Maynard Bassetts wine gums reduced sugar

Another lower sugar release

Wine Gums are the latest brand to get a low-sugar makeover, with parent firm Mondelez releasing a new variant that contains 30% less sugar.

Variety at the party

BUYING habits are changing and price-marked packs have become very important in c-stores. That’s the view of Mark Walker, sales director at Swizzels. He reckons...
Pack shots of confectionery products to illustrate Bobby's Sweets trial box.

Bobby’s expands delivery service for retailers with new Brand Box

Confectionery distributor Bobby's has expanded on its delivery service for retailers with the new Bobby's Brand Box, offering a more convenient option.

Bangers and cash

NESTLE Confectionery’s 2015 promotional activity for its Rowntree’s Randoms brand has begun with a ‘bang’. As part of a new campaign, lucky shoppers who find...

Cadbury goes vegan

MONDELEZ has launched a vegan friendly plant-based range under its Cadbury brand.
Thorntons classic box

A facelift for Thorntons

Shoppers looking for a last-minute gift will now be able to pick up a revamped Thorntons box, following a full packaging refresh across the brand’s Classic Collection range.

Free to be sweet

Fruitella has launched two completely sugar-free products, Fruit Foams and Fruit Gums. Brand manager Matthew Navier said: “Data shows that 92% of consumers are actively...

Recipe for fruit sales

Wrigley launches multi-million pound investment to grow sales of its brands. THE three vital ingredients in growing the sugar confectionery category are new product development,...

Value in a price crisis

AS consumers face an economic squeeze, PMPs will come into their own.
Pack shots of Galaxy More to Share Millionaire Crumble and Cinnamon Swirl.

Galaxy expands sharing range with two flavours

Chocolate bar brand Galaxy has expanded on its More to Share format with the introduction of two new flavours inspired by some classic bakery treats.
Variety packs of Swizzels sweets in an array of colours.

Drop happier memories in baskets with Swizzels

Tempt consumers with a sweet tooth to pick up on retro confectionery delights as Swizzels reckons the drive for sweet nostalgia remains a key consideration.
Pack shots of Cadbury Creme Eggs.

Cadbury kicks off Creme Egg activation

Mondelēz International is encouraging retailers to get inventive with their Cadbury Creme Egg displays this Easter in its new competition.
Matthew and Cathy Stephenson, owners of Sweet Dreams Ltd.

Living the dream with expansion

OUTPUT is set to rise drastically at Sweetdreams Ltd thanks to a £500,000 investment in the UK-based chocolatier business
Wrigley’s launches ‘Boss Breaks’ campaign pushing Gen Zs to chat to shopkeepers

Wrigley’s launches ‘Boss Breaks’ campaign

Wrigley's wants young workers to chat to shopkeepers to ease their stress.
Toblerone

No mountain high enough

Toblerone’s iconic triangles get festive
Pack shots of Extra Refreshers PMP packs with Bubblemint and Tropical Flavours.

Extra Refreshers launches new PMP packs

Mars Wrigley is set to bring extra refreshment to the gum category across convenience with the launch of two new PMP formats across the brand.