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Pack shots of Cadbury Dairy Milk Lotus Biscoff chocolate bars.

New Cadbury Biscoff chocolate bars launch

Chocolate brand Cadbury Dairy Milk has partnered up with the indulgent Biscoff biscuits brand to launch the new Cadbury Dairy Milk Biscoff chocolate bar.
flipz pretzels strawberry cheesecake

Strawberry and savoury

Sweet and savoury come together in the latest launch for Pladis pretzel brand Flipz.

Healthy thinking to push snack sales

Mondelez reckons health still has a part to play CONSUMERS have been placing more emphasis on health when shopping and Mondelez International reckons this is...
Swizzels variety

Swizzels keeps retailers sweet

Sweet maker Swizzels has put a lot of time and effort into making sure it is doing its bit to help c-store retailers.
Bond just desserts

Shaking it up with pick-n-mix

CONFECTIONERY wholesaler Hancocks has expanded its pre-packed pick-and-mix range Bonds Shaker Cup with the addition of two new products.

Meeting the change

PRODUCT development is essential to grow the confectionery market reckons Hayley Coggins, product manager at Elizabeth Shaw. “Consumers tastes change and these changes need to...
Point of sale materials prompt purchases says Mars Chocolate. More than a third of confectionery impulse purchases are made after shoppers see a brand’s presence in store and half of confectionery shoppers are influenced at the fixture.

Sweet addition

Encouraging impulse purchases among c-store customers is one of the most effective ways of increasing a store’s revenue and profit. Today we look at...

Swizzels gets in the Halloween spirit

Halloween brings retailers the chance to drive up some store profits through confectionery and Swizzels aims to support store owners in treats with no tricks.
Perfetti Van Melle confectionery

Casting a spell this Halloween

Halloween is big business for confectionery, and Perfetti Van Melle reckons it’s well-equipped to capitalise on this year’s spooky celebration.

‘Unexplainable’ ad bursts onto screens

CONFECTIONERY manufacturer Wrigley has launched its latest TV advertising campaign for Starburst, suggesting it’s ‘unexplainably juicy’. The new ‘Land of Intensity’ ad first aired...
PVM minis

Individually wrapped packs for PVM brands

Bite-sized confectionery is the name of the game when it comes to the latest launch from Perfetti Van Melle (PVM).

Nights in and on-the-go boost sweets

FRUIT flavours are helping the sugar confectionery category continue to grow, says Dan Newell, confections marketing manager at Wrigley. Newell reports that fruit confections grew...

Perfetti Van Melle has a sweet match for missions

Confectionery giant Perfetti Van Melle has recommended retailers to keep the sweets section well varied to help match different shopper missions.

Naughty kids show sweet side in new ads

BAGS of sugar confectionery attract more than half of the spending in the UK on what Mondelez International calls candy confectionery. Quoting Nielsen research,...

Beaker’s nostalgia trip

Tracy Beaker star will feature in a series of ads for Fruit-tella.
Mars sets out its stall for the Easter season with the launch of its branded treats.

Mars Wrigley reveals Easter line-up

Mars Wrigley has unveiled its line-up for the Easter season this year, with returning fan favourites and some new additions from across its range of brands.