Rowan Glen ramps up activity

SCOTTISH dairy brand Rowan Glen has its sights set on every part of the day as the brand looks to position the category as ideal for other ocassions – not just breakfast.

The brand has been rolling out plenty of new product development while revamping its packaging as well as manufacturing facilities, ramping up activity across the board as it seeks to broaden the category’s appeal – highlighting yogurt’s nutritional qualities in the process.

Developments include Rowan Glen’s Bonnie Shots, an on-the-go dairy drink targeted at busy consumers, as well as the company’s low-fat bio range of yogurts which tick the healthier lifestyle trend box.

A spokesman for the firm said: “It’s clear to see that Rowan Glen knows a thing or two about great-tasting yogurt.”