Striped cola
A new flavour has been added to Maoam Stripes.
The new cola variety will join strawberry, apple, raspberry, orange and cherry in the bag.
Brand manager...
Pushing up PMPs
Swizzels has introduced price increases to its PMP range for the first time in its history.
‘Unexplainable’ ad bursts onto screens
CONFECTIONERY manufacturer Wrigley has launched its latest TV advertising campaign for Starburst, suggesting it’s ‘unexplainably juicy’.
The new ‘Land of Intensity’ ad first aired...
Sweet prices
SKITTLES and Starburst have been put into price-marked packs.
Brand owner Wrigley said that more than two thirds of shoppers buy PMPs in c-stores and...
No sour grapes as kids mix it up
WHEN kids shop for sweets, many are drawn to products that are colourful and interesting.
And while some are attracted to extreme flavours, children have...
Sour Patch Kids sweetens the deal in new Strawberry flavour
Mondelēz International has strengthened its line-up for the Sour Patch Kids brand with the introduction of a new Strawberry variant.
Be prepared for the mini gifting moments
There’s more to spring sales than Easter alone
Baileys sweetens a cocktail treat for Christmas this year
Irish chocolatier Lir Chocolates has unveiled its new range of Baileys Chocolate Choc-Tails, aiming to drive up gifiting opportunities this Christmas season.
Taking home the bronze
HAMES Chocolates has hammered out some new additions to its Bronze Chocolate brand with Hames Bronze Chocolate and Truffle Boxes.
Innovation aims to keep sales sweet
Many c-stores have moved to extend ranges and embrace new styles of retailing as consumers carry out more substantial top-up shopping and look for...
Going kookie for Maryland
Maryland Cookies is back on the small screen with the return of its ‘Keep it Kookie’ campaign.
Mars Wrigley aims to help consumers to find the sweets
Chocolate and other treats remain recession proof and Mars Wrigley aims to make the most of this by advising retailers to keep the range simple.
Mars Wrigley reveals Easter line-up
Mars Wrigley has unveiled its line-up for the Easter season this year, with returning fan favourites and some new additions from across its range of brands.
Special times in the bag
Chocolate and chews blocks and bars ready to rise to nights on the sofa sales opportunities
NEW product development and the rise of night-in sharing...
Swizzels celebrates
Classic brand still going strong at 90 years young
Haribo brings a new Z!ng
Haribo is set to drive up the demand for more sour sweets with the launch of its new Soda Twist Z!ng offering a nostalgic flavour with a tangy sensation.
