Flavour is squeezed in and the sugar left out
HEALTH conscious mums and children with busy lifestyles are the target consumers for the latest innovation from Fruitypot
Chupa Chups moves into jellies with new sweets
Global confectionery brand Chupa Chups has made a bold new step into the jellies market with the launch of its new Laces and Belts ranges.
Cadbury celebrates 200 years of providing treats
As Cadbury celebrates its 200th anniversary, Mondelēz International explains why the chocolate brand is ideal for meeting indulgent big night in shopping missions.
Scottish chocolate is gaining ground
Mackie's is set to roll out new packaging across its chocolate range. The move comes as the Scottish firm reports sales growth figures that outperform total category growth.
Competition for Trek Protein Flapjacks
Trek has kick-started its new Peanut Butter Protein Flapjacks with a returning partnership with FitBit.
The sweetest night’s share
Confectionery giants suggest ways to grab more night-in sales
CONFECTIONERY is one of the product categories that has embraced the big-night-in trend most and it,...
Cadbury dreams of a purple Xmas
CADBURY is going all out to make it a purple Christmas, with an enhanced festive range of biscuits, made by Burton’s Biscuit Company, for...
Ferrero support across platforms
Saying it had a ‘fantastic Christmas’ last year Ferrero is supporting its products during this year’s festive season with £3.6m worth of advertising and...
Smash and jive
Cadbury Dairy Milk’s Marvellous range is on the small screen in September and October with a campaign featuring new Rocky Mallow Road flavour.
The 30-second...
Stockley’s embraces the sweetness of sugar free
Nostalgic confectionery brand Stockley's has rolled out a new range of sugar-free confectionery options for consumers to dig their sweet tooths into.
Cadbury FC returns with even more prizes for consumers
Consumer competition Cadbury FC has returned for 2025, complete with experience days to be won at participating football clubs for the winner and three friends.
Stockley’s rolls out new Treat Bag format
Classic confectionery manufacturer Stockleys has unveiled its new Treat Bags format to appeal to sharing occasions with consumers.
Mentos Gum rolls out a new Strawberry flavour to appeal to shoppers
Confectionery giant Perfetti Van Melle has rolled out a new Strawberry flavour to its Mentos Pure Fresh Gum range to appeal to young shoppers.
The Traitors star Minah teams up with Mars to keep Easter treats hidden
BBC's The Traitors star Minah Shannon has teamed up with Mars Wrigley to roll out a range of limited-edition Easter books that house a secret of their own.
Bag options for launch lines
THE pouch format is now so popular that new confectionery varieties are being introduced as count lines and sharing bags at the same time....
A facelift for Thorntons
Shoppers looking for a last-minute gift will now be able to pick up a revamped Thorntons box, following a full packaging refresh across the brand’s Classic Collection range.








































