Tag: Mondelez International
Fun for the family
Family fun is the theme of the new TV ad for Cadbury Dairy Milk Freddo Treasures .
Have bags of success
Backing bagged confectionery makes serious sense for convenience stores
Mondelez backs bags
The firm’s communications manager talks us through bagged confectionery .
On the go biscuits keep sales going
Smaller formats are proving popular
Score a winner on-pack promo
Premier League competition returns .
New PMP is twice as nice
The combination of Dairy Milk and Oreo has proved to be a popular one for Cadbury, and now the firm is extending the partnership even further with the launch of a new bar .
It’s all systems go at Mondelez
Chocolate giant refuses to stand still with flurry of NPD .
Looking a bit fishy
Maynards Bassetts has just released its first ever sour soft jelly: Fizzy Fish .
Win-win with PMP
The benefits of PMPs to consumers is obvious, but some retailers have questioned if the same advantages apply to them
3 tips for scheduling a happy Easter
Delia Metral, Mondelez, shares three top Easter scheduling tips for shopkeepers
Display a huge deal for BNI
SNACKING in the evening is a ten-figure business in Britain, according to confectionery giant Mondelez
Spicy NPD for Dairylea Dunkers
THERE’S a new sheriff in Dunker town as Dairylea parent firm Mondelez extends its snack offer with the roll out of Dunkers Sweet Chilli Baked Bites
Bags of attention for sharing packs
Larger formats and sugar free are soaring
Be on the park or get into one
AS more and more formats enter the race for chocolate sales, Mondelez International says on-the-go and single packs remain critically important
Share packs in the house
Sharing occasions on the rise as the big night in train continues to pick up steam.
Get a share of sharing trend
SHARING and treating occasions have people reaching for treat bags and pouches more often these days
