Success is in the bag
SWEET loving Britons spend £763m a year on candies according to figures from Perfetti Van Melle and it says children’s confectionery contributes £602m, making...
Chocolate – everyday pleasure of 8m Brits
AS chocolate fans of all ages around the UK got ready to crack open Easter eggs and bunnies last month, leading research organisation...
Sustainable future for seashells
Chocolate seashell brand Guylian has undergone a relaunch, comprising a sustainability-focused packaging overhaul and a new recipe.
Novelty is still a key sales driver
Ritter Sport recommends adding some variety
Swizzels pushes Squashies range in new TV ad campaign
British confectionery firm Swizzels has rolled out a new marketing campaign around its Squashies variants in a bid to drive up awareness for the range.
Taking a bigger share of the choc market
ACROSS the chocolate category, bitesize and sharing formats continue to perform well as consumers favour treat bags and pouches.
A breath of fresh bear
MONDELEZ International has found a way to breath some life into its latest campaign for Halls – miniature mustachioed polar bears.
The brand’s new 20-second...
Following the trend with pinch of salt
CURRENT and expected trends often influence new product development and Mars reckons a new line in the Galaxy chocolate range will bring a fashion food flavour ...
Score a winner on-pack promo
Premier League competition returns .
Sustainable partnership
FERRERO has joined forces with Chester Zoo in a bid to educate consumers on the importance of sustainable palm oil.
Reduced sugar can bring sales
FRESH from kick-starting the year with the launch of sugar free and reduced-sugar variants of Fruittella, Mark Roberts of Perfetti Van Melle has suggested...
Forest Feast launches chocolate freeze-dried fruit range
Fast-growing, upmarket snacking brand Forest Feast has unveiled a new freeze-dried snacking range to tap into the growing consumer demand for texture-led products.
Festive season special editions
BOXED chocolate specialist Elizabeth Shaw has extended its Christmas range with a new limited-edition, Gingerbread Crisp.
The dark chocolate product features the wintery spices of...
Scoring with chocolate
Cadbury has joined forces with some of the UK’s biggest football clubs for the return of its ‘Match & Win’ promotion
Capitalise on desire for caramel
On-trend and relevant new flavours are significant growth drivers in chocolate, according to Mondelez International.
A treat with festive spirit
HOT chocolate comes with a kick this year thanks to the latest release from Lir Chocolates.
