Bags bursting with berrys
STARBURST parent firm Wrigley has a fruity proposition for the bagged confectionery category, having recently launched new Very Berry variants of the fruit chew...
Banking on bottles
Bottle formats seeing increasing success for gum, say producers
Consumers go nuts for festive snacks
With the crisps, snacks and nuts category remaining a popular one, KP Snacks reckons upcoming Christmas celebrations will provide ample opportunity to push these sales further.
Celebrate with Maltesers Easter Cake Bars
Mars Chocolate Drinks and Treats is highlighting its limited-edition Maltesers Easter Cake Bars as a good way for retailers to gain extra sales at present.
M&Ms goes big on fun in new Minis launch
Mars Wrigley is set to roll out its new M&M's Minis range in the UK this July, following successful launch for the product in the States.
Fresh new campaign
Smint has been back on the small screen with a new advertising campaign
Haribo ad unleashes inner child
HARIBO is back on TV with its ‘Kids’ Voices’ campaign.
Halloween rituals return
Mondelez unveils seasonal lineup of haunting Halloween confectionery
Eco-relaunch
SUSTANABILITY was central to Belgian premium chocolate brand Guylian’s recent relaunch.
Festive Ferrero bolsters range
Ferrero has committed to investing £6.8m across its confectionery portfolio this Christmas, including the launch of a new Snowy Bear chocolate figure as part of its Thorntons brand
Sales hang on sharing bags
Hanging bags are driving growth for brands in Scottish c-stores
Prizes on offer in summer push
During a summer of high profile sports contests, Squashies is having its own Squashathon.
Competition kick off
Mondelez International hopes to hit the back of the net again with the return of its Cadbury FC Win a Day in Their Boots competition.
Another year for low and no
SUGAR free is where retailers’ minds need to be when it comes to confectionery
Tactics for selling Tic Tacs
Pocket confectionery is one of the most impulsive categories within confectionery, with seven out of ten purchases being unplanned, says Levi Boorer, customer development...
Sweet Sensations Golden Casket Celebrate 65 Years of Business
Golden Casket, founded in 1959 in Greenock, celebrates 65 years of making sweets like Buchanan’s, All Rounders, and Millions.
