Consumer Healthcare have begun beefing up the smiles of the nation, says the firm.
Aquafresh High Definition White,...
Freeing up more space
TOILET tissue just got a bit smaller on the shelf according to Andrex, as the brand has rolled out a new compressed version of...
Less is more in household
Don’t overwhelm customers, says Unilever
A burst of blue
HOME fragrance specialist Airpure has expanded its household cleaning range Mighty Burst
Feeling fresh for the winter with Lenor Outdoorable
Procter & Gamble (P&G) reckons it can keep summer freshness going this winter with its new additions for Lenor Outdoorable.
Making sales a clean sweep
Household cleaning holds a year round potential for retailers’ sales.
Looking good – and a great way to clean up
EVERYONE likes to be fresh and fragrant. Don’t they? Personal care products form an important category in many stores: no one wants to run...
Miracles ahead?
THE new TV ad for Flash Multi Surface Concentrated Cleaner shows a confused dog wandering through a house and wondering where all the mud has...
Two simple additions
SKIN care brand Simple is extending its Kind to Skin range with the addition of Hydrating Cleansing Oil and Dual Effect Eye Make-Up Remover.
And...
Mrs Hinch brings a holiday feeling in Vacay Vibes
Procter & Gamble has launched its latest collaboration with home-care influencer Mrs Hinch with the new Orange Blossom & Coastal Cypress scent.
Dove expands on Whole Body Deodorant range
Household products firm Unilever has expanded on its whole body deodorant range with new launches across the Dove, Sure and Lynx brands.
Bulldog Skincare launches 50 SPF UV Moisturiser
Male grooming brand Bulldog has expanded on its range of sun protection skincare products with the roll out of its new SPF 50 UV Moisturiser.
Value here to stay?
Tough economic times saw value brands developed in many categories including laundry and household. The brandowners say they’re here for the long haul.
ONE result...
Simple drives premium skincare solution in new range
Face care brand Simple is set to drive shopper engagement with the brand with its new premium Repair+ advanced skincare portfolio.
Dove brings a premium touch with Body + Mind range
Skincare brand Dove has elevated the premium offer for the personal care category with its new serum body wash range Body + Mind.
Limited bottle draws on success
HEAD & Shoulders has introduced limited-edition bottles for two of its most popular shampoos and conditioners.
Bottles of Head & Shoulders Smooth & Silky and...
