Summer refresh
FOLLOWING what its brand owner says was a hugely successful launch in the US, and the biggest launch in the American wine market in...
All I want for Crispmas…
Thanks to her much-loved song ‘All I Want for Christmas is You’, Mariah Carey will forever be associated with the festive season.
A Russian production
RUSSIAN provenance is at the heart of the latest marketing campaign for JJ Whitley vodka.
Production of the vodka brand was moved to a £3...
The chill of the night
Ice cream third biggest at-home treat
MARS Ice Cream says research it has carried out has revealed that the trend for entertaining at home is...
Ofishially veggie
Meat-free brand Quorn has been capitalising on demand by releasing plenty of NPD
Chupa Chups brings a Sour Bite in new sweets
Chupa Chups has expanded on its introduction to the jellies category within confectionery with the launch of its new Sour Bites and Tubes variants.
White Claw rolls out new flavours for the summer
Hard seltzer brand White Claw has geared up for the summer months with the launch of two limited edition flavours in Pineapple and Passion Fruit.
Against the grains
POPCORN and rice-based treats are said to be achieving substantial sales growth. Propercorn reckons it now sells 1m packs a month, and the...
Muscling in on health demand
THE biggest Scottish dairy firm Graham’s the Family Dairy says it’s always looking for opportunities to innovate and, with demand for healthier choices in...
Benson & Hedges – Rolling into a new look
JTI has launched a new pack design for its Benson & Hedges Silver Roll Your Own tobacco.
Available now, the design will feature on 12.5g,...
Coconut is back in town
Kinder Bueno Coconut is returning to the grocery, impulse, and convenience channels for the first time since 2017.
Value in visibility
The decision to take the United Kingdom out of the EU has created economic uncertainty and shaken consumer confidence, according to Dairy Crest.
And it...
New Kingsway Sweet Shop Choc’s – Novelty pick’n’mix on a bar
HANCOCK has combined pick’n’mix novelties such as Cola Bottles, Fried Eggs, Mini Marshmallows and Strawberry hearts with chocolate in its new Kingsway Sweet Shop...
Shareable breakfasts
SOCIAL media can have a huge effect on consumer trends across categories – from hospitality chefs making more use of ‘Instagram-friendly’ ingredients, to influencers shaping fashion trends.
Rowan Glen ramps up activity
SCOTTISH dairy brand Rowan Glen has its sights set on every part of the day as the brand looks to position the category as ideal for other ocassions - not just breakfast.
Loaves target the farm fans
BREAD firm Hovis has launched a new Farmhouse loaf range that includes Hovis Soft White Farmhouse loaf and Hovis Wholemeal Farmhouse, aimed at fans...
