Launch is a space oddity
Scottish brewer Innis & Gunn made sure the launch of its PerfectDraft keg variant was one for the stars.
UK growing great American brands
Euro Food Brands (EFB) has been building up a wide variety of labels and products in the UK for more than 30 years.
Competition kick off
Mondelez International hopes to hit the back of the net again with the return of its Cadbury FC Win a Day in Their Boots competition.
Sling into the premium
Japanese sake firm Daimon Brewery launches a new RTD variant into the UK with its own take on the classic Singapore Sling cocktail.
Kikkoman fires up the BBQ this summer with a new sauce
Kikkoman reckons it can fire up summer sales this year with a new addition to its range of sauces fit for any summer barbecue.
Health comes packed in Yakult Plus
Yakult celebrates the new launch of its Plus variant with a sustainable push across the range and increasing the size of its packs from seven to eight bottles.
Spreading the word on a good butter range
IRISH folk legend The Butterman is back, thanks to Adams Foods and its Kerrygold brand. The TV ad, introduced last year...
Scottish firms’ new sweet offerings
Two Scottish brands - Fodilicious and Gin Bothy - have been highlighting their latest products that c-store retailers might want to stock.
Lunchtime – the biscuit big break?
RETAILERS should consider encouraging shoppers to choose a cake-style treat as part of their lunch, according to Laura Smith, brand communications manager at Cuisine...
Smokehead heightens the dram
Islay Single Malt Scotch Whisky brand Smokehead has launched its new bespoke, limited edition glassware designed to heighten the whisky drinking experience.
Fresh fruit – Fizzy drink scents
FIZZY drink-scented air freshener is the latest brand extension from 151 Products, which licenses Tango from Britvic Soft Drinks.
The motoring novelties will be available...
Quality and value come in All Rounders
Golden Casket unveils a major update to one of its beloved lines, aligning it with its more premium brand and reflecting the current economic market.
Tapping the spirit of the top-up
SPIRITS giant First Drinks has a new initiative, How Convenient, to help c-stores maximise their sales of spirits. The company, which owns William...
Mentos bursts with flavours
Perfetti Van Melle aims to drive consumer engagement with the Mentos brand with the launch of its new Discovery sweets, which feature 14 different flavours.
Let’s get fizzical – Soft drinks, essential for a big night in
WHETHER they are for children, teenagers, drivers or teetotallers, soft drinks are an essential part of any big night in.
Coca-Cola Enterprises recommends making it...
Starbucks extends no added sugar fraps
Arla is out to grow the demand for balanced Frappuccino variants with the launch of its Starbucks Frappuccino Caramel No Added Sugar drink.
