Scotland gets fruity taste of Super Bowl
AHEAD of last month’s Super Bowl in Houston, Texas, Skittles sent former American football star Marshawn Lynch to spread its message in Houston, Scotland.
Marketing...
Classic bar gets indulgent twist
MARS Chocolate UK has announced a new variation to the original Mars bar.
Combining chocolate nougat with dark caramel, Mars Choc Brownie aims to put...
Two brands become one
Nostalgia sweets names join forces and aim to meet demand from sweet-toothed grown-ups
TWO of the biggest names in what brands giant Mondelez International calls...
Future is bright for healthy alternatives
Health was high on the agenda for many consumers before the pandemic hit, and Covid has only served to increase the importance of healthier options in the minds of many.
Chupa Chups to roll out easy-open wrappers
Lollipop brand Chupa Chups has rolled out a new packaging update to its core range with its new easier-to-open wrappers to improve the consumer experience.
Star category has plenty to offer
Chocolate producers discuss the key trends that are driving incremental sales in Scottish c-stores
Skittles size down to hit a pound
WRIGLEY has produced new smaller sharing sizes with a £1 price mark on its confectionery brands Skittles and Starburst. The move’s designed to appeal...
Unitas targets sweet value with £1 Local Living range
Wholesale group Unitas Wholesale has unveiled a new £1 price-marked confectionery line-up under its own-brand range Local Living.
Swizzels’ sweet shop for Christmas
Swizzels aims to indulge the consumer sweet tooth this festive season with its range of Sweet Shop sugar confectionery options.
Bubble gum hardens up
LEAF Confectionery is expanding its Chewits range. Chewie Gum is a hard bubble gum sweet in three flavours: strawberry and banana; tropical; and lemon....
Perfetti Van Melle freshens up sales with Mentos and Smint campaigns
Confectionery giant Perfetti Van Melle has kicked off some fresh marketing for its Smint and Mentos brand to drive up sales across the summer months.
Say ‘chai’ to green tea mints
US brand Sencha Naturals is launching in the UK with its range of Green Tea Leaf Mints, which are designed to combat bad breath...
A facelift for Thorntons
Shoppers looking for a last-minute gift will now be able to pick up a revamped Thorntons box, following a full packaging refresh across the brand’s Classic Collection range.
Mars Wrigley unveils new M&Ms Minis multipack for Halloween
Chocolate brand M&M's has expanded on its range in time for the Halloween season with the new M&M's Minis Funsize sharing bags.
It’s good to know
Mars’ latest brand has wholesome intentions
GOODNESS is at the heart of the latest brand launch from Mars Chocolate as the firm takes aim at...
Strong contender for fresh breath
LAST year more than 300m of its XXX Extra Strong Mints were consumed in the UK, according to Big Bear Confectionery.
Head of trade marketing...
