Vybey enters healthy snacks fray with Nutrition bars
Nutrition products firm Vybey has announced the roll out of its new Complete Nutrition snacking bars range, moving into the snacks market.
Give the shopper more confidence
HAVING a range of PMPs in a store instils a sense of confidence and trust between the retailer and the shopper, says James Cragg,...
Saltire introduces its oldest whisky bottling
Saltire Rare Malt has introduced its oldest dram yet with an 18 Year Old Speyside expression that also kicks off its Cigar Malt Series.
Spreading out with a TV ad
McLelland making noise on the small screen
Scottish cheese producer Lactalis McLelland has been making a seriously strong bid to boost brand awareness with the...
Fox’s brings the party Under the Sea with new Party Rings
Kids biscuit brand Party Rings has unveiled its first ever new shape in its 42-year long history with the launch of the new Under the Sea Minis.
C-stores are biggest sellers for micro snacks
Research, says Rustlers, shows that new consumers will buy into the microwave snack market because of its Gourmet range.
Channel director Angela Daulby said: “The...
True value can shine through
PMPs a winner with customers seeking quality at a fair price
READING any news around the economy or Brexit is rarely a cheery affair –...
Cadbury unveils new Dairy Milk Iced Latte flavour
British chocolate brand Cadbury is set to turn up the cool for the summer with the launch of its new Cadbury Dairy Milk Iced Latte flavour.
World of Sweets expands Bonds of London charity range
Confectionery distributor World of Sweets has introduced two new products to its Bonds of London Vicky McClure's Our Dementia Choir range.
Breakfast on the go grows
Many consumers are opting to take their breakfast on the go, which can be good news for retailers according to Mondelez International.
Monster Energy unveils new flavour to the zero sugar Ultra range with grapefruit taste
Energy drinks brand Monster has introduced a new flavour to its sugar free Ultra range of drinks with the introduction of Monster Energy Ultra Fantasy Ruby Red.
Spooky treats from McVitie’s
SCREAMING onto shelves in time for Halloween, the latest seasonal range from McVitie’s injects a bit of terror into two of the firm’s biggest...
Bebeto brings some spooktacular sales with Halloween sweets range
Confectionery brand Bebeto has launched some new additions to its Halloween range to help drive up sweets sales across the season.
Tech driven promo from Glen’s vodka
GLEN’S vodka has started 2018 by embracing technology as part of a new campaign
Capri-Sun brings back its Halloween themed packs
Fruit juice brand Capri-Sun has embraced the Halloween spirit of fancy dress with the return of its limited edition pack designs.
Ambitious plans for cereal brands
WEETABIX plans to throw its weight behind its most prominent brands this year, with on-pack campaigns, a significant marketing investment and NPD all on the slate for 2022.
