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A Squashies Strawberries & Cream Celebration Cake with a slice taken out of the cake against a pink background.

Swizzels’ first Squashies Celebration Cake heads to Tesco stores

Baked goods firm Finsbury Food Group has teamed up with British confectioner Swizzels to launch the first ever Squashies Celebration Cake.
A party scene with people holding plates of cakes from the Nadiya Hussain Finsbury Food Group collection.

Finsbury Food Group unveils new Nadiya Hussain cake range

Finsbury Food Group has unveiled its first products in partnership with Great British Bake Off winner Nadiya Hussain with five new cake treats.

New York Bakery brings Blueberry bagel

New York Bakery Co. has brought a quintessential taste of the Big Apple to UK stores with the launch of a limited-edition Blueberry flavour.
Swizzels reported a rise in sales for its vegan Variety Range during Veganuary 2023.

Sweet treats for Veganuary and beyond

Sweet treats brands Swizzels and Lazy Day Foods have been highlighting their vegan options that are available for Veganuary and beyond.
The Bayne's family stand outside the Perth Inverlamond Retail Park store with a 7 and 0 balloons to mark the family's 70 years of business.

Bayne’s marks 70 years with new store opening

Fife-born bakery firm Bayne's The Family Bakers has celebrated 70 years of its business with the opening of its 70th store in Perth's Inveralmond Retail Park.
Pack shots of New York Bakery Co Original Sub Rolls, Roasted Onion Sub Rolls, Chocolate Chip Soft Baked Cookies and Salted Caramel & Pecan Soft Baked Cookies.

New York Bakery enters new categories with Sub Rolls and Cookies

New York Bakery has entered into two new categories for the first time with the launch of a new range of Sub Rolls and Soft-Baked Cookies options.
Pack shot of Hovis Best of Both bread with That Christmas branding across it to mark the festive family film.

Hovis kicks off new Christmas competition

Hovis has kicked off a new promotion across its Best of Both loaves in partnership with Netflix's new family Christmas film 'That Christmas'.
Warburtons Gluten Free White Rolls are a must-stock for smaller stores, says the brand.

Quality counts in gluten-free category

With a wide range of consumers buying gluten-free products, Warburtons is urging retailers to stock quality bakery options to drive up sales.
Pack shots of Mr Kipling Simnel Slices.

Mr Kipling launches Simnel Slices in time for Easter

BAKED goods brand Mr Kipling has unveiled a new limited edition cake ideal for the Easter season with its new Simnel Slices pack.
Pack shots of Hovis Cheese & Herbs Sub Rolls and Hovis Buttermilk Sub Rolls.

Hovis rises to the lunch demand with new Sub Rolls

Baked goods firm Hovis has unveiled a string of new innovations for the category with a new range of Sub Rolls and three new loaf variants.
Pack shots of Hovis Best of Both with the Wicked For Good 2025 on pack promotion.

Hovis bakes up a trip of a lifetime in Wicked For Good pack promotion

Hovis has partnered up with Universal Pictures' Wicked: For Good with an exclusive on-pack promotion offering consumers a chance to win a family trip to Canada.
Pack shots of Minions Celebration Cake and an image of a person holding on to a Gabby's Dollhouse above a party table with balloons on it.

Finsbury marks Universal renewal with new Wicked cake plans

Finsbury Food Group has renewed its partnership with Universal Studios, with plans in place to capitalise on the popularity of upcoming movies including Wicked.
A logo for Finsbury Food Group Limited featuring the new design for 2025.

Finsbury Food Group marks its first new look in a decade

Bakery manufacturer Finsbury Food Group has unveiled first new rebrand in a decade as the firm cements its plans for sustainable growth.
Pack shot of McGhee's Chocolate Old School Cake four pack.

McGhee’s reimagines a classic with Chocolate Old School Cake

Scottish family baker McGhee's has introduced a twist to a classic with the launch of its new Chocolate Old School Cake four pack.
Pack shots of Dr. Oetker American Style Pancake Mix Chocolate.

Dr. Oetker offers extra indulgence for this Pancake Day

Home-baking brand Dr. Oetker has rolled out an extra indulgent option for Pancake Day this year with its new American Style Chocolate Pancake Mix.
Delice de France is launching new varieties for Christmas

Delice de France makes a seasonal twist in the bakery aisle

Delice de France is launching new varieties for Christmas.
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Scottish Grocer and Convenience Retailer
Scottish Grocer, Scotland’s leading magazine for the convenience retailing sector, has kept Scotland’s local food and drink retailers up to date for nearly a century. Renowned within the industry as a quality title, its knowledgeable and consistent independent editorial ensures it is a magazine that retailers can trust and rely on regardless of market conditions.
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