US brand ready for roll-out
AN American feminine hygiene brand has designs on the UK market.
Softcup is a disposable menstrual cup and is in the words of the...
Ranging the wash
THE mouthwash category is broken down into three key sub-categories – basic, premium and super-premium, says SHS Sales & Marketing, which handles the Listerine...
Freshening up
New fragrance-release technology and new packaging have been included in a refresh of Surf laundry liquid.
The re-vamp is being supported by £1.6m worth of...
No value in a budget brand
Repeat purchase driven by quality paper
Oven Pride revamps its range with new products and new look
Household cleaning brand Oven Pride has unveiled a complete rebrand across its range alongside the introduction of a trio of new trigger spray products.
An Enchanted touch for spring cleaning with new Mrs Hinch range
Social media star Mrs Hinch has teamed up with Procter & Gamble cleaning brands once again to unveil the latest spring collection scent Enchanted Wildflowers.
Hawaiian Tropic launches two new sun care essentials
Skincare brand Hawaiian Tropic has added a new 50SPF Face Cream and After Sun Nourishing Oil to its range in time for the peak summer months.
Fairy flipped on its head
Proctor & Gamble (P&G) has launched a new format for Fairy Liquid.
With wipes, easy Duzzit
151 Products has introduced the 4 All All Purpose Wipe to join its budget homecare range.
Designed to compete with the big-selling brands, the company...
Maximum opportunity
SURE Women has launched two new antiperspirants in its Maximum Protection range.
And brand owner Unilever reckons sport and stress will provide opportunities to realise...
Always shows price
Femcare brand Always has launched a price-marked pack.
And the new Always Ultra PMP also features a new front-of-pack scale highlighting the size of the...
Fairy Skips the Soak with Power Spray launch
Household cleaning products firm Procter & Gamble aims to transform the stress of cleaning the dishes with its new Skip the Soak Power Spray.
Wilkinson Sword Intuition campaign focuses on women’s shaving products
Women's shaving brand Wilkinson Sword Intuition has kicked off a new marketing campaign highlighting its range of personal care products.
Conditioner lands in UK
HAIR brand Pantene has launched a new conditioner range in the UK
Less is more in household
Don’t overwhelm customers, says Unilever
Scrub Daddy strengthens its partnership with Disney
Scrub Daddy, the sponge that was made famous by being adopted by cleaning influencer Mrs Hinch, has tied up again with Disney to launch a Mickey Mouse Scrub Daddy and a Minnie Mouse Scrub Mommy.
