Dairy snack pack attack


KIDS snack brand Attack A Snak is launching redesigned packs and adding a limited-edition Peri Peri Mayo variety.
Tom Willcock, kids’ dairy marketing manager at Kerry Foods, said: “The UK cheese market is worth £2.3bn, but the kids’ dairy snacking sector is yet to reach its full potential.
“Recognising the opportunity this presents, Kerry Foods is reinvigorating the category by repackaging Attack A Snak.”
Willcock said Attack A Snak has 13g of protein per pack and will benefit from consumer demand for protein-rich snacks.