Smooth talking bags from Cadbury
MONDELEZ International aims to to smooth talk confectionery lovers with the latest in its eclairs range – Cadbury Eclairs Velvets.
It’s a soft version of...
Ready for the seasonal rush
CONSUMERS are gearing up for the first proper post-restrictions Halloween since 2019.
World of Sweets’ icey innovation
World of Sweets gears up the frozen treat occasion ahead of the spring and summer with the latest addition to its range of freezable products.
Two brands become one
Nostalgia sweets names join forces and aim to meet demand from sweet-toothed grown-ups
TWO of the biggest names in what brands giant Mondelez International calls...
Chocolate – everyday pleasure of 8m Brits
AS chocolate fans of all ages around the UK got ready to crack open Easter eggs and bunnies last month, leading research organisation...
A big focus backed by TV spend
CONFECTIONERY giant Ferrero plans to turn the spotlight onto its Raffaello brand this year, with the firm announcing it intends to place a “big...
Be an extremist… with an eye on value
Confectionery is a category that’s seen major developments in recent years. But what are sweet lovers looking for now? Are gums and jellies still...
No mountain high enough
Toblerone’s iconic triangles get festive
Mars Wrigley rolls out new Easter range
Confectionery giant Mars Wrigley has launched its Easter range for 2025, allowing retailers to get a head start on the season for next year.
Mints on the move
Two Trebor Softmint flavours are available in a 100g pot, a format which Mondelez said taps into a growing market.
Swizzels matches Veganuary sweet demand
Swizzels has encouraged retailers to appeal to every consumer demand when it comes to Veganuary for this year, right across the entire store.
Surprises in store this Christmas
FERRERO is expanding its Kinder gifting range this Christmas by introducing Kinder Mini Mix 79g selection pack (RRP £2.49). The array of Kinder treats...
Border heads over to the dark side
Border Biscuits is reaching out to consumers through a new multi-million pound advertising campaign
Galaxy commits to support of the Young Women’s Trust
Galaxy chocolate has kicked off a new partnership with the Young Women's Partnership charity with an initial donation of £150,000.
Swizzels rolls out Christmas Squashies
Swizzels has launched its first-ever Christmas-themed pack for its Squashies brand with the new Naughty & Nice sweets to drive up sales this festive season.
Meringue milestone
It might have started life in a garden shed, but meringue firm Flower & White now employs 40 staff and is going from strength to strength.
