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Sweet memories

Names and tastes from the past – brought up to date – aim to be perfect sharing option for modern families NOSTALGIC parents planning a...
Pack shots of Fruit-tella Summer Fruits multipacks and Fruit-tella Berries & Cherries multipacks.

Fruit-tella unveils two new multipack formats

Perfetti Van Melle has expanded on the flavours for its Fruit-tella multipacks as the brand's Summer Fruits and Berries & Cherry variants join the format.
Promotional image of the partnership between Galaxy chocolate and the Young Women's Trust with a pack shot of a Galaxy chocolate bar, a QR code and symbol highlighting Galaxy's support of Young Women's Trust and an orange bubble that shows the brand's £150,000 donation. The text reads "Pick up a bar & join us in empowering women to thrive.

Galaxy commits to support of the Young Women’s Trust

Galaxy chocolate has kicked off a new partnership with the Young Women's Partnership charity with an initial donation of £150,000.

Striking the sweet spots

SUGAR confectionery is said to remain in growth. And – at a time of food price deflation, constant promotion, price-marked packs and value-savvy consumers –...
Pack shots of Fruit-tella Curiosities In the Garden and Out at Night.

Fruit-tella sparks Curiosities with new Jellies sweets

Fruit-tella has expanded on its Curiosities Jellies range with two new variants In the Garden as Out at Night to appeal to families and children.

Fresh new campaign

Smint has been back on the small screen with a new advertising campaign

Value in a price crisis

AS consumers face an economic squeeze, PMPs will come into their own.

Seeking a new Milk Tray man

And all because the lady loves... Cadbury brand owner Mondelez International has begun a nationwide search to find the next Milk Tray Man. Kicking off with...
Minah Shannon from BBC's The Traitors stands holding a red book with the title 'Jane Hare' whilst holding her index fingers to her lips to tell people to shh.

The Traitors star Minah teams up with Mars to keep Easter treats hidden

BBC's The Traitors star Minah Shannon has teamed up with Mars Wrigley to roll out a range of limited-edition Easter books that house a secret of their own.

New look and name

FORTISSIMO Chocolate has rebranded to coincide with its 15th anniversary, and will now trade under its new name – Raw Chocolate Company.
giant-skittles-bags

Not hanging for very long

MARS Wrigley has given consumers something to really sink their teeth into with the launch of a scaled-up Skittles variant
Pack shots of Baileys Mint Chocolate Easter Egg.

Baileys offers a Mint of a new Easter egg

Irish chocolatier Lir Chocolates has expanded on its Baileys Chocolate range for Easter with the launch of the Baileys Mint Chocolate Easter Egg.

Squirrelling into the confectionery market

Gnaw Chocolate has introduced a range of chocolate and granola bars with a high quantity of fibre and a ‘healthier chocolate’ recipe
Point of sale materials prompt purchases says Mars Chocolate. More than a third of confectionery impulse purchases are made after shoppers see a brand’s presence in store and half of confectionery shoppers are influenced at the fixture.

Sweet addition

Encouraging impulse purchases among c-store customers is one of the most effective ways of increasing a store’s revenue and profit. Today we look at...

Down on the farm

ABERDEENSHIRE farm-based food firm Mackie’s is forging ahead with its Scottish chocolate bar production. The company has added 35g bars in all four flavours –...

PVM has valued advice in good value

Perfetti Van Melle offers retailers tips on how to drive up confectionery sales over the festive period with a strong stock of PMP options in store.
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