Tag: Cadbury
Put your faith in the tablets
What do the tech industry and the UK chocolate category have in common?
A love affair with tablet formats, according to some of the latest category data, which points to continued growth for larger packs of chocolate.
Less sugar, still hot
Cadbury has announced the launch of a lower sugar version of its hot chocolate brand
Dark ads from back in the day
Pop icons have been drafted in to help promote Cadbury Darkmilk .
Mondelez backs bags
The firm’s communications manager talks us through bagged confectionery .
Bar back for good
Cadbury's newest product release involves one of its oldest brands: Cadbury Bournville Orange
Win-win with PMP
The benefits of PMPs to consumers is obvious, but some retailers have questioned if the same advantages apply to them
Stepping over to the dark side
The 40% cocoa Darkmilk was initially released in tablet form
‘Thank you’ is back
Cadbury has revived its ‘Thank you very much’ advertising slogan for a new £2.8m campaign for Roses
It’s Christmas come early
Mondelez has unveiled its festive range along with advice for convenience retailers .
Hop to it for adventures
ADVENTURE is the name of the game for Cadbury Dairy Milk Freddo this summer
Seeking the perfect match
Mondelez lays out NPD strategy for 2018
Marked up for launch
New products and established favourites are among the biscuits showing prices on pack.
Hunt is on for rare egg
CADBURY Creme Egg has been back on TV to highlight its return to stores.
Dairy Milk of human kindness
MONDELEZ has launched a new £12m campaign for Cadbury, celebrating acts of kindess in a way that highlights its most famous chocolate, Dairy Milk.
Cracking line-up for Easter
Confectionery producers lay out their seasonal plans.
Legendary prizes
CADBURY is making good use of its partnership with the Premier League this month with the launch of a new promotion
