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Pack shots of Barr Carbonates with the on-pack promotion for Spider-Man: Brand New Day across them, the variants consist of American Cream Soda, Bubblegum, Cherryade and Limeade.

Barr swings into stores with Spider-Man: Brand New Day promo

Pack shots of Irn-Bru Energy and Irn-Bru Energy Zero Sugar.

Irn-Bru Energy returns to store shelves

Pack shots of Irn-Bru Ice Cream 330ml cans and 500ml bottles.

Irn-Bru Ice Cream flavour returns to store shelves

Pack shots of Rubicon Still Tropical bottle, Rubicon Still Tropical carton and Rubicon Sparkling Berry Burst bottle.

Rubicon unveils brand refresh and NPD

Bradley Scanes, former Formula One coach, stands holding a bottle of champagne in one hand and a trophy in the other.

Bradley Scanes takes on director role at AG Barr

Pack shots of Irn-Bru, Irn-Bru Sugar Free and Irn-Bru XTRA with the 2025 Christmas design against an orange background.

Irn-Bru Snowman ad is back on TV

Fillshill’s 150th anniversary is all about giving back

Fillshill’s 150th anniversary is all about giving back to its staff...

Promotional image of Barr Flavours with the Jurassic World Rebirth promotion on pack featuring flavours Cream Soda, Bubblegum, Limeade and Cherryade with a blue and pink background.

Barr Flavours announces on-pack promotion for Jurassic World Rebirth

Cans of Irn-Bru XTRA Legends Edition are in the middle of an orange and blue background design with the outlines of mountains and clouds in the background. The left can is Irn-Bru XTRA Legends Edition Nessie Nectar and on the right is Irn-Bru XTRA Unicorn Tears.

Irn-Bru XTRA introduces mysterious Legend Editions range

Group shot of the winners at the Scottish Wholesale Association Achievers Awards 2025.

Wholesale success at the SWA Achievers Awards

A can of Irn-Bru stands against an orange background with golden Irn-Bru Girder design hangs next to it, suspended by a drawing of a crane.

Irn-Bru strikes Gold in new consumer campaign

Former AG Barr commercial director Jonathan Kemp is joining the board of Welsh soft drinks firm Radnor Hills.

Jonathan Kemp joins Radnor Hills board

Pack shots of Rubicon Raw Wave Edition Berry & Grape and Peach & Apricot have been placed in front of a wave with sunset in the background as well as pieces of fruit.

Rubicon Raw is set to make Waves for energy sales

Irn Bru Snowman is back on TV

Life style image of a Funkin Cocktails Irn-Bru Vodka Martini can with the drink served in a martini glass next to it.

Funkin and Irn-Bru partner on new cocktail

Retailers can capture the caffeine-fix shop by meeting the demands in the energy category through the likes of PWR-BRU.

AG Barr caters for the morning rush

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