Bags more gum choice
WRIGLEY has added a new on-the-go pack to its Extra sugar-free gum range, with the launch of a re-sealable 21-piece hanging bag.
Peppermint and Spearmint...
Reduced plastic packs coming soon
Mars Wrigley has stepped up its sustainable packaging programme, with narrower packs set to roll out in April
Re-designing the Original
COLOUR coding and bolder names are part of a packing makeover for toffee and caramel brand Werther’s Original.
The re-coloured village design will now be...
Perfetti Van Melle is building up the sweet options
Perfetti Van Melle aims to help convenience retailers grab consumers attention in store to help drive impulse sales for confectionery.
Updates brings World of Sweets faster to retailers
World of Sweets has brought a tranche of updates across tech and its field team in a bid to provide a better, faster service for its retail customers.
Sugar free to appear on TV
MINT brand Trebor has added two new sugar-free varieties to its portfolio.
Trebor Mighties are available in Mint and Berry Mint flavours.
The launch is being...
Flyers unveils non-liquorice sticks with sour flavours
Confectionery brand Flyers has launched a new non-liquorice sweet with the introduction of its new Apple & Raspberry Flyers.
A sweet success in the new year
Make sure your confectionery offering shines in 2020 with this guidance from Mars Wrigley and Mondelez
Forever orange
Cadbury Twirl Orange has shed its limited edition status, and will now be available on a permanent basis
Refresh for gift lines
WHETHER it’s a birthday celebration or a simple thank you, Mondelez reckons there’s scope to say it with chocolate – and it has revamped its Cadbury Card range accordingly.
Stock shares
Dedicated display areas to classic Big Night In products and catch the customer’s eye
EVENING snacking in the UK is worth £5.2bn and growing and...
Bells ring out for chocolate
CHOCOLATE and Christmas go hand-in-hand and Ritter Sport reckons it has just the range for stockings this year.
Value sales are up and NPD is still hitting the mark with consumers
Biscuits are getting bigger
First Christmas for premium teaser
Mars Wrigley seems confident it’s coming into the festive season with a surefire Christmas hit following the launch of Maltesers Truffles earlier this year
‘Unexplainable’ ad bursts onto screens
CONFECTIONERY manufacturer Wrigley has launched its latest TV advertising campaign for Starburst, suggesting it’s ‘unexplainably juicy’.
The new ‘Land of Intensity’ ad first aired...
Cadbury seeking a big chunk of sales
Retailers can add to the magic of Christmas by stocking larger gifting and sharing packs, says Susan Nash of Mondelez International.
