Time to act on impulse?
Shopper Intelligence report highlights importance of price
Sweet hopes for sour gum
Confectionery giant Perfetti Van Melle (PVM) has launched Mentos Sour Gum in response to the increasing popularity of the sub-category.
A love of baking is driving premium
Home-baking brands enjoy growth driven by increasing interest in crafting cakes at home
Perfetti Van Melle has a sweet match for missions
Confectionery giant Perfetti Van Melle has recommended retailers to keep the sweets section well varied to help match different shopper missions.
Cadbury &More debuts new Biscoff flavour and rebrand
Mondelēz International has unveiled a complete rebrand for its Cadbury &More range alongside the introduction of the new &More Biscoff bar.
Nuts by the box
PREMIUM chocolate brand Elizabeth Shaw has launched a new box with some nutty flavour.
Sweet monsters get sour treatment
KIDS increasingly enjoy the challenge and “extreme fun” of sour sweets, says Bazooka Candy Brands. To cater for the trend the firm has added...
Spar secures exclusive Reese’s White Peanut Butter bar
Spar UK has secured a new exclusivity deal with The Hershey Company and Euro Food Brands for the new Reese's Peanut Butter White Bar.
Reese’s launches Halloween competition
American confectionery brand Reese's is aiming to get UK shoppers into the spirit of the Halloween season with an interactive competition and three new SKUs.
Not hanging for very long
Shoppers snapping up bagged confectionery at a rapid rate
Bags more for the cause
TEENAGE Cancer Trust will benefit from sales of Starburst from March to May.
Wrigley Confections European business unit director Tony Lorman said: “British consumers love...
Perfetti Van Melle freshens up sales with Mentos and Smint campaigns
Confectionery giant Perfetti Van Melle has kicked off some fresh marketing for its Smint and Mentos brand to drive up sales across the summer months.
Golden Casket recruits some minions
Screen appeal is a sweet deal
Mars Wrigley introduces new Gingerbread Maltesers Reindeer for Christmas 2025
Confectionery giant Mars Wrigley has unveiled its new range of products for the Christmas 2025 season, complete with a nostalgic flavour development.
Planning for festive impulse
LAST-minute shoppers will be targeted by this year’s Christmas impulse confectionery range from Spar brand.
Brand director Susan Darbyshire said: “The Christmas confectionery market has...
Value in a price crisis
AS consumers face an economic squeeze, PMPs will come into their own.
