Reduced sugar can bring sales
FRESH from kick-starting the year with the launch of sugar free and reduced-sugar variants of Fruittella, Mark Roberts of Perfetti Van Melle has suggested...
Eight more in the bag
Spar Brand has revamped its small bag confectionery, adding eight new variants to the range, comprising 45g and 60g packs all with an RRP...
Merchandising breeds success
How to turn heads with bagged sweets
EVERYONE wants to be like a kid in a sweetshop once in a while and the image of...
It’s fudge in a new format
Mondelez International has extended its range of Cadbury brand chocolate bags with the launch of Cadbury Fudge Minis.
Available in 120g bags priced at £1.99,...
Bags bursting with berrys
STARBURST parent firm Wrigley has a fruity proposition for the bagged confectionery category, having recently launched new Very Berry variants of the fruit chew...
Bags are on their way up
Sharing format sales rising
IMPULSE is at the heart of convenience retailing and when it comes to boosting basket spend there’s hardly a heavier hitter...
Two more for tablet range
The Cadbury Dairy Milk tablet range has been extended with the launch of two new Oreo variants.
Available from last month, the two new bars...
Ethical cacao can add value
Scottish producer makes trip to Peru
A SCOTTISH chocolate maker made his way to the mountains of Peru last month where he met with the...
A big focus backed by TV spend
CONFECTIONERY giant Ferrero plans to turn the spotlight onto its Raffaello brand this year, with the firm announcing it intends to place a “big...
Eggs-ecuting seasonal innovation
EASTER means innovation according to Nestle Confectionery, as the firm unveils a raft of new seasonal products tailor-made for spring.
The firm has launched two...
Nights in add up
Economic uncertainty sees consumers entertain at home
NOTHING summed up the uncertain and surreal quality of the political sphere in 2016 quite like Toblerone making...
Put your best foot forward
Ramp up sales with eye catching displays
THERE are plenty of places in store where retailers can boost basket values, but in terms of impulse...
Standing up for sweets
DESIGNED specifically for modern c-stores, Rose Marketing says its new Candy Castle Crew floor stand can offer a retail return in excess of £600.
Each...
Scotland gets fruity taste of Super Bowl
AHEAD of last month’s Super Bowl in Houston, Texas, Skittles sent former American football star Marshawn Lynch to spread its message in Houston, Scotland.
Marketing...
A sour taste for adults
ADULT candy brand Maynards Bassetts has launched an extension of its wine gums range with Wine Gums Tangy.
This is the third innovation since Maynards...
Facing a digital world
Tic Tac is putting emotion into the market with digital style emoticons giving the tiny sweets a range of expressions.
The Express Yourself campaign features...
