Ferrero rolls out a Bueno campaign
Ferrero UK is set to drive awareness of the Kinder Bueno brand with a new marketing campaign to target younger consumer audiences.
Monster builds on Ultra with new Strawberry flavour
Monster Energy has built further on its sugar free Ultra range with the launch of Strawberry Dreams, tapping into the demand for fruity flavours.
Seriously spreads out to Black Pepper
Seriously Cheddar has expanded on its Spreadable Cheese range with the addition of its new Black Pepper variant to help bring an extra kick.
Wrapped for winter
NEW packaging which has brought its traditional range into line with the designs for its pots and sachets has been well-received by consumers says...
Highland Park unveils a new design
Premium single malt whisky brand Highland Park has unveiled a new packaging and bottle design across its core range, to celebrate its Orkney heritage.
BNI isn’t all about the cash
THE big night in has increased in popularity in recent years, and it’s an opportunity that shots brand Sourz actively targets.
For Emma Heath,...
Arla Foods unveils Baileys range for winter
Dairy firm Arla Foods has rolled out two new additions to its Baileys Cream range with the its first Squirty Cream in the UK and a new Espresso pouring cream.
The case for cash control
SAVOURY snack giant Walkers has introduced a reduced case size for its core range.
The new 32 case format, replacing the 48-pack case, is available...
Swizzels has new Love to fight off January blues
Swizzels has unveiled its latest piece of innovation for the Squashies range with the launch of its new Love Hearts Squashies variant.
Biscuits could double sales
GIANT biscuits manufacturer United Biscuits reckons the value of biscuit sales in the UK could double in just a few years if manufacturers and...
Seize the chance with dedication
DEDICATED lunchbox bays filled with best-selling brands and handy packs can help grow sales. That’s the advice from Mondelez International.
It says that over the...
Vadasz provides a boost of health with Kimchi Shot
Chilled pickles brand Vadasz has launched what it has called a first-to-market innovation with its new Kimchi Shot functional drink.
Bold to ‘Take you home’ with TV campaign
P&G is enhancing its Bold portfolio with the release of a new range of 3 in1 Pods. Available in four scents, the pods use a three-chamber technology to clean, soften and freshen clothes
Bear shakes up kids’ snacking with Splits launch
Kids fruit snacks brand Bear is set to shake up the category with its new Fruit Splits Mango & Sour Berry flavour and a new format for its YoYos.
Acting on impulse
PRODUCTS that are attractive impulse purchases provide many of the best opportunities for c-stores to achieve incremental sales. So the best such lines can...
Hungry Boar expands Booker meat snacks range
Premium world foods firm Golden Acre Foods has launched four variants of its new Hungry Boar premium meat snacks range into Booker depots.
