Cheesecake takes the biscuit
DIGESTIVE biscuits are the traditional base for a cheesecake.
Now McVitie’s has taken that association a step further, with its new creation, Cheesecake Creams.
They consist...
Spar gets ready to picnic
SPAR has revamped its own-label range for summer.
New lines, which went on shelf last month, include a three-bean salad, a Moroccan couscous salad, a...
Act on impulse – Matt Goddard interview
Britain’s sales and marketing professionals explain how they see the convenience scene
This issue: Matt Goddard, head of impulse field sales at Pepsico
Matt Goddard joined...
Credit to the crunch – New croutons for Heinz
HEINZ has a new range of crunchy croutons designed to complement its soups. They’ll be manufactured, marketed and sold under licence by Chaucer Foods,...
150 and not out – Martini celebrates longevity
MARTINI is celebrating its 150th anniversary with a summer promotion designed to underline the brand’s association with stylish and playful living.
There will be a...
Max gets magic – Dynamo promotes Pepsi
BRITVIC and Pepsico have brought in magician Dynamo to launch their ‘Live for NOW’, promotion. The activity kicked off in London last month, with...
There goes the famous summer
THE British summer is something to celebrate, whatever the weather. That’s the message from The Famous Grouse’s summer sales push, using the slogan: ‘The...
Halfway houses – Bread and bakery breakdown
If you’re looking for a staple item you don’t have to look much farther than bread.
Almost all of the UK population buys the product....
Malibu adds fizz – Facebook fans request
MALIBU’S latest launch, a premix with sparkling pineapple juice, was designed by the drink’s Facebook fans.
They asked for their Malibu with fizzy pineapple and...
Buttering up bakers – butter and spreadables
HOME baking, cooking from scratch and a trend towards natural, additive-free foods is fuelling the return of block butter and spreadables.
“More consumers are...
Jam today (and tomorrow)
SWEET spreads are a “must-stock” for convenience stores according to Nigel Parrott of Hain Daniels, owners of Hartley’s, Gale’s, Robertson’s, Frank Cooper’s and Sun-Pat....
Tasty at the double – Food on the go
Food on the go doesn’t have to be cool as firms boost ready-to-heat ranges
HOT snacks specialist Kepak Convenience Foods reckons it’s helping retailers achieve...
Pot Hot as noodle range goes spicy
POT Noodle, said by brand owner Unilever to be the country’s best-selling instant hot snack, has an extended range thanks to the launch ...
Cats top the pet spending league – Category latest
IT’S a cat’s life.
Spending on feline foodstuffs is outstripping canine comestibles, with pet pussies enjoying more treats, snacks and natural meals than ever before....
Healthy pet living the next thing?
PET owners could be shortening the lives of their pets by failing to notice the life-threatening risks of obesity.
According to a Pet Food...
Much-loved animals escape the cutbacks
RECESSION? What recession, ask the nation’s indulged dogs and cats. Research by the Pet Food Manufacturers Association shows that pet lovers will cut back...