Snack packs win the day
Halloween presents a particularly strong sales opportunity, with consumers happy to dig into their pockets for a sweet treat .
A WKD Christ-Moose
A moose in a party hat is WKD’s secret weapon to boost sales over the festive season. Scotland’s top-selling RTD (as measured by Nielsen)...
Spooky and sweet for Halloween
Premier Foods has rolled out a new range of Roald Dahl-themed treats in time for the Halloween season.
Hit the net with a strong beer offer
Where there is football, there is beer, and Crawford Sinclair, commercial director at Innis & Gunn, is urging retailers to gear stock towards social gatherings as Covid-19 restrictions ease
Campaign refreshed
Volvic is spending £1.7m on the latest instalment of its Well That’s Refreshing campaign
Bells ring out for chocolate
CHOCOLATE and Christmas go hand-in-hand and Ritter Sport reckons it has just the range for stockings this year.
A piece of cake
ANNUAL sales of icing and marzipan are worth £35m a year according to Dr Oetker and, it says, 47% of those sales are recorded...
Low calorie tipple for the responsible drinker
RESPONSIBLE, health-conscious consumers who are looking for a low-calorie glass are the target customers for Eisberg alcohol-free wine.
Fran Draper, brand consultant at Eisberg said:...
Backing cider’s taste of winter
SEASONAL special from Sweden Rekorderlig Winter Cider is, says the brand’s UK distributor Chilli Marketing, back by popular demand and set for its biggest...
Parking up for the third time
Orkney-based distillery Highland Park has launched the latest whisky in its award-winning Cask Strength series.
A merry little melon
The latest launch from VK is now available to c-stores through cash and carries and wholesale channels in a 70cl format
Take flight with Bru
AG Barr is giving one lucky consumer the chance to watch the World Cup from a warmer climate thanks to a new Irn-Bru on-pack promotion.
Sharing in low sugar
Low sugar and share packs key
Footy excitement fuels sales
Retailers should not underestimate the footfall and revenue potential created by Euro 2020, according to St Pierre Groupe founder Paul Baker
Sugar group gives seal of approval
Perfectly Clear has become the first flavoured water brand to gain accreditation from low and no sugar campaign group Sugarwise.
Bottles of Perfectly Clear now...
Getting ready for a busy summer
Some of the biggest soft drinks brands serving Scotland’s retailers still expect 2021 to be a big year for the category, with plenty of opportunities for retailers to tap into
