Putting a twist on energy drinks
Rockstar Twister offers a full flavour hit at only 25 calories per 100ml
Madrà Excepcional unveils new Limón beer
Spanish-style lager brand Madrà Excepcional has unveiled its new Limón variant, blending the lager together with natural lemon flavourings.
Brewers secure cash
SCOTTISH alcohol-free beer brand Days has kicked off 2022 in a strong position – after successfully raising £1 million in funding.
Deli Kitchen undergoes major rebrand
Well-known flatbread brand Deli Kitchen has celebrated the 10th anniversary of its launch into supermarkets with a major refresh.
Pop goes the veg crisps
Mackie’s, Wholesums comes with the promise of a filling snack with less than 87 calories per bag .
Florette bolsters independent support with PMP range
Bagged salad brand Florette has introduced its first range of PMP packs in a bid to drive up additional sales across the convenience channel.
Not dodging a challenge
Rather than be pushed out by newcomers, Burton’s response to growing health concerns has been to focus its agenda on sugar and calorie reduction
Sour Patch Kids and Maynards bring tropical vibes
Mondelēz International has unveiled a trio of NPD for its sugar confectionery brands with new Sour Patch Kids and Maynards Bassetts flavours.
A saucy night in
FOR those who love a carry out, Hellmann’s has launched four new sauce flavours designed to accompany a range of takeaway favourites.
Laphroaig brings back 15 Year Old whisky expression
Islay single malt whisky brand Laphroaig has brought back its 15 Year Old expression as a permanent addition to its core line-up.
Exotic Haribo
Two limited edition flavours of Haribo have been launched in time for summer .
Irn-Bru brings back ‘Made in Scotland from Girders’ campaign
Scottish soft drinks brand Irn-Bru has brought back its 'Made in Scotland from Girders' masterbrand campaign over summer to tie in with its 125th anniversary year.
An injection of cash for Lucozade
Lucozade Energy is the subject of a new dedicated £2m marketing campaign .
Terry’s debuts chocolate orange Christmas range
Chocolate brand Terry's has set out its stall for the Christmas season with a brand new line as well as some fan-favourites returning to the shelves.
Less sugar, still hot
Cadbury has announced the launch of a lower sugar version of its hot chocolate brand
Quality counts in gluten-free category
With a wide range of consumers buying gluten-free products, Warburtons is urging retailers to stock quality bakery options to drive up sales.






































