Birthday revamp – Ski marks 50th anniversary
SKI is celebrating its 50th anniversary with a revamp, digital marketing campaign and new flavour of mousse, pictured.
To take advantage of the growth...
Bank on the cocktail trend, says Mangrove Global
Premium spirits distributor Mangrove Global has been highlighting the opportunity to drive sales through the at-home cocktails trend, while Britvic has launched some new J2O Mocktails.
Dark opportunities – essential tobacco
• Cigarettes and tobacco purchase is one of the top reasons to visit a c-store
• Many smokers buy their cigarettes, cigars and tobacco in stores that...
Celebrations with Thorntons
Finsbury Food Group has rolled out new additions to its Thorntons range of cakes as the firm anticipates a greater uptake in indulgent variety for the category.
Muffins go on a roll
GOOD things come in small packages, apparently.
Mintel research on the UK cake market shows volume sales of small cakes grew by 19% between...
Cheers to new vodka RTDs
The Coca-Cola Company and Pernod Ricard have teamed up to create Absolut Vodka & Sprite, while Diageo is using its Ciroc vodka in two new sparkling RTDs, with the newcomers set to help boost sales in convenience stores.
Another year, price-marked
DRINKS giant Diageo has underlined its faith in the PMP by holding the price of its top-selling price-marked pack – Smirnoff 70cl – at...
Chapel Down calls for a Chardonnay Renaissance
Chapel Down is out to change consumer perceptions about wine with the launch of its new Chardonnay 2023 in a bid to create a 'Chardonnay Renaissance'.
McVitie’s kicks off Great Biscuit Break
Global snacking firm Pladis has kicked off a new promotion for the McVitie's biscuit range with prizes up for grabs for both retailers and consumers.
Pieces of sunshine marked personal
THREE of bakery firm Erlenbacher’s classic cakes are now available in individual servings that the company says offer a more convenient, stylish option for...
Pepsi charges up a new blue flavour
Britvic is set to super-charge sales this summer with the launch of new Pepsi Electric, a sugar-free limited edition blue cola variant of the popular drink.
Border takes the biscuit in new ads
THE secret activity of biscuit hoarding is brought to light in the latest series of adverts from Lanark-based Border Biscuits.
The new print campaign is...
Tango unveils its new Outrageously Orange ad
Tango Orange is back on the TV for the summer months as Britvic unveils its new multi-million pound marketing campaign 'Outrageously Orange'.
Smile, and say ‘convenient!’
Sliced and grated lines grow ahead of the market as cheese fans keep buying and increase visits to c-stores
IN theory cheese should do...
Graham’s goes Greek in new pouches
Graham's Family Dairy is out to drive the demand for natural snacks products with the launch of its new Graham's Greek Style yoghurt pouches.
Biscuits turn on to snack use
THE biscuit category, says Mondelez International, is worth £171.1m and is the third-most impulsive category in impulse channels.
The company suggests time-poor consumers are seeking...
