Laundry brands add PMPs

SOME of the biggest brands of laundry products have joined the list of lines available in price-marked packs. Proctor & Gamble has added prices to...

Performance key in paper

PAPER products is a hugely competitive category with price deflation increasingly becoming a significant factor, says Ora brand owner Better All Round. And it says...

Spring clean celebrations

CELEBRATING its 70th anniversary this year, Marigold says that 75% of all Britons still claim to do an annual spring clean and that 77%...

Get on a roll with big household names

Well known and trusted brands are the way to go when it comes to household paper as DCS Group reckons it could be a surefire way to drive sales.

White stuff moves into beauty zone

THE latest oral care lines from GlaxoSmithKline Consumer Healthcare have begun beefing up the smiles of the nation, says the firm. Aquafresh High Definition White,...
Comfort has added “odour defence technology” to make sure that the scent of laundry is the correct one. Cif has added wipes to its Easy Lift range of household cleaning products. Easy – owned by Jeyes – targets shoppers on a budget with a competitively priced range of cleaning basics.

Clean growth – Convenience store development for scented categories

It’s all about merchandising ... and fragrance, as household cleaning products adopt ever-more exotic smells to attract scent-sensitive customers WITH consumers more inclined than before...

A breath of fresh care

Hygiene a driving force for impulse sales RETAILERS looking to sink their teeth into some increased impulse sales would do well to reassess their chewing...

Cleaning up in barbie season

ENTERTAINING outdoors can be messy according to P&G – dishes get dirty and clothes suffer wine and sauce stains, and there’s the task of...

Face up the formats, clean up on wash day

As consumers shop more locally and for smaller amounts homecare and laundry has become a top-up and one-stop-shop c-store essential C-STORES have become essential to...

Spar’s new stars

Spar has added four new products to its own-branded cleaning range. Antibacterial Spray, Non Bio Washing Powder, Concentrated Pure and Gentle Fabric Conditioner and...

Pen pal for dentures

TO help self-conscious denture wearers, Fixodent’s new Dual Protection adhesive features a thin ‘pen’ nozzle to provide a firm seal. An added anti-bacterial ingredient...

Miracles ahead?

THE new TV ad for Flash Multi Surface Concentrated Cleaner shows a confused dog wandering through a house and wondering where all the mud has...

The sensitive edge of steel

AS spring edges into view and the days of thick black tights are numbered, the battle for the women’s shaving market is set to...

Stay ahead in hair care

SHAMPOO and conditioner have remained a necessity while shoppers have cut back on other items in tough economic times according to Nicola Bradbury of...

Value here to stay?

Tough economic times saw value brands developed in many categories including laundry and household. The brandowners say they’re here for the long haul. ONE result...
Domestos

New spin on the block

DOMESTOS launches its new take on toilet cleaning, the rotating Domestos Turbo Fresh Rim Block, this month. It is, manufacturer Unilever UK says, the...