Mars Wrigley aims to help consumers to find the sweets
Chocolate and other treats remain recession proof and Mars Wrigley aims to make the most of this by advising retailers to keep the range simple.
Beat of the treats
Chocolate confectionery maintains steady growth as sharing sizes, big nights in and new product initiatives keep consumers coming back
TREAT categories of all types may...
How to keep everyone sweet
WITH 44% of consumers planning to have more nights in (according to HIM! research), confectionery presents a solid sales opportunity. That’s the word from...
Cadbury Top Deck is back on shelves
Carrying on its 200th anniversary celebrations, Cadbury has relaunched its Top Deck variant, which first hit store shelves in 1993.
Rebrand signals global approach
HANCOCKS and Bonds of London owner IB Group has rebranded as World of Sweets.
Some sweet news for veggies
With more and more people living a meat-free lifestyle, the German confectionery giant has revamped and extended its vegetarian range.
No sour grapes as kids mix it up
WHEN kids shop for sweets, many are drawn to products that are colourful and interesting.
And while some are attracted to extreme flavours, children have...
Tunnock’s shows that listening is part of the process
Each Tunnock's product presents its own unique manufacturing challenges as the firm looks to overcome the latest hurdles on the road.
Chupa Chups counts down with new Advent Calendar
Confectionery brand Chupa Chups has unveiled its new advent calendar, complete with 24 daily surprises throughout the advent season.
NPD to keep things sweet
Swizzels has been expanding popular brands with new flavours and formats .
Halloween rituals return
Mondelez unveils seasonal lineup of haunting Halloween confectionery
The choc of the new
‘Innovation’ is still the watchword in confectionery
THE UK confectionery market has seen a proliferation of new sweets and chocolate over the past year. And...
New surprises in store
KINDER Surprise, worth £62m, is aiming to bring some excitement to the kids confectionery category with its latest launch.
Gluten-free macaroons are on trend for flavour
Gluten-free bakery brand Mrs Crimble’s has launched Caramel Macaroons in a six pack.
Another lower sugar release
Wine Gums are the latest brand to get a low-sugar makeover, with parent firm Mondelez releasing a new variant that contains 30% less sugar.
Ferrero doubles up for Tic Tac Two launch
Pocket confectionery brand Tic Tac has unveiled its latest piece of innovation with Tic Tac Two, offering consumers a dual layered flavour experience.
