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Squeezing in a berry

PERFETTI Van Mella (PVM) has added some berry punch to its Summer Fruits sticks and sharing bags SKUs.
crispy-butterscotch-by-lily-obriens

Wise words at hen party

Irish chocolate brand, Lily O’Brien’s, has added a new flavour to its share bag collection

Marketing matters

MARKETING initiatives and category management are the keys to success in confectionery according to Dan Newell, confections marketing manager at Wrigley. Newell referred to Nielsen...
Candyland

Sour power – Candyland launches bon bons

TANGERINE Confectionery brand Candyland has launched a sour raspberry flavour bon bon sweet. The company says tangy tasting treats are popular at the moment. It...
Kinder Bueno Dark

Bueno returns from the dark

KINDER Bueno Dark returned to store shelves in February following an appearance last year. Levi Boorer, customer development director for Ferrero UK & Ireland...
Twirl packs

Communicating value

Mondelez is hoping it can provide benefits to both retailers and shoppers with the launch of a new price-marked pack running across some of its top selling Cadbury lines.

Pocket money-friendly PMPs

BAZOOKA Candy Brands is price marking its Mega Mouth, Juicy Drop Pop, Big Baby Pop and Push Pop brands. All will be less than...
Cadbury Dairy Milk Choca-Latte.

Public votes for new Cadbury Dairy Milk flavour

The new Cadbury Dairy Milk Choca-latte hits shelves following a competition run by Mondelez which let consumers submit their ideas for a new flavour.

Retailers missing a big night trick

WRIGLEY Confectionery, the firm behind Skittles and Starburst, reckons many retailers still don’t appreciate the opportunities that the consumer trend to home leisure presents. Independent...
Cadbury-Oreo-Egg-n-Spoon

Be prepared for the mini gifting moments

There’s more to spring sales than Easter alone

PVM has valued advice in good value

Perfetti Van Melle offers retailers tips on how to drive up confectionery sales over the festive period with a strong stock of PMP options in store.
Pack shots of Lion King PEZ dispensers including characters from the movie with Simba, Pumba, Timon and Mufasa.

Roar about new Lion King PEZ dispensers

Confectionery wholesaler World of Sweets has rolled out a new range of The Lion King PEZ dispensers ahead of the new film, Mufasa: The Lion King.

Sweet dreams made of this

CADBURY owner Mondelez International has long experience of confectionery as a classic impulse category but it sees impulse opportunities in other categories too –...

Squirrelling into the confectionery market

Gnaw Chocolate has introduced a range of chocolate and granola bars with a high quantity of fibre and a ‘healthier chocolate’ recipe

Nostalgia has a sweet taste

Nisha turns to traditional brands

Low-calorie countlines

Portion control is at the heart of the latest launch from Mars Wrigley UK, with the firm rolling out a new 100kcal range