Tuna, no catch
PRINCES is launching a satisfaction-guaranteed, money-back promotion on its eat-on-the-go ambient tuna salads. The new on-pack promotion features on over 330,000 boxes of tomato...
IQOS Iluma ‘is future of tobacco now’
Philip Morris Limited has been highlighting its 'heat not burn' IQOS Iluma as an alternative to traditional tobacco options and vapes.
Scots move ahead of on the go trend
Earlier this year Mark Thomson, business unit director of leading research firm Kantar Worldpanel, checked out food to go in Scotland
THE tough economy has...
More biscuit PMPs on the way
CONSUMERS want biscuits and cakes to be good value for money and are moving away from volume deals towards PMPs. They also want healthier...
Snack in a soup
BAKED potato with cheese and beans might be an unlikely flavour for a soup but New Covent Garden Soup Co is convinced it’s a...
Healthy update
New pack design highlights improved recipe and ingredients claims
Money off during August is at the heart of the Hovis re-launch campaign for its bread with...
Food fit for active dogs
Dog food brand Skinners is trying to give pet owners the run around, with the launch of its new Get Out & Go! range.
Mini-apple attack
TINY sweet brand Tic Tac has had an apple flavour added to its range.
Brand owner Ferrero has launched the Apple Burst flavour, which will...
A tasteful ad campaign
Premium soft drink brand Sanpellegrino has launched a new marketing campaign to accompany a packaging refresh for its Tastefully Right range.
Scottish rum has Jamaican roots
THE GlenAllachie Distillery’s master blender Billy Walker has brought Jamaican flavour to Scotland with the latest additions to the MacNair’s Boutique House of Spirits range.
Dove goes in search of the beauty spot
DOVE has a new marketing push, called the Beauty Spot campaign, to help women identify their favourite body parts.
The £1.5m initiative includes an...
Packaging with a twist
Portion control is the driving force behind the latest piece of packaging innovation from Mondelez.
A hole new jelly bean
The Jelly Belly Candy Company is hoping to capitalise on some of doughnuts' popularity with the launch of its new flavour of jelly beans: Donut Shoppe Mix
New Ristorante PMPs support convenience and independent retailers
Thin and crispy frozen pizza brand Dr. Oetker has launched five new PMPs exclusively to the convenience and independent retailer channel.
New Goslings Rum docks in the UK
Love Drinks is set to bring an innovative new dark rum to the UK that has been aged whilst travelling at sea with Goslings Spirited Seas.
Spar UK rolls out new KitKat Chunky bar in exclusive deal
Spar UK has secured another exclusive distribution deal with Nestlé as the limited-edition KitKat Chunky Crunchy Double Choc rolls out to the symbol's stores.