Rebrand signals global approach
HANCOCKS and Bonds of London owner IB Group has rebranded as World of Sweets.
Chocolate changes shape to be the same
CADBURY Dairy Milk Oreo is changing shape to bring it in line with Dairy Milk bars.
Revealing that Dairy Milk Oreo sales are now worth...
Spending big for celebration
Millions invested in festive push
KitKat Cookies & Cream is back on shelves
Global confectionery firm Nestlé has relaunched its KitKat Cookies & Cream Two Finger bar to shelves, aiming to drive sales with the popular flavour.
To share or not to share
Sharing is the focus of a new TV advert from luxury chocolate firm Lily O’Brien’s .
A sour taste for adults
ADULT candy brand Maynards Bassetts has launched an extension of its wine gums range with Wine Gums Tangy.
This is the third innovation since Maynards...
Premium chocolate brand adds to its range
PREMIUM chocolate brand Nero & Bianco has added orange and butterscotch flavours to its range.
The brand started out in 2010 with three...
Meet the maker: Sandra Fisher, Golden Casket
Sandra Fisher of Golden Casket on life at the Scottish confectionery giant
Festive treats a gift for retailers
CHRISTMAS is unquestionably one of the most important times of the year for the confectionery market.
And for convenience retailers, making the most of the...
Perfetti Van Melle is building up the sweet options
Perfetti Van Melle aims to help convenience retailers grab consumers attention in store to help drive impulse sales for confectionery.
Fisherman’s Friend fights back hay fever
Throat pain relief lozenge brand Fisherman's Friend is out to drive up volume sales for the incoming hay fever season with its new marketing campaign.
Return of the chocolate hero
FOLLOWING a nationwide search that attracted 20,000 candidates Patrick McBride, a 39 year-old firefighter from Liverpool has been named the new Milk Tray Man.
Over...
Lad weekend wrapped up
SELF-STYLED man’s chocolate brand, Yorkie, is offering lads weekends away in its latest on-pack competition.
Codes inside wrappers could win consumers one of 12 holiday...
Sustainable partnership
FERRERO has joined forces with Chester Zoo in a bid to educate consumers on the importance of sustainable palm oil.
Gnaw on chocolate this Christmas
Premium chocolate brand Gnaw has unveiled a range of new flavours in its chocolate bar range, aiming to make the most of those cold winter nights in.
Cadbury goes big on 200 years
Mondelēz International continues to go big for Cadbury's 200th anniversary celebrations with the launch of a limited edition 360g Cadbury Dairy Milk Bar.






































