Softer option

Extra sheets aim to attract local store shoppers Both the volume of sales and the number of buyers have increased since Nicky added 10 sheets to...

White stuff moves into beauty zone

THE latest oral care lines from GlaxoSmithKline Consumer Healthcare have begun beefing up the smiles of the nation, says the firm. Aquafresh High Definition White,...
Tess Daly is the new ambassador for Silvikrin

Tess Daly to be the new face of Silvikrin Hairspray

Tess Daly is the new ambassador for Silvikrin

Two hours of fresh breath

TWO hours of fresh breath guaranteed is the claim that accompanies the latest release from Smint. Smint Clean Breath is said to contain ingredients that...
GSK oral care range

Brush up range for fresh sales

CONSUMERS believe they won’t find a wide range of oral care products in their local c-store, according to research by Aquafresh and Sensodyne brand owner GSK

The sensitive edge of steel

AS spring edges into view and the days of thick black tights are numbered, the battle for the women’s shaving market is set to...

US brand ready for roll-out

AN American feminine hygiene brand has designs on the UK market. Softcup is a disposable menstrual cup and is in the words of the...

No value in a budget brand

Repeat purchase driven by quality paper
Pack shots of Cif Infinite Spray Anti-Bac Apple & Jasmine Spray and Lemon & Aloe Vera Spray.

Cif expands Infinite Clean line with Anti-Bac variants

Cleaning brand Cif has expanded on its Infinite Clean spray range with the rollout of its new Anti-Bac variants which claim to kill 99.9% of bacteria.

With wipes, easy Duzzit

151 Products has introduced the 4 All All Purpose Wipe to join its budget homecare range. Designed to compete with the big-selling brands, the company...

Face up the formats, clean up on wash day

As consumers shop more locally and for smaller amounts homecare and laundry has become a top-up and one-stop-shop c-store essential C-STORES have become essential to...

Concentrated effort

SHOPPERS are increasing the number of clothes care products they are buying and are buying them more frequently, according to Katharine Crossland, Unilever commercial...

Cleaning up sales

Mrs Hinch (i.e Sophie Hinchliffe) has turned the cleaning world upside down with her own brand of ultra-tidy home interiors
Andrex

Leader aims to clean up

THE toilet tissue market is one of the UK’s largest grocery categories, worth over £1bn, and Andrex is the largest brand with a 36%...
An illustration of social media star Mrs Hinch stands against a colourful field of flowers in the background with a landscape overlooking a lake and mountain-ridge. The text at the top reads 'Mrs Hinch's Enchanted Wildflowers'.

An Enchanted touch for spring cleaning with new Mrs Hinch range

Social media star Mrs Hinch has teamed up with Procter & Gamble cleaning brands once again to unveil the latest spring collection scent Enchanted Wildflowers.
Product advert for new Flash Kitchen Roll wipes.

Flash is on a Roll

Household paper firm Accrol Paper has launched its first licence brand product with its new Flash Kitchen Roll packs, coming in two different sizes.