Pancake Day more popular than Valentines Day?
PANCAKE Day, 9 February, will be celebrated by 50% of people in the UK, while only 41% will be marking Valentine’s Day, according to...
Putting Bucky on the barbie
Buckfast is now available in an entirely new format: barbecue sauce
Pops that crunch
KELLOGG’S has launched Coco Pops Granola – combining clusters of puffed rice and wholegrain oats with wheat cereal shapes – with the aim of...
Viking look for whisky
SINGLE malt whisky brand Highland Park has a new look which highlights the whisky’s Orcadian provenance.
The new pack includes a wider bottle, metallic label...
Five for Happy snackers
WHOLESALER Booker has added five price-marked crisp and snack products to its Happy Shopper range.
Three new grab bags include Burger Bites, Salt & Vinegar...
Cigar released at the double
SCANDINAVIAN Tobacco Group has launched a new dual filter cigarillo.
On the go biscuits
MONDELEZ has launched a new social media campaign for Mikado, encouraging consumers to pick up the Japanese-style snack when they’re on the go.
Running across...
Cadbury Top Deck is back on shelves
Carrying on its 200th anniversary celebrations, Cadbury has relaunched its Top Deck variant, which first hit store shelves in 1993.
Top of the tropical pops
Ribena has scored a tropical hit with two new flavours, says producer GSK Consumer Healthcare.
The 500ml Ribena Mango & Lime and Ribena Pineapple and...
Stivy’s voice
GAVIN & Stacey star, Mathew Horne, is the new voice of flavoured drinks brand Stivy’s, fronting a three-month independent radio push with Capital FM.
The...
Rolling onto screens near you
PREMIER Foods is taking to TV to launch four new Cadbury Mini Rolls flavours.
It’s the brand’s first TV appearance in eight years.
As well...
Keeping things simple
Nestle Cereals has expanded its Shreddies range with the release of a new breakfast cereal
Vet adds a dog’s dinner
PET food brand Vet’s Kitchen has launched its first line of wet food for dogs.
Dairy snack pack attack
KIDS snack brand Attack A Snak is launching redesigned packs and adding a limited-edition Peri Peri Mayo variety.
Tom Willcock, kids’ dairy marketing manager at...
Cake relief
MALTESERS is to launch new packs to support its 2015 drive to raise £1m for Comic Relief.
Since 2011, the brand has raised £2.5m for...
Busting out a new campaign
Coca-Cola European Partners (CCEP) has launched a multi-million-pound campaign to promote its flavoured Diet Coke range