Pitta patter – Rebrand from Warburtons’
Warburtons’ baked pitta chips have been rebranded as Escapes in adventure-themed packaging.
The snacks have 45% less fat than potato chips, and are described...
World of Sweets covers the impulse shop
Novelty treats will be the way to go for Christmas confectionery shoppers this year says World of Sweets, with a chance to grab some impulse sales too.
The price of confidence – PMP’s
IT seems hard to imagine but there was a time when price-marked packs were few and far between in c-stores. In the days before...
Value reigns in snacks, says Golden Wonder
Tayto Group believes its Golden Wonder £1 PMP sharing bag range is ideal for driving sales as consumers seek to save money with nights in.
Pancake Day more popular than Valentines Day?
PANCAKE Day, 9 February, will be celebrated by 50% of people in the UK, while only 41% will be marking Valentine’s Day, according to...
A Trüfrü delight comes to stores
American frozen treat brand Trüfrü has made its way to the UK market with its first national listing in Tesco stores across the whole of the nation.
Another year, price-marked
DRINKS giant Diageo has underlined its faith in the PMP by holding the price of its top-selling price-marked pack – Smirnoff 70cl – at...
Marmite Cheddar rolls to Iceland
Ilchester Cheese has driven further access to its Marmite Cheddar Cheese product with the launch of the cheese to Iceland across the UK.
Bread gets a modern makeover
DADS and bread are pretty much the same, right? Well they are according to Allied Bakeries brand Kingsmill.
Its new ad campaign features Cold...
Mud House offers a taste of adventure
Accolade Wines brand Mud House is offer 15 consumers the chance to win a luxury getaway with global wine brand Mud House wines.
Retailers barking up the wrong tree?
C-STORE owners are missing a trick by neglecting the needs of pet owners. That’s the opinion of Dave Minton, category and customer marketing director...
Elements of Islay brings the heat
Independent whisky bottling firm Elements of Islay is set to heat up the Fèis Ìle whisky festival this year with its new Fireside blended whisky launch.
Instant snacks target young takeaway lovers
THE rising cost of dining out, or ordering a takeaway, is providing a significant boost for the big-night-in market, especially for quick-to-prepare hot snacks,...
Sunny new look for Thatchers Cloudy Lemon
Somerset-based cider-makers Thatchers Cider has unveiled the new look for its Cloudy Lemon cider variant, displaying a more consistent look with the range.
Playing ball
HOME baking brand Dr. Oetker has revealed its latest signing - Chocolate Footballs.
The pack, with an RRP of £1.59, includes a mix of white...
Biona rolls into the bakery category
Organic food producer Windmill Organic has rolled into the bakery category with the launch if its new Biona Organic Multi-Seed Bread Roll Selection.
