Tag: Global Brands

shake-baby-shake-cocktail-cans

Giving RTD cans a shake up

Ready-to-drink cans haven’t traditionally been seen as the most glamorous looking drinks .
franklin-and-sons-mallorcan-tonic-water

A Frankly refreshing summer

Franklin & Sons is bringing a bit of Spanish flavour with its new Mallorcan Tonic Water .
alex-and-olivia-bowen

Influential campaign

VK has decided to team up with Love Island influencers Alex and Olivia Bowen for its latest promotion .
VK PMP range

Marked bottles boosting sales

Retailers looking to springboard off RTD's popularity with young adult consumers, adding PMPs into the premix might be well worth investigating.

Share in social media success

Global Brands' brightly patterned designs are to encourage consumers to share pictures of their drink on social media .

VK over the rainbow

RTD brand VK is brightening up the off trade with a colourful redesign of its mixed 10 multipack .

Mexcellent to drink at home

While shoppers may be stepping out on the town less, they are willing to travel further with their beer choices, creating a great opportunity for world beer brands

No sign of tailing off

Cocktails set to be a hit this Christmas

Finding flavour

VK vote live this month

Generation Z likes to share

Social media chat can boost a brand
PMP products

Catching the eye for value

PMPs save time for retailers

A thirst for good value

Scottish Grocer spoke to drinks firms to see how price-marked-packs can affect sales.

At home for the holidays

Christmas is party season and many people looking forward to celebrating at home will already have begun planning their drinks purchases.
Crooked Moon

Fruit soda with a kick

DRINKS brand developer Global Brands has introduced three alcoholic sodas from Crooked Beverage Co to the UK.

Drinks key to a great night in

PIZZA, curry, crisps, confectionery – all staples of a Big Night In. But while the food on offer is important, the drink options can be what make or break an evening.

RTD brand that comes in a can

Global Brands, the firm behind VK has launched a new RTD in a can. Billed as an alcoholic soda, Crooked Beverage Co is available in...