Energy gum

With the energy category growing in popularity, a new gum brand has launched two products to try and capitalise on the success .
A group of people stand in front of a billboard featuring the 2026 Pepsi Max campaign whilst holding cans of Pepsi Max.

Pepsi Max launches multi-channel campaign

Pepsi Max has unveiled a new campaign focussed around mealtime opportunities and invites consumers to make the drink a staple part of dinner options.
Smint

Smintier than ever

PERFETTI Van Melle has launched what it claims is the first ever extra strong menthol power mint
Pack shots of Tropicana Hydrate+ Mango with Coconut Water and Pineapple with Coconut Water.

Tropicana taps into functional drinks with Hydrate+

Fruit juice brand Tropicana has launched a new range of functional drinks with its new Tropicana Hydrate+ selection of juices.
Yakult in bottles

Stepping up investment

Yakult expands “Science not Magic” campaign
Packs of The Protein Ball Co Snack Packs stand upright on a table in Peanut Butter, Blueberry Oat Muffin and Salted Caramel flavours.

The Protein Ball Co rolls out new multipacks

Protein snacks brand The Protein Ball Co has unveiled its new multipacks format with the introduction of its new Snack Packs range.

Letting go of gluten at breakfast

Working in partnership with Disney Kitchen, Symington’s now offers a dedicated Free From Disney Kitchen ilummi for Kids range
A can of Vault City Splendiferous Slime stands amongst green fruit with green slime on top of the can whilst the beer is poured out into a Vault City glass behind the can.

Vault City dials up sour tastes with Marvellous Liquids range

Edinburgh-based sour beer brewer Vault City has introduced its new Marvellous Liquids range to push sour beer flavour and textures to a new level.

Pizza the action at filling station

Forecourt food to go takes a leap forward at Prestwick Londis site .
Retailers should focus on the value of PMPs along with the meal deal opportunity, says Matt Collins.

KP Snacks focuses on meal deal opportunities

Weekday lunchtimes remain key periods for retailers to drive up sales from consumers eating on the go and, here, KP Snacks and Country Choice provide some insights.
various packets of biscuits

On the go biscuits keep sales going

Smaller formats are proving popular
Ciroc has launched a new Summer Watermelon flavoured spirit

Taking a shot on watermelon

HOPING to appeal to those shopping for summer drinks, premium vodka brand Ciroc has launched a new Summer Watermelon flavoured spirit.
allisons-sourdough-bread

The upper crust

Bread brand Allinson’s has launched a new premium white loaf .
st-pierre-bakery-selection

Rise to the top of FTG

Brioche brand is going well .
post-office-insurance

Post Office deal will protect your gadget

New policies can cover single or multiple devices .
Unilever hot snacks

Things are heating up in convenience

Unilever puts weight behind hot snacks