Free to be sweet
Fruitella has launched two completely sugar-free products, Fruit Foams and Fruit Gums.
Brand manager Matthew Navier said: “Data shows that 92% of consumers are actively...
Cartoonish brand extension
Kervan Gida has reached an agreement to license Cartoon Network’s Dexter’s Laboratory brand .
How to keep everyone sweet
WITH 44% of consumers planning to have more nights in (according to HIM! research), confectionery presents a solid sales opportunity. That’s the word from...
Top of the lolly pops
CONFECTIONERY wholesaler Hancocks has bolstered its range of sugar-free sweets with the introduction of a jar of individually wrapped sugar-free lollies under its Kingsway...
Mars Wrigley highlights gum sales opportunity
Mars Wrigley gum brand director Ross Ripamonti has been discussing ways that convenience retailers can drive up sales in the category.
Nuts by the box
PREMIUM chocolate brand Elizabeth Shaw has launched a new box with some nutty flavour.
Shaking up the scene
FERRERO reckons it has been shaking up sugar confectionery with its Tic Tac brand.
It says, quoting Nielsen data to 3 November 2012, that...
Mars Wrigley introduces new Gingerbread Maltesers Reindeer for Christmas 2025
Confectionery giant Mars Wrigley has unveiled its new range of products for the Christmas 2025 season, complete with a nostalgic flavour development.
Mum’s the word – Haribo Throbs tube
HARIBO has been targeting spring occasions with its Heart Throbs tube, which features two 60g bags of themed jelly and foam pieces, designed, says...
Nestlé launches range of bakery-inspired confectionery flavours
Confectionery giant Nestlé has unveiled a new range of sharing bag bakery-inspired sweets across its Munchies, Milkybar and Aero chocolate brands.
Recipe for fruit sales
Wrigley launches multi-million pound investment to grow sales of its brands.
THE three vital ingredients in growing the sugar confectionery category are new product development,...
Despicable jelly beans
JELLY Belly has added an extra bit of yellow to its BeanBoozle packs thanks to a new licence partnership with Universal Pictures’ Despicable Me franchise
Cadbury seeking a big chunk of sales
Retailers can add to the magic of Christmas by stocking larger gifting and sharing packs, says Susan Nash of Mondelez International.
Re-designing the Original
COLOUR coding and bolder names are part of a packing makeover for toffee and caramel brand Werther’s Original.
The re-coloured village design will now be...
A chance to win thousands
THE game is afoot at Mondelez, thanks to a nationwide competition under the Cadbury brand.
50 years of chew
CHEWITS celebrates a half century of trading in 2015 and is launching a blackcurrant retro pack to celebrate.
A spokesperson said: “It is consumers’ repeat...








































