Close shave for Bond advert
AUTHOR Ian Fleming’s words are at the heart of the latest marketing campaign from P&G-owned grooming brand Gillette.
Quotes from his work are being used...
Stabilo rolls out Paw Patrol collection
German stationary brand Stabilo has unveiled a new range of colouring pens and highlighters inspired by the children's TV show Paw Patrol.
Feeling fresh for the winter with Lenor Outdoorable
Procter & Gamble (P&G) reckons it can keep summer freshness going this winter with its new additions for Lenor Outdoorable.
Holding back the years
The search for eternal youth is presenting a new market opportunity for retailers according to one of the biggest players in personal care.
Unilever says that...
Symbol meets with approval
SPAR's revamped own-label toilet tissue has been given the seal of approval by the Good Housekeeping Institute, the consumer goods testing organisation formed almost...
Clean the green way
Sustainable options remain important considerations for consumers across the board, even when it comes to cleaning the house.
Freeing up more space
TOILET tissue just got a bit smaller on the shelf according to Andrex, as the brand has rolled out a new compressed version of...
Stay ahead in hair care
SHAMPOO and conditioner have remained a necessity while shoppers have cut back on other items in tough economic times according to Nicola Bradbury of...
Scrub Daddy strengthens its partnership with Disney
Scrub Daddy, the sponge that was made famous by being adopted by cleaning influencer Mrs Hinch, has tied up again with Disney to launch a Mickey Mouse Scrub Daddy and a Minnie Mouse Scrub Mommy.
Sensitive launch from Fairy
The latest launch from Proctor & Gamble’s Fairy Non Bio brand is aimed at consumers with more sensitive skin.
Mrs Hinch gets cosy in new P&G autumn cleaning range
Procter & Gamble has revealed its fifth collaborative scent with social media star Mrs Hinch with the new autumn-inspired range Cosy Season.
Performance key in paper
PAPER products is a hugely competitive category with price deflation increasingly becoming a significant factor, says Ora brand owner Better All Round.
And it says...
Dove brings a premium touch with Body + Mind range
Skincare brand Dove has elevated the premium offer for the personal care category with its new serum body wash range Body + Mind.
Sure and Lynx to deliver a fresh feeling for the whole body
Unilever has expanded on its deodorant business with the new Whole Body Sprays across its Sure and Lynx brands as part of a multi-year innovation plan.
No value in a budget brand
Repeat purchase driven by quality paper
Two hours of fresh breath
TWO hours of fresh breath guaranteed is the claim that accompanies the latest release from Smint.
Smint Clean Breath is said to contain ingredients that...
