‘Unexplainable’ ad bursts onto screens

CONFECTIONERY manufacturer Wrigley has launched its latest TV advertising campaign for Starburst, suggesting it’s ‘unexplainably juicy’. The new ‘Land of Intensity’ ad first aired...

Galaxy re-brand hits screens

Mars Wrigley UK will be making its way onto TV screens this year with a new advertising campaign for its Galaxy brand
Bounty coconut protein powder

Coconut protein fix with Mars

Mars Chocolate Drinks and Treats is hoping to appeal to fitness conscious consumers with its latest branded protein launch.
Fruittella

Curious new launch

Perfetti Van Melle (PVM) brand Fruittella has expanded into the jelly category for the first time.
sweets

Pocket money plus – Confectionery focus

Pay special attention to kids’ latest opinions if you want to maximise sugar confectionery returns RETAILERS who have been in the business for a...
Princess Mallows Seasonal Box

Mallow makeover fit for a princess

RETRO sweets brand Tangerine Confectionery has given its Princess Mallows a packaging makeover

Storck ready to share in success

FAMILIES are getting ready to return to the dinner table this Christmas and Storck UK has offered tips on how retailers can capitalise on the sharing opportunities this presents.
Lees of Scotland Asda Sheevaun Thomas Heather Turnbull

Lees lands Asda contract

Coatbridge-based confectionery manufacturer Lees of Scotland has secured a major contract with Asda.
haribo starmix pack

Sweet prize celebration

TO celebrate 25 years of Starmix, Haribo has introduced its biggest ever on-pack promotion.
Confectionery

Sugar takes on the sour taste of success

CHOCOLATE has long been the dominant player in the confectionery market. But it’s sugar confectionery that is flavour of the moment. It may only be...

Seeking a taste of something special

Premiumisation trend could be good for c-stores CONFECTIONERY has been going through some changes, with reformulations and new product development to meet the demands of...

Reduced plastic packs coming soon

Mars Wrigley has stepped up its sustainable packaging programme, with narrower packs set to roll out in April
Promotional image of the Cadbury Win for Your Squad competition.

Win For Your Squad with Cadbury football promo

Mondelēz International is offering shoppers the chance to bag a money-can't-buy football experience as part of a new promotion with Cadbury.
Minah Shannon from BBC's The Traitors stands holding a red book with the title 'Jane Hare' whilst holding her index fingers to her lips to tell people to shh.

The Traitors star Minah teams up with Mars to keep Easter treats hidden

BBC's The Traitors star Minah Shannon has teamed up with Mars Wrigley to roll out a range of limited-edition Easter books that house a secret of their own.
Packet of Tunnock's Teacakes 10 pack.

Tunnock’s teacakes are safe for take-off

The Royal Air Force has lifted the ban on the beloved Scottish treat Tunnock's teacakes from its flights after proving they no longer pose a risk to pilots.

Re-designing the Original

COLOUR coding and bolder names are part of a packing makeover for toffee and caramel brand Werther’s Original. The re-coloured village design will now be...