Falling for new wine labels

Echo falls new label format

WINE brand Echo Falls has released not one, but 30 limited edition occasion labels for its bottles.

The new labels will feature slogans like ‘It’s your birthday!’,‘Fri-Yay’, ‘I love you’ and ‘Movie Night’, which will promote special occasions and aim to inspire purchase amongst consumers.

The labels will feature across Echo Falls’ top four still wine variants – Chardonnay, Merlot, White Zinfandel and Pinot Grigio.

The range has an RRP of £6, with branded POS available to retailers.