How to keep everyone sweet
WITH 44% of consumers planning to have more nights in (according to HIM! research), confectionery presents a solid sales opportunity. That’s the word from...
Novelty is still a key sales driver
Ritter Sport recommends adding some variety
Sweet addition
Encouraging impulse purchases among c-store customers is one of the most effective ways of increasing a store’s revenue and profit. Today we look at...
A taste of the traditional
When it comes to trends in sugar confectionery, well-established brands continue to be key to the category, according to Gillian Clarke, senior brand manager...
Value conquers guilt
LOW prices help diminishing snack-related guilt for consumers who buy confectionery on the run according to biscuits, cakes and sweets manufacturer Lees of Scotland.
Sales...
Beaker’s nostalgia trip
Tracy Beaker star will feature in a series of ads for Fruit-tella.
Forest Feast launches chocolate freeze-dried fruit range
Fast-growing, upmarket snacking brand Forest Feast has unveiled a new freeze-dried snacking range to tap into the growing consumer demand for texture-led products.
Bazooka Candy launches on-pack partnership with Brentford FC
Bazooka Candy Brands has unveiled its new partnership with Brentford FC offering fans the chance to bag VIP away day tickets through the confectionery brand.
Bags more gum choice
WRIGLEY has added a new on-the-go pack to its Extra sugar-free gum range, with the launch of a re-sealable 21-piece hanging bag.
Peppermint and Spearmint...
A taste of home
CONFECTIONERY is a huge international industry but Scotland has some impressive home-made sweets success stories.
Greenock-based Golden Casket’s main brands include £Onepounders, Buchanans and Millions....
A gift that can hit the sweet spot
Customers looking to hit the sweet spot with the right gift this Christmas can now turn to Millar confectionery
Mars Wrigley rolls out new Twix Hazelnut flavour
Mars Wrigley is set to entice more shoppers to the confectionery category across stores with its new Twix Hazelnut variant.
Reduced sugar can bring sales
FRESH from kick-starting the year with the launch of sugar free and reduced-sugar variants of Fruittella, Mark Roberts of Perfetti Van Melle has suggested...
Value a key footfall driver
PANDEMIC fallout has tightened budgets for many consumers, making value for money more important than ever.
Toffee Twins aim for big break
SET to be available for its first Christmas is the latest Toffee Twin pack launched by traditional toffee maker, Walker’s Nonsuch earlier this year.
The...
Curious new launch
Perfetti Van Melle (PVM) brand Fruittella has expanded into the jelly category for the first time.
