Miracles ahead?

THE new TV ad for Flash Multi Surface Concentrated Cleaner shows a confused dog wandering through a house and wondering where all the mud has...

Toilet care has the Bloos – New addition to range

TOILET care brand Bloo Flowers has added Toilet & Bathroom Antibacterial Wipes to its cleaning product portfolio. The new products are designed for top-up...
Pack shots of Fairy Skip the Soak Power Spray bottles.

Fairy Skips the Soak with Power Spray launch

Household cleaning products firm Procter & Gamble aims to transform the stress of cleaning the dishes with its new Skip the Soak Power Spray.
Starburst chewing gum

Three chews a day to fight decay

MARS Wrigley has been promoting the oral health benefits of its chewing gum range

A chance to clean up?

Want to cash in on the annual washing, brushing and polishing season? Well, if you’re retailing in spick and span Scotland maybe you should...
Two bottles of Lenor Outdoorable Purple and Orange

Feeling fresh for the winter with Lenor Outdoorable

Procter & Gamble (P&G) reckons it can keep summer freshness going this winter with its new additions for Lenor Outdoorable.
GSK oral care range

Brush up range for fresh sales

CONSUMERS believe they won’t find a wide range of oral care products in their local c-store, according to research by Aquafresh and Sensodyne brand owner GSK

Feel Hydrated with new Radox

Unilever is out to drive penetration of its Radox shower gel range with the launch of its new Feel Hydrated Watermelon & Mint variant.

Cleaning up in barbie season

ENTERTAINING outdoors can be messy according to P&G – dishes get dirty and clothes suffer wine and sauce stains, and there’s the task of...
Feel Good eco toilet paper

Eco-friendly first from paper firm

Private label paper product supplier WEPA UK has launched a new consumer-facing brand with sustainability at its heart.
Comfort has added “odour defence technology” to make sure that the scent of laundry is the correct one. Cif has added wipes to its Easy Lift range of household cleaning products. Easy – owned by Jeyes – targets shoppers on a budget with a competitively priced range of cleaning basics.

Clean growth – Convenience store development for scented categories

It’s all about merchandising ... and fragrance, as household cleaning products adopt ever-more exotic smells to attract scent-sensitive customers WITH consumers more inclined than before...

Freeing up more space

TOILET tissue just got a bit smaller on the shelf according to Andrex, as the brand has rolled out a new compressed version of...
Pack shots of Lenor Crease Releaser in travel-size bottles including Exotic Bloom & Moonlight Lily, Spring Awakening and Jasmine Red Berries.

Lenor is on the go for Crease Releaser range

Lenor has launched a new travel size format for its Crease Releaser range as the brand aims to alleviate the consumer stress of travelling.

White stuff moves into beauty zone

THE latest oral care lines from GlaxoSmithKline Consumer Healthcare have begun beefing up the smiles of the nation, says the firm. Aquafresh High Definition White,...

Holding back the years

The search for eternal youth is presenting a new market opportunity for retailers according to one of the biggest players in personal care. Unilever says that...
A pack of Wilkinson Sword Quattro 4 stands at a sink in the image on the left as Anthony Joshua shave his face with the razor in the image on the right.

Anthony Joshua fronts Wilkinson Sword campaign

Personal care brand Wilkinson Sword has announced that Anthony Joshua will front a new campaign focused around its new Quattro 4 razor range.