The sensitive edge of steel

AS spring edges into view and the days of thick black tights are numbered, the battle for the women’s shaving market is set to...
Pack shots of Wilkinson Sword Intuition Quattro.

Wilkinson Sword Intuition upgrades Quattro razor for safer shave

Women's shaving brand Wilkinson Sword Intuition has upgraded its Quattro razor series in a bid to deliver a safer shaving experience for customers.
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Driving impulse with oral hygiene

Changing habits could be good for c-stores
Fabrite

Sheets to wash the sheets

AFTER powders, liquids tablets and capsules, the latest innovation in clothes washing is sheets. 151 Products has developed Fabrite, a non-bio super- concentrated washing powder...

Paper giant pushes the ‘clean routine’

ANDREX is on a mission to change the way consumers think of toilet tissue, with a new strategy that aims to reposition the category...
Tess Daly is the new ambassador for Silvikrin

Tess Daly to be the new face of Silvikrin Hairspray

Tess Daly is the new ambassador for Silvikrin
A pack of Wilkinson Sword Quattro 4 stands at a sink in the image on the left as Anthony Joshua shave his face with the razor in the image on the right.

Anthony Joshua fronts Wilkinson Sword campaign

Personal care brand Wilkinson Sword has announced that Anthony Joshua will front a new campaign focused around its new Quattro 4 razor range.

Freeing up more space

TOILET tissue just got a bit smaller on the shelf according to Andrex, as the brand has rolled out a new compressed version of...

A burst of blue

HOME fragrance specialist Airpure has expanded its household cleaning range Mighty Burst

Mrs Hinch brings a holiday feeling in Vacay Vibes

Procter & Gamble has launched its latest collaboration with home-care influencer Mrs Hinch with the new Orange Blossom & Coastal Cypress scent.

Laundry lines launch PMPs

PROCTER & Gamble has released three new price-marked packs for its laundry brands Ariel, Bold and Fairy. The firms says the latest PMPs, which...

Feel Hydrated with new Radox

Unilever is out to drive penetration of its Radox shower gel range with the launch of its new Feel Hydrated Watermelon & Mint variant.
Pack shots of Dove Body + Mind Jojoba Oil & Coconut Milk, Dragon Fruit & Primrose and French Lavender & Oat Milk.

Dove brings a premium touch with Body + Mind range

Skincare brand Dove has elevated the premium offer for the personal care category with its new serum body wash range Body + Mind.
Bold-Pink-Aquarium

Bold to ‘Take you home’ with TV campaign

P&G is enhancing its Bold portfolio with the release of a new range of 3 in1 Pods. Available in four scents, the pods use a three-chamber technology to clean, soften and freshen clothes
Andrex

Leader aims to clean up

THE toilet tissue market is one of the UK’s largest grocery categories, worth over £1bn, and Andrex is the largest brand with a 36%...

Winter wash

UNILEVER has brought two of its brands together to create specially scented festive laundry liquids. Surf detergent and Comfort fabric conditioner have been combined to...