The changing face of impulse
AS this article is being written members of the Scottish Grocer team are travelling the country, along with independent experts and colleagues from sponsors,...
SBF GB&I enters the alcohol RTD market
Suntory Beverage & Food has entered the alcohol RTD market for the first time with the announcement it is bringing its -196 brand to the UK.
Pepsico has a Flamin’ Hot offer
Snacks giant PepsiCo has rolled out its Extra Flamin' Hot flavour platform to the UK market with three of its crisps brands following international success.
New Bru for Christmas
Limited edition Irn-Bru for the festive season
Coca-Cola to give away Endless fun this summer
Coca-Cola Europacific Partners has kicked summer with its new 'Endless Summer Pass' promo, which will see shoppers bag tickets to major global events.
Brands go potty for instant porridge
Ready-to-eat cereal is a staple in many households. But there’s a new kid on the block and it’s growing in the convenience market, offering...
Skittles goes Gooey to the core in new flavour
Mars Wrigley has taken a new step of innovation with the Skittles brand as the firm launches its new Skittles Giants Gooey range, featuring a citrus gooey core.
Time to say hi to the new hybrids
FLORA has launched a new hybrid spread, Gold With Flora, combining sunflower oil, other vegetable oils and butter. The product was launched with a...
Juice Burst comes out punching in new campaign
Fruit juice brand Juice Burst is set to benefit from its largest marketing campaign yet with the launch of the new 'Punchy to the Core' initiative.
Millions to play for
THE big night in has been very important to c-store retailers in recent years. If the economy improves will consumers stick with their big-night-in...
The Pizza Company serves up The Meatballer for the Euros
The Pizza Company is keen to kick off excitement around the Euros with the launch of its new limited edition pizza variant The Meatballer.
Hollywood star spreads the message
HOLLYWOOD star Ashton Kutcher features in the latest TV ad for Wrigley’s Extra.
Part of a year-long £15m campaign, the ad sees Kutcher out to...
M&Ms goes big on fun in new Minis launch
Mars Wrigley is set to roll out its new M&M's Minis range in the UK this July, following successful launch for the product in the States.
Text to win prize toys
THE latest on-pack promotion on McVitie’s biscuits offers shoppers the chance to win a cuddly character from the firm’s Sweeet TV ads.
Marketing director of...
World of Sweets builds on US candy with Jolly Rancher Ice Pops
World of Sweets has grown its American Candy selection with the addition of Jolly Rancher Ice Pops, coming in four popular flavours for consumers.
Morning in the microwave
GINSTERS, the savoury pastry brand, is expanding its portfolio with the launch of its first microwavable breakfast range. The initial two SKUs – Bacon...
