Beer gets a boost
JAPANESE beer brand Asahi Super Dry is the subject of a new digital campaign launching in May
Chocolate going nuts
FLAVOURED milkshake brand Yazoo has launched a new limited edition flavour: Choco-Hazelicious
Banking on a new look bottle
SUGAR-free cola brand Pepsi Max has a new look thanks to a packaging overhaul across its range
Ready for summer
CAPRI-Sun fans will have more options to choose from this summer
Snacking for the climate
MEAT alternative brand Quorn returns to TV screen this month with a new campaign focusing on Quorn Wonder Grains
Snackable packs
SNACK brand Fridge Raiders has announced plans to move its entire Cheese & Nut Combos range to a single serve 40g format
Breakfast on the go
MONDELEZ has extended its Belvita range with the launch of a new single-serve blueberry variant
Trio of new ciders
PREMIUM cider brand Henry Westons has been expanded with the launch of three new variants
Sweet for spring
HARIBO has brought back its spring seasonal variants in time for Easter
Drink has tropical roots
LEVI Roots Soft Drinks has launched a new flavour – Tropical Punch
Fresh packs for the freezer
FROZEN specialist Birds Eye has introduced bright, colourful new packaging across its Steamfresh range
Klopp’s got the hops
ERDINGER Weissbräu has signed Liverpool FC manager Jürgen Klopp as brand ambassador for the Bavarian brewery
Watermelon water lands
SCOTTISH flavoured bottled water brand Macb has launched a new variant in time for the summer
Raspberry RTD rolling out
GLOBAL Brands has grown its RTD range with the launch of Pink Hooch
Pack revamp for Rustlers
MICROWAVEABLE snack brand Rustlers has a new look thanks to a packaging overhaul
Rice backs new mums
TILDA has renewed its partnership with the United Nations World Food Programme to fund meals for new and expectant mothers in Bangladesh