Four cans of Celsius Energy drinks stand in a row.

Celsius energy drinks debuts four new fruity flavours

Energy drinks brand Celsius has unveiled four new fruit-flavoured variants set to become its new 'core range' when they hit shelves in 2026.
Tribe Hydrate

Nutrition from nature

NUTRITION brand Tribe has given its portfolio a packaging portfolio refresh and launched a new performance and hydration product, Hydrate
Pack shots of Fray Bentos Chicken Tikka Match Day Pie.

Fray Bentos kicks off new Chicken Tikka Match Day Pie

British foods brand Fray Bentos has launched its new Chicken Tikka Match Day Pie as the brand anticipates a summer of wall-to-wall football.

Online ad is a bit of a tease

Maltesers Buttons is the subject of the brand’s first ever digital-only campaign
Promotional image for the partnership between Bazooka Candy and Brentford FC with the Bazooka moose mascot and players from Brentford FC sharing a pack of Bazooka sweets.

Bazooka Candy launches on-pack partnership with Brentford FC

Bazooka Candy Brands has unveiled its new partnership with Brentford FC offering fans the chance to bag VIP away day tickets through the confectionery brand.

Walkers gets ink in new campaign

Crisp brand Walkers has launched a TV advert to support the release of its six ‘regional’ flavours
Pack shots of YOP Strawberry Flavour Drinking Yogurt bottles.

YOP accelerates growth through major rebrand

Drinking yoghurt brand YOP has unveiled its complete rebrand as parent firm Yoplait looks to build the brand up with its core audience groups.
Happy Egg Co.

Eggciting new vitamin range

FREE-range egg brand The Happy Egg Co. has transformed its entire range to offer eggs that are much richer in Vitamin D
Pack shots of Lyle's Golden Syrup Ice Cream with Honeycomb Pieces and Ice Cream with Gooey Syrup Swirls.

Lyle’s Golden Syrup introduces new ice cream range

British syrups brand Lyle's Golden Syrup has announced its latest move into the ice cream sector with its new Lyle's Golden Syrup Ice Cream range.

Win-win with PMP

The benefits of PMPs to consumers is obvious, but some retailers have questioned if the same advantages apply to them
Stockleys Heritage Jars stand in a line against a tourist-themed background.

Stockleys broadens gifting options with Heritage Jars

Traditional confectionery manufacturer Stockley's has unveiled its new Heritage Jars range in a bid to tap into the gifting opportunity.

The cool kid on the block

Confectionery brand Skittles has entered into the ice cream category in time for summer
Pack shots of Golden Wonder Goalden Balls.

Golden Wonder scores with Goalden Balls launch

Snacks brand Golden Wonder is set to kick off some extra flavour in time for the Fifa World Cup this summer with its new Goalden Balls NPD.
Le Brie bag

Mini cheese? I don’t brielieve it

The cheese will be available at an RRP of £2 for five x 30g portions
Pack shots of Mentos Feeling Berry Good three-pack and five-pack.

Mentos rolls out multipacks for Feeling Berry Good

Confectionery brand Mentos has rolled out new multipack formats for its Feeling Berry Good flavour variant in a bid to tap into more take-home missions.
Warburtons Bangels range

Warburtons bags bagels

WARBURTONS has launched a new full-sized bagel range, produced at the baker’s new multi-million pound Bristol bakery.