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Tag: Pepsico

Healthier options drive sales

VIMTO is returning to TV screens this summer, supported by increased social media and digital activity. Its key lines for c-stores are the 500ml...
Pepsico recently introduced Trop50, developed from its Tropicana brand. Vimto Soft Drinks says its Weight Watchers 500ml bottle is ideal for consumers looking for a healthy drink to go.

Drinking in the benefits – Low sugar and diet drinks

IN tough economic times, consumers may become less concerned about healthy products, but lines whose sales remain resilient, those which consumers still choose to...

Oxfam targets food giants

INTERNATIONAL development charity Oxfam has examined the ethical performance of some of the world’s leading food brand-owning companies and found them lacking. As part of...

Flash player

BRITVIC and PepsiCo has introduced a new pack flash across its 600ml bottle range. Pepsi Max, Diet Pepsi, 7UP Free and Tango will all...

Squeezed sector shows its bottle

While many soft drinks categories have done well in the recession – as consumers looked for affordable treats and entertaining moved to the home...
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