Chewits Extreme Sour Apple and Xtreme Tutti Frutti, appeal more to teenagers, Lane said, because they have a “mouth-watering sour taste” that teens like.

Making the most of pocket money

IT’S important for retailers to set up a special kids’ confectionery section to maximise “pocket money sales”, according to Stuart Lane, commercial director, Leaf...
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Sour taste of success

NEW product developments in the Chewits range of sweets are often designed to leave a sour taste ... and that’s exactly how it should...

Tactics for selling Tic Tacs

Pocket confectionery is one of the most impulsive categories within confectionery, with seven out of ten purchases being unplanned, says Levi Boorer, customer development...

The sweetest night’s share

Confectionery giants suggest ways to grab more night-in sales CONFECTIONERY is one of the product categories that has embraced the big-night-in trend most and it,...
Flower & White’s new meringue bars are available in two flavours, Raspberry or Chocolate. Both bars are naturally gluten free, and contain no artificial colours.

Low calorie indulgence

Raising the bar with meringue

Bagged and tagged

IT looks like there could be a Battle of the Bags brewing – and it will be fought in the nation’s convenience stores. Stores under...
A Yorkie Salted Caramel Pretzel bar is broken in two with pieces flying out from it against a blue background.

Yorkie unveils new Salted Caramel Pretzel bar

Classic chocolate bar brand Yorkie has unveiled its new limited edition Salted Caramel Pretzel variant as the brand celebrates its 50th anniversary this year.

Free to be sweet

Fruitella has launched two completely sugar-free products, Fruit Foams and Fruit Gums. Brand manager Matthew Navier said: “Data shows that 92% of consumers are actively...
Cadbury darkmilk crunchy cocoa pieces

Created for a dark night in

New products join growing brand
Packs of Gnaw impulse chocolate bars are stacked on a countertop with a cafe scene in the background. Variants include Honeycomb + Caramel, Popcorn + Peanut, Sticky Toffee Pudding and Seville Orange.

GNAW chocolate brings a four-strong impulse range to the table

Artisanal chocolate brand GNAW has unveiled a new range of milk chocolate impulse bars as the brand aims to expand its presence across store floors.

Fair enough?

Study suggests shoppers may be ready to pay more for Fairtrade New research suggests almost half the population is willing to pay more for chocolate...
Point of sale materials prompt purchases says Mars Chocolate. More than a third of confectionery impulse purchases are made after shoppers see a brand’s presence in store and half of confectionery shoppers are influenced at the fixture.

Sweet addition

Encouraging impulse purchases among c-store customers is one of the most effective ways of increasing a store’s revenue and profit. Today we look at...

Reduced plastic packs coming soon

Mars Wrigley has stepped up its sustainable packaging programme, with narrower packs set to roll out in April
Packs of Barratt Sweet Shop sweets including Fruit Salad, Wham and Flump with colour designs behind them that match the colours of the brands.

Barratt unveils rebrand across its Sweet Shop range

Confectionery brand Barratt Sweet Shop has unveiled a rebrand across the Wham, Fruit Salad and Flumps brand, complete with new launches.

The pound on your packet

DOES price remain vitally important to shoppers? The short answer appears to be yes, especially £1 prices. Bev Seymour, commercial manager of Chewits brand owner...

Taking a bigger share of the choc market

ACROSS the chocolate category, bitesize and sharing formats continue to perform well as consumers favour treat bags and pouches.
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