UK’s top cleaning brand revealed
Product of the Year has found the UK's top cleaning brand alongside the most important factors behind their purchases of cleaning products.
Pen pal for dentures
TO help self-conscious denture wearers, Fixodent’s new Dual Protection adhesive features a thin ‘pen’ nozzle to provide a firm seal.
An added anti-bacterial ingredient...
Always shows price
Femcare brand Always has launched a price-marked pack.
And the new Always Ultra PMP also features a new front-of-pack scale highlighting the size of the...
Clean growth – Convenience store development for scented categories
It’s all about merchandising ... and fragrance, as household cleaning products adopt ever-more exotic smells to attract scent-sensitive customers
WITH consumers more inclined than before...
Brush up range for fresh sales
CONSUMERS believe they won’t find a wide range of oral care products in their local c-store, according to research by Aquafresh and Sensodyne brand owner GSK
Simple drives premium skincare solution in new range
Face care brand Simple is set to drive shopper engagement with the brand with its new premium Repair+ advanced skincare portfolio.
Laundry lines launch PMPs
PROCTER & Gamble has released three new price-marked packs for its laundry brands Ariel, Bold and Fairy. The firms says the latest PMPs, which...
Fixing for a larger pack size
DENTURE brand Poligrip has launched its Flavour Free Fixative Cream in a larger format in the UK following success for the bigger pack size...
Gum rising
GUM can play a major part in a consumer’s oral care regime and careful ranging and merchandising of gum can boost retail profits, according...
Ora offers a one handed solution
Kitchen towel entrepreneurs gear up for a big launch in the Scottish convenience channel
Dishy makeover to add shelf appeal
WASHING-UP brand Dishmatic is being relaunched with a new look.
The new packs are designed to reflect the product’s efficacy and to create on-shelf standout.
Daniel...
Cleaning up in barbie season
ENTERTAINING outdoors can be messy according to P&G – dishes get dirty and clothes suffer wine and sauce stains, and there’s the task of...
Last chance for the Mrs Hinch Cosy Season P&G range
Consumers have been urged to stock up on the P&G Mrs Hinch Cosy Season range while stock lasts as the limited edition autumn scent comes to an end.
Lightening the load
VILEDA claims to have taken 56% of wet floor category sales in 2014 and has launched new products in its bid to remain the...
Wilkinson Sword Intuition campaign focuses on women’s shaving products
Women's shaving brand Wilkinson Sword Intuition has kicked off a new marketing campaign highlighting its range of personal care products.
Concentrated effort
SHOPPERS are increasing the number of clothes care products they are buying and are buying them more frequently, according to Katharine Crossland, Unilever commercial...







































