Not dodging a challenge
Rather than be pushed out by newcomers, Burton’s response to growing health concerns has been to focus its agenda on sugar and calorie reduction
Sour Patch Kids and Maynards bring tropical vibes
Mondelēz International has unveiled a trio of NPD for its sugar confectionery brands with new Sour Patch Kids and Maynards Bassetts flavours.
A saucy night in
FOR those who love a carry out, Hellmann’s has launched four new sauce flavours designed to accompany a range of takeaway favourites.
Laphroaig brings back 15 Year Old whisky expression
Islay single malt whisky brand Laphroaig has brought back its 15 Year Old expression as a permanent addition to its core line-up.
Exotic Haribo
Two limited edition flavours of Haribo have been launched in time for summer .
Irn-Bru brings back ‘Made in Scotland from Girders’ campaign
Scottish soft drinks brand Irn-Bru has brought back its 'Made in Scotland from Girders' masterbrand campaign over summer to tie in with its 125th anniversary year.
An injection of cash for Lucozade
Lucozade Energy is the subject of a new dedicated £2m marketing campaign .
Less sugar, still hot
Cadbury has announced the launch of a lower sugar version of its hot chocolate brand
Milkshakes still thriving
Despite a drop in consumers on the move, milkshake machine supplier Rich Products has reported an increase in enquiries for its F’real brand.
Smooth shakes
Frozen self-serve milkshake brand F’Real has expanded its UK offer with the launch of F’Real Smoothie
Melting into a makeover
IT’S more than 40 years since Helen Dean set out to bake shortbread in her Huntly kitchen to raise funds for the local pipe...
Scots take the biscuit
Sweet-toothed Britons are spending £4.4bn a year on take-home biscuits and cakes and Scots are spending proportionately more than the rest of the country,...
Border difference
BORDER Biscuits has expanded its NPD team following a raft of new launches.
“We are continuing to perform well in the premium biscuit market...
Barr banks on oat drinks
AG Barr has bought a 60% equity stake in Moma Foods Limited to become a major shareholder of the plant-based milk and porridge oats brand.
Bunny hunt for Easter
MALTESERS will be appearing on Snapchat as part of a collaboration between Mars Wrigley and the social media app.
Licensed to chill
HEINEKEN has launched a limited edition range of James Bond-branded packaging to mark the release of No Time To Die next month.








































