Sweet dreams made of this
CADBURY owner Mondelez International has long experience of confectionery as a classic impulse category but it sees impulse opportunities in other categories too –...
Drive Christmas sales with new litre bottle of Tequila Rose
Strawberry cream flavoured drink Tequila Rose has launched a new litre bottle format, rolling out in time for the upcoming Christmas party season.
Big bite start to year
PREMIER Foods says its latest launch in the cake market has been an immediate success. Cadbury Amaze Bites were launched in January this year...
Casillero del Diablo launches Zero alcohol sparkling wine
Chilean wine brand Casillero del Diablo has launched a Zero alcohol sparking wine variant in time for those shoppers looking to moderate this Christmas season.
Putting a price on energy
Boost makes summer special flavour available in PMP
BETTER weather and big international events encourage more people to participate in sports during the summer months,...
Stockley’s embraces the sweetness of sugar free
Nostalgic confectionery brand Stockley's has rolled out a new range of sugar-free confectionery options for consumers to dig their sweet tooths into.
Coke aims to shape choice
COCA-COLA Great Britain is running its biggest campaign in a decade as Coca-Cola Zero Sugar, the new sugar free Coca-Cola, hits shelves across the...
Alpen unveils new look and recipe for muesli range
Muesli brand Alpen has received a new look and update to its recipe as parent firm The Weetabix Food Company looks build the cereal brand in the category.
Fuelling the party spirit
THE Big Night In is big and getting bigger according to drinks giant Diageo. Quoting findings from recent years from HIM Research, from Nielsen...
Nestlé Lindahls unveils new TV campaign
Make a 'Good Move' with high protein dairy brand
HIGH protein dairy brand Nestlé Lindahls has unveiled its new marketing campaign to drive up awareness...
Filling the gluten gap
WITH 20% of UK shoppers now buying gluten-free products, according to Mintel research, a growing number of shoppers are looking for sweet and savoury...
Vitawell revamps health supplements range
Vitamins and supplements brand Vitawell has unveiled its new brand identity with a focus on simplifying access to the wellness sector for shoppers.
Is demand ahead of drinks supply?
ACCORDING to Red Bull, a recent survey revealed that although 98% of shoppers would buy a price-marked drink only 80% of retailers stock them.
Red...
Terry’s unveils new Mint Chocolate Toothpaste
Dentists and children across the UK are set to rejoice as beloved British chocolate brand Terry's unveils its first Chocolate Mint Toothpaste.
Protein 22 wins big
SCOTTISH dairy firm Graham’s has gained global acclaim after picking up a Gulfood Innovation Award for new product development at the Dubai World Trade...
Airwaves chewing gum brings a kick to the senses with new campaign
Chewing gum brand Airwaves is set to bring a kick to consumers' sense with its new OOH campaign, highlighting the brand's intense menthol kick it is known for.
