Family focus for Toffifee
FAMILY is front and centre on the latest limited edition packs from Toffifee.
Cadbury launches Crunchie Duo packs
Chocolate brand Cadbury has introduced its Crunchie variant to the Duo format, tapping into strong consumer demand for the brand.
Extra launches premium Extra Plus range
Chewing gum brand Extra has unveiled its new Extra Plus range, a premium option for the category complete with additional functional ingredients.
Bonds of London rolls out new Trail Mix packs
Confectionery wholesaler World of Sweets has expanded on its range of healthier snacks options with the Bonds of London Trail Mix range.
Cadbury goes vegan
MONDELEZ has launched a vegan friendly plant-based range under its Cadbury brand.
Haribo brings tangy tastes for new Goldbears and Balla Bites
Confectionery giant Haribo has unveiled two launches to its core range as the firm taps into the demand for more sour and zingy flavours in the market.
Traditional success
SMOOTH Butterscotch is the latest line to be added to the Millar’s range of bagged confectionery.
The addition of the new butterscotch sweets takes the...
Gifting to suit every demand
Opportunities for chocolate gifting are in high demand during the first quarter of the year.
Some new singles on the market
Following the successful launch of its sharing sized bars, Mackie’s has elected to roll out all four flavours from its chocolate range in the new smaller format .
Yorkie unveils new Salted Caramel Pretzel bar
Classic chocolate bar brand Yorkie has unveiled its new limited edition Salted Caramel Pretzel variant as the brand celebrates its 50th anniversary this year.
A thrilling new promo
Consumers with a need for speed are in luck as Cadbury has teamed up with Merlin Entertainment for an action-packed promotion.
Marketing matters
MARKETING initiatives and category management are the keys to success in confectionery according to Dan Newell, confections marketing manager at Wrigley.
Newell referred to Nielsen...
A twist on a classic treat
Chocolate has been booming during the pandemic – and Derbyshire-based confectioner maker Swizzels has been tapping into demand by bringing a classic brand into the category.
Mentos brings fresh flavours with Booker launches
Convenience retailers have a fresh chance to drive impulse sales through the launch of two new Booker-exclusive Mentos Rolls variants, as confectionery giant Perfetti Van Melle (PVM) strengthens its investment in the confectionery singles category.
Bliss scores first supermarket listing
Scottish snack brand Bliss has celebrated its first supermarket listing for its Crispy Mallow Bars with appearances from its mascot across Scotland.
World of Sweets’ icey innovation
World of Sweets gears up the frozen treat occasion ahead of the spring and summer with the latest addition to its range of freezable products.
