Tag: AG Barr

rockstar-xbox-partnership

A new star of gaming

Rockstar Energy has teamed up with Xbox to launch an on-pack promotion for the release of new game Gears 5 .
premium-soft-drinks-rise

Alcohol decline is fine for soft

Changing consumption habits, particularly among young adults, could fuel premium soft drink demand .
funkin-cocktails-espresso-martini

Keeping it funky

Funkin Cocktails is hoping to take a slice of the summer market by spending £1 million on advertising its recently launched Nitro Canned Cocktails
barr-profits-drop

Soft bubble goes pop

AG Barr has said that it expects to see sales down by 10% and profits by as much as 20%
stryyk-alcohol-free

Barr invests in alcohol-free

AG Barr has announced a £1m investment in Stryyk .
snapple-campaign

Snappy new pack

AG Barr has revealed a brand new look for its premium US juice drinks brand Snapple
st-clements-cider

Barr’s new star

AG Barr has unveiled its brand new range of premium drinks: St Clement’s
big-brands-turn-to-energy-drinks

The rise and rise of energy drinks

Strong demand in Scottish convenience .

Thousands of prizes on Irn-Bru packs

Shoppers have the chance to win thousands of Irn-Bru branded prizes ranging from beach towels and fanny packs to can coolers and eye-catching ‘Bru-nicorn’ lilos
San-Benedetto

Let lifestyle lead the aisle

A three-pronged category focus
Irn-Bru-Energy

An energetic new Bru coming soon

Two variants of the new energy drink will launch in July
DRS-scheme

Industry reacts to DRS

Soft drinks firms told us their views on the Scottish Government’s DRS scheme .
new-irn-bru-energy-drinks

An Irngetic new release – Irn-Bru Energy is here

The Scottish soft drinks market is set for a major shake-up after AG Barr announced the launch of Irn-Bru Energy
irn-bru-screw-ad

Big spend for summer Bru

Scottish shoppers have been invited to ‘Get some Irn in You’ as part of the latest campaign for Irn-Bru
bottles-of-still-water

Tap into the opportunity

Bottled water has continued to grow but retailers could do more
child-soft-drinks

The sugar levy: 12 months later

Changing habits, reformulation and value growth