Cadbury Top Deck is back on shelves
Carrying on its 200th anniversary celebrations, Cadbury has relaunched its Top Deck variant, which first hit store shelves in 1993.
Boxing clever with biscuits
Shoppers like to trade up at Christmas and buy premium products, according to biscuit firm Fox’s Burton’s Companies.
Something to chew on in August
CHUPA Chups is bringing an Australian range to the UK this August, diversifying its offer in the process.
Chips in the new block
THE £12m spend on the latest Galaxy variety made it the most visible chocolate bar outside of stores according to brand owner Mars Chocolate.
Launched...
Re-designing the Original
COLOUR coding and bolder names are part of a packing makeover for toffee and caramel brand Werther’s Original.
The re-coloured village design will now be...
Nestlé unveils new Aero Milkybar range
Confectionery giant Nestlé has unveiled a new collaboration between two of its legacy chocolate brands with the rollout of the Aero Milkybar range.
Health focus only adds to premium’s appeal
Consumers seeking out something special, firms say
THERE can be few adults in Scotland who don’t have some memory of scavenging the bottom of Gran’s...
Striped cola
A new flavour has been added to Maoam Stripes.
The new cola variety will join strawberry, apple, raspberry, orange and cherry in the bag.
Brand manager...
Sweet updates roll out across the Golden Casket portfolio
Golden Casket has launched a tranche of makeovers across its entire portfolio of sweets to help keep the brands fresh in the market.
Game on for Halls
MEDICATED confectionery brand Halls, owned by Mondelez International, has teamed up with EA Games for a new promotion this winter.
By entering an on-pack...
Fairtrade for Belgian brand
GUYLIAN has shone a spotlight on Fairtrade through a relaunch for the Belgian chocolate brand.
GNAW chocolate brings a four-strong impulse range to the table
Artisanal chocolate brand GNAW has unveiled a new range of milk chocolate impulse bars as the brand aims to expand its presence across store floors.
Galaxy commits to support of the Young Women’s Trust
Galaxy chocolate has kicked off a new partnership with the Young Women's Partnership charity with an initial donation of £150,000.
Take it to the limit
Limited editions, new flavours, pack sizes, promotions and PMPs are all part of the plan to generate excitement for the UK’s biggest chocolate brands...
Stock shares
Dedicated display areas to classic Big Night In products and catch the customer’s eye
EVENING snacking in the UK is worth £5.2bn and growing and...
Innovative fundraising
Retailer One O One has teamed up with bakery brand McGhee’s to reduce food waste and raise funds for Clyde’s Cash for Kids charity in the process.







































