Mrs Hinch brings a holiday feeling in Vacay Vibes

Procter & Gamble has launched its latest collaboration with home-care influencer Mrs Hinch with the new Orange Blossom & Coastal Cypress scent.

Value here to stay?

Tough economic times saw value brands developed in many categories including laundry and household. The brandowners say they’re here for the long haul. ONE result...
P&G’s www.shelfhelp.co.uk provides c-store retailers with expert merchandising advice in health and beauty and other categories

Razors giant provides one for all

FOR some men shaving may be a daily task, maybe even a chore – part of the basic grooming activity that ensures they look...
Illustration of the new Mrs Hinch's Cosy Season range of cleaning product from Procter & Gamble.

Mrs Hinch gets cosy in new P&G autumn cleaning range

Procter & Gamble has revealed its fifth collaborative scent with social media star Mrs Hinch with the new autumn-inspired range Cosy Season.

Freshening up

New fragrance-release technology and new packaging have been included in a refresh of Surf laundry liquid. The re-vamp is being supported by £1.6m worth of...
GSK oral care range

Brush up range for fresh sales

CONSUMERS believe they won’t find a wide range of oral care products in their local c-store, according to research by Aquafresh and Sensodyne brand owner GSK
A bottle of Simple Repair+ Cream Cleanser leans on packs of Simple Repair+ Rich Cream and Simple Repair+ Serum against a white background with green design elements.

Simple drives premium skincare solution in new range

Face care brand Simple is set to drive shopper engagement with the brand with its new premium Repair+ advanced skincare portfolio.
Pack shots of Lenor Crease Releaser in travel-size bottles including Exotic Bloom & Moonlight Lily, Spring Awakening and Jasmine Red Berries.

Lenor is on the go for Crease Releaser range

Lenor has launched a new travel size format for its Crease Releaser range as the brand aims to alleviate the consumer stress of travelling.
Star Tissue Bliss range

Star Tissue shines with NPD

The last year has been a busy one for Star Tissue UK – and not just because of the Covid pandemic.

Lightening the load

VILEDA claims to have taken 56% of wet floor category sales in 2014 and has launched new products in its bid to remain the...
Pack shots of Dove Body + Mind Jojoba Oil & Coconut Milk, Dragon Fruit & Primrose and French Lavender & Oat Milk.

Dove brings a premium touch with Body + Mind range

Skincare brand Dove has elevated the premium offer for the personal care category with its new serum body wash range Body + Mind.

Liners given TV campaign

The current advertising campaign for Tena products is to run throughout 2015 including TV spots for Tena Lady. Tena Lights will also be promoted through...
Scrub Daddy partners with Disney to launch a Mickey Mouse and Minnie Mouse version

Scrub Daddy strengthens its partnership with Disney

Scrub Daddy, the sponge that was made famous by being adopted by cleaning influencer Mrs Hinch, has tied up again with Disney to launch a Mickey Mouse Scrub Daddy and a Minnie Mouse Scrub Mommy.
variety of cleaning products

Making sales a clean sweep

Household cleaning holds a year round potential for retailers’ sales.
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Cosmo readers recommend Tena

A PANEL of Cosmo readers has given Tena’s Lights range of pant liners the thumbs up. The magazine’s testers tried out the Tena Lights...

Performance key in paper

PAPER products is a hugely competitive category with price deflation increasingly becoming a significant factor, says Ora brand owner Better All Round. And it says...