Spring in your step
SCOTTISH bottled water brand Highland Spring heads into 2018 with big ambitions
Energy brand cuts sugar ahead of tax
THE levy on sugary soft drinks that’s scheduled for this April will not affect the price of Boost
It’s not all about the off-sales
NEGLECT soft drinks at your peril this month – that’s the message from some of the biggest brands in the chiller
A season with some sparkle
Take-home formats shine at Christmas
We wish you a berry Christmas
BRITVIC is giving shoppers the chance to win glittering prizes this Christmas
Mixers matter
Long drinks, cocktails and mocktails rise in popularity during the festive season – and not just any soft drink will do, say producers
Game on
Monster Energy has launched an on-pack promotion offering exclusive Assassin's Creed content and special prizes
Pomme all ye faithful
EMPIRE Bespoke Foods has introduced a new addition to the La Mortuacienne range of French lemonades
Stock up on multi-packs
Multipacks of cider and energy drinks are expected to show growth at Christmas
Make water special at Christmas
WHILE the festive period is traditionally associated with alcoholic drinks, no-one should forget soft drinks, both on the table, or as an alternative to alcohol.
Sugar-free interest breeds success
AS the sugar content of drinks continues to occupy a position high on the agenda of governments, consumers and the media, sales of flavoured water are rocketing
Soft drinks giant is spending big
COCA-COLA European Partners (CCEP) has wasted no time in expanding its sugar-free range ahead of the implementation of the sugar levy next year.
It’s all go for Vimto
Support for the notion that no-added-sugar brands are winning with consumers has been bolstered by the success of the recently-launched Vimto Remix
Protein yes, sugar no
NEWLY-launched soft drink brand Vieve aims to capitalise on two of the biggest trends in convenience
Fruity flavour by the bottle
New brand from Clearly Drinks
Time to face the ugly truth
Unsweetened fruit-flavoured sparkling water brand Ugly Drinks has more than doubled its range