Rock Face rolls on to the refillable deodorant market
Men's grooming brand Rock Face has rolled out its first ever Refillable Deodorant packs, offering a more sustainable way to remain fresh throughout the day.
Cif expands Infinite Clean line with Anti-Bac variants
Cleaning brand Cif has expanded on its Infinite Clean spray range with the rollout of its new Anti-Bac variants which claim to kill 99.9% of bacteria.
White stuff moves into beauty zone
THE latest oral care lines from GlaxoSmithKline Consumer Healthcare have begun beefing up the smiles of the nation, says the firm.
Aquafresh High Definition White,...
Wilkinson Sword Intuition upgrades Quattro razor for safer shave
Women's shaving brand Wilkinson Sword Intuition has upgraded its Quattro razor series in a bid to deliver a safer shaving experience for customers.
Lightening the load
VILEDA claims to have taken 56% of wet floor category sales in 2014 and has launched new products in its bid to remain the...
Driving impulse with oral hygiene
Changing habits could be good for c-stores
Winter wash
UNILEVER has brought two of its brands together to create specially scented festive laundry liquids.
Surf detergent and Comfort fabric conditioner have been combined to...
Scrub Daddy strengthens its partnership with Disney
Scrub Daddy, the sponge that was made famous by being adopted by cleaning influencer Mrs Hinch, has tied up again with Disney to launch a Mickey Mouse Scrub Daddy and a Minnie Mouse Scrub Mommy.
Ora offers a one handed solution
Kitchen towel entrepreneurs gear up for a big launch in the Scottish convenience channel
Surf washes up a new look
Laundry detergent brand Surf has unveiled its new "Joy-Infused" rebrand for its liquid and capsule range, complete with new mood-boosting scents.
Paper giant pushes the ‘clean routine’
ANDREX is on a mission to change the way consumers think of toilet tissue, with a new strategy that aims to reposition the category...
Limited bottle draws on success
HEAD & Shoulders has introduced limited-edition bottles for two of its most popular shampoos and conditioners.
Bottles of Head & Shoulders Smooth & Silky and...
Get on a roll with big household names
Well known and trusted brands are the way to go when it comes to household paper as DCS Group reckons it could be a surefire way to drive sales.
Easy street
Whether it’s floor wipes or no-mopping sprays, convenience holds the key to domestic cleaning product sales.
STICKY floors and grimy bathrooms may not be...
Laundry brands add PMPs
SOME of the biggest brands of laundry products have joined the list of lines available in price-marked packs.
Proctor & Gamble has added prices to...
Close shave for Bond advert
AUTHOR Ian Fleming’s words are at the heart of the latest marketing campaign from P&G-owned grooming brand Gillette.
Quotes from his work are being used...
