Eye-catching confectionery
WITH so many confectionery sales in convenience stores coming from impulse sales, merchandising is crucial
Score a winner on-pack promo
Premier League competition returns .
Cadbury gift pack rolling out
Chocolate has long been a go-to gift for consumers and confectionery giant Mondelez International has created a new gift card range for all occasions.
A big focus backed by TV spend
CONFECTIONERY giant Ferrero plans to turn the spotlight onto its Raffaello brand this year, with the firm announcing it intends to place a “big...
Nostalgia sucks
TASTES remembered from the playground are driving grown-ups towards vintage sweets says supplier Bonds. In response it has relaunched its old-school products, many...
Some new singles on the market
Following the successful launch of its sharing sized bars, Mackie’s has elected to roll out all four flavours from its chocolate range in the new smaller format .
A TV push for Ferrero
FERRERO Rocher has been celebrating the season on television screens as part of a £3.5m marketing campaign
Blocks away
CHOCOLATE. Is there anything it can’t do? It’s high in antioxidants, a natural anti-depressant, and contains theobromine, which kills the bacteria which cause tooth...
New coat for Butterkist popcorn
BUTTERKIST has launched what it says is the very first yogurt-coated popcorn.
Butterkist Yogurt Coated Popcorn is available in sharing bag (160g, MRRSP £1.49) and...
Cadbury’s win-winning opportunity
Mondelēz International has brought back its The Big Win-Win competition across its Cadbury range with a huge prize pot up for grabs for retailers and shoppers.
Festive treats ready to shine
Category is ready for Christmas 2020
Summer ballot could bear fruit
MARS Wrigley is offering consumers the chance to score a year’s supply of their favourite fruity Extra flavour.
Mrs Tilly’s highlights traditional treats
Scottish confectionery maker Mrs Tilly's is pointing out to retailers the benefits of stocking traditional treats such as its tablet and fudge selections for consumers celebrating Christmas and New Year.
PMP solutions for snack times
Making the most out of your store’s PMP snacks section means offering a variety of options to suit consumers’ different shopping missions, say both KP Snacks and Rose Marketing.
Merchandising breeds success
How to turn heads with bagged sweets
EVERYONE wants to be like a kid in a sweetshop once in a while and the image of...
Golden opportunity in Asian festivals
Ferrero encourages retailers to make more of Diwali
