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YellowJaffaCakeBox

A taste of the tropics

various packets of biscuits

On the go biscuits keep sales going

Take a bigger bite of the market

Scots take the biscuit

Belvita, breakfast, biscuits,

Biscuits turn on to snack use

Burtons, Biscuits, Maryland, Soft baked

Softly softly approach from Maryland

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PMP biscuits hit £22m in c-stores

Biscuits

Singles bar – Home baking on the rise

Biscuits at kids’ size power on

Biscuits at kids’ size power on

DIGESTIVE biscuits are the traditional base for a cheesecake.

Cheesecake takes the biscuit

World favourite – made in Britain

Mark Thomson, business unit director of Kantar Worldpanel looks at consumer trends in biscuits and cakes.

Scots shoppers take the biscuit

CONSUMERS want biscuits and cakes to be good value for money and are moving away from volume deals towards PMPs. They also want healthier biscuits to be available in stores, along with savoury varieties.

More biscuit PMPs on the way

Paterson’s is sponsoring STV’s Loose Women. Advert indents feature a busy mum relaxing with tea and shortbread.

Lunchtime – the biscuit big break?

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