Skittles gets the blues
WRIGLEY has introduced blue to its rainbow of Skittles colours.
Intended, says the firm, to excite consumers and achieve new sales, the new variant appears...
Following the trend with pinch of salt
CURRENT and expected trends often influence new product development and Mars reckons a new line in the Galaxy chocolate range will bring a fashion food flavour ...
A season for sweets
NOVELTY and nostalgia are, in many respects, what Christmas is all about. And confectionery firms say sweets are ideally placed to deliver both.
In the...
Milking it with new promotion
CADBURY Dairy Milk is set to highlight its ‘glass and a half of milk’ credentials in its upcoming ‘Adopt a Cow’ on pack-promotion.
Available on...
Softer gummies based on Fluffies
BAZOOKA Candy Brands has added Fluffies foam gummies to its Moshi Monster range. The softer gummies, based on the Fluffies family of Moshlings, are...
Mix it up for a bit of a change
CONSUMERS are increasingly looking for alternatives to chocolate at Easter and Valentine’s Day
Tango gets the blues
TANGO’S future is not just orange: Rose Marketing is adding blue raspberry bon bons to its fizzy drink-based range.
Tango blue raspberry crushed ice drinks...
Mrs Tilly’s flies the flag
Scottish confectioner Mrs Tilly's has been highlighting its growth plans to further its presence across the convenience sector and build up its range.
Count on eggs in advance
Mondelez is rolling ahead and has laid out its table for Easter celebrations this year.
NPD to keep things sweet
Swizzels has been expanding popular brands with new flavours and formats .
Communicating value
Mondelez is hoping it can provide benefits to both retailers and shoppers with the launch of a new price-marked pack running across some of its top selling Cadbury lines.
Proper sharing pack kicks off for Tayto
Tayto is set to keep the sharing occasion a popular one for end-of-year celebrations with a new addition to its line-up.
Dark buttons in the bag
Cadbury Bournville is moving into the sharing bag format with the launch of Cadbury Bournville Giant Buttons .
Reduced plastic packs coming soon
Mars Wrigley has stepped up its sustainable packaging programme, with narrower packs set to roll out in April
Trebor unveils fresh new pack design
Trebor has unleashed a rejuvenated pack design.
The brand’s red star mark has become the heart of the new identity using tonal colours on each...
Bliss scores first supermarket listing
Scottish snack brand Bliss has celebrated its first supermarket listing for its Crispy Mallow Bars with appearances from its mascot across Scotland.