Drop happier memories in baskets with Swizzels
Tempt consumers with a sweet tooth to pick up on retro confectionery delights as Swizzels reckons the drive for sweet nostalgia remains a key consideration.
Special and everyday
EVERYDAY gifting and special occasions both present opportunities to sell boxed confectionery, says Cadbury brand owner Mondelez International. It suggests retailers should display boxes...
Coconut protein fix with Mars
Mars Chocolate Drinks and Treats is hoping to appeal to fitness conscious consumers with its latest branded protein launch.
Mars Wrigley rolls out new Easter range
Confectionery giant Mars Wrigley has launched its Easter range for 2025, allowing retailers to get a head start on the season for next year.
Sour power – Candyland launches bon bons
TANGERINE Confectionery brand Candyland has launched a sour raspberry flavour bon bon sweet.
The company says tangy tasting treats are popular at the moment. It...
How to keep Santa sweet
DINKY edible snowmen and reindeers, novelty gifts, lavishly-decorated bars and traditional boxes of chocolates ... it’s the time of year when consumers forget about...
Swizzels celebrates
Classic brand still going strong at 90 years young
Sour Patch Kids Heads & Bodies
SOUR Patch Kids Heads & Bodies is Maynard’s contribution to the Halloween season. The orange and blackcurrant pieces have the same sour-then-sweet taste as...
3 tips for scheduling a happy Easter
Delia Metral, Mondelez, shares three top Easter scheduling tips for shopkeepers
Sweet hopes for sour gum
Confectionery giant Perfetti Van Melle (PVM) has launched Mentos Sour Gum in response to the increasing popularity of the sub-category.
Win For Your Squad with Cadbury football promo
Mondelēz International is offering shoppers the chance to bag a money-can't-buy football experience as part of a new promotion with Cadbury.
Baking for indulgence with Rich’s
John Want, sales, marketing and R&D director at Rich’s, explaines that even with prices on the rise, consumers will still pay out more for the treats that they’re looking for.
Tropical blast from Bazooka Candy
Bazooka Candy Brands reckons it will be able to drive up sales from kids with the launch of its new Tropical Juicy Drop Blasts fruity sour candies.
Naughty kids show sweet side in new ads
BAGS of sugar confectionery attract more than half of the spending in the UK on what Mondelez International calls candy confectionery.
Quoting Nielsen research,...
Innovation drives chocolate forward
AN increasing number of chocolate lovers prefer blondes, if category growth figures are to be believed.
A thrilling new promo
Consumers with a need for speed are in luck as Cadbury has teamed up with Merlin Entertainment for an action-packed promotion.
