Another lower sugar release
Wine Gums are the latest brand to get a low-sugar makeover, with parent firm Mondelez releasing a new variant that contains 30% less sugar.
Variety at the party
BUYING habits are changing and price-marked packs have become very important in c-stores. That’s the view of Mark Walker, sales director at Swizzels.
He reckons...
Bobby’s expands delivery service for retailers with new Brand Box
Confectionery distributor Bobby's has expanded on its delivery service for retailers with the new Bobby's Brand Box, offering a more convenient option.
Bangers and cash
NESTLE Confectionery’s 2015 promotional activity for its Rowntree’s Randoms brand has begun with a ‘bang’.
As part of a new campaign, lucky shoppers who find...
Cadbury goes vegan
MONDELEZ has launched a vegan friendly plant-based range under its Cadbury brand.
A facelift for Thorntons
Shoppers looking for a last-minute gift will now be able to pick up a revamped Thorntons box, following a full packaging refresh across the brand’s Classic Collection range.
Free to be sweet
Fruitella has launched two completely sugar-free products, Fruit Foams and Fruit Gums.
Brand manager Matthew Navier said: “Data shows that 92% of consumers are actively...
Recipe for fruit sales
Wrigley launches multi-million pound investment to grow sales of its brands.
THE three vital ingredients in growing the sugar confectionery category are new product development,...
Value in a price crisis
AS consumers face an economic squeeze, PMPs will come into their own.
Galaxy expands sharing range with two flavours
Chocolate bar brand Galaxy has expanded on its More to Share format with the introduction of two new flavours inspired by some classic bakery treats.
Drop happier memories in baskets with Swizzels
Tempt consumers with a sweet tooth to pick up on retro confectionery delights as Swizzels reckons the drive for sweet nostalgia remains a key consideration.
Cadbury kicks off Creme Egg activation
Mondelēz International is encouraging retailers to get inventive with their Cadbury Creme Egg displays this Easter in its new competition.
Living the dream with expansion
OUTPUT is set to rise drastically at Sweetdreams Ltd thanks to a £500,000 investment in the UK-based chocolatier business
Wrigley’s launches ‘Boss Breaks’ campaign
Wrigley's wants young workers to chat to shopkeepers to ease their stress.
No mountain high enough
Toblerone’s iconic triangles get festive
Extra Refreshers launches new PMP packs
Mars Wrigley is set to bring extra refreshment to the gum category across convenience with the launch of two new PMP formats across the brand.
