Pack shots of Frubes including Strawberries, Red Berries and Peach Multipack, Strawberry and Banana flavours Multipack and Strawberry Flavour Multipack.

Frubes unveils new look to drive sales with families

Kids' yoghurt brand Frubes has received a makeover, complete with gaming opportunities via a new QR code on the back of the pack.

Everyone at the table

MARS Food has unveiled its first UK marketing campaign for the Ben’s Original’s brand. The ‘Everyone’s Original’ campaign – the first since the brand changed...
Packs of Yorkie Biscuit & Brownie chocolate bars lay across a grey surface, with the chocolate bars lying outside the wrapper as well.

Yorkie unveils new Biscuit & Brownie flavour

British chocolate bar brand Yorkie has unveiled a new limited edition flavour Biscuit & Brownie using cocoa that has been sourced via Nestlé's Income Accelerator programme.

Health is a winner

Wellbeing brings sales THERE’S nothing more valuable than health, a proposition that’s not just true for the individual but, according to a number of snack...
Pack shots of Żubrówka Biala, Żubrówka Vanilla and Żubrówka Rosé 700ml bottles.

Polish vodka Żubrówka Biala rolls out to Sainsbury’s

Polish vodka brand Żubrówka has rolled out is Bison Grass Biala vodka variant to Sainsbury's stores as the brand aims to be the No.2 vodka in the UK.
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Packed lunch fightback begins

HOVIS is fighting back against the decline in packed lunches (measured by Kantar as down by 80m lunchboxes last year). As the economy picks...
Pack shots of 7UP Zero Pink Lemonade cans.

7UP Pink Lemonade flavour hits the shelves for summer

Drinks giant Carlsberg Britvic has expanded on its range of 7UP drinks with the new Pink Lemonade flavour in time for the summer months.

Southern Comfort hits the road

General election campaign takes RTD to the masses SOUTHERN Comfort is on the general election campaign trail, inviting the public to join the brand’s “Canpaign”,...
Twirl White Dipped pack shots.

Cadbury launches Twirl White Dipped

Cadbury chocolate has unveiled a new limited-edition bar for its Twirl range with the introduction of the new Twirl White Dipped.

Golden Cross offer new smaller size perfect for snacking

Golden Cross offer a variety of their Johnny’s snacks range in smaller sizes, which it says make them perfect for a lunch time snack. Four...
Pack shots of Peacock Cider Passion Fruit & Guava.

Kingfisher Drinks struts out with the new Peacock Passion Fruit & Guava cider

Premium world beer, cider and spirits firm Kingfisher Drinks has announced a new flavour for its Peacock Cider brand with the new Passion Fruit & Guava drink.

More nights in to come

WINTER is coming, and with it the urge to stay indoors, but that doesn’t mean shoppers put their social life to bed for the year.
Tetley's Green Tea pure

Green team a PMP dream

GREEN Tea could be a big hit for convenience according to Tetley, with the firm pointing to its £1.49 PMP
A bottle of Glen Scotia 12 Year Old stands next to its outer box packaging with a dram of the whisky inside a nosing glass next to it. All three stand on top of a barrel.

Glen Scotia flies the flagship with new 12 Year Old whisky

Campeltown-based whisky brand Glen Scotia has introduced a new 12 Year Old single malt to its portfolio as its new flagship dram.
WKD

Mixing the cocktail night in

WITH 44% of shoppers expecting to have more big nights in, switched-on retailers should focus on providing products for fun evenings indoors over the...
Team members from Hive Mind brewery and Rave Coffee stand together hold bottles of a new brew which the two firms collaborated on. There are bottle of the drink on the table in front of them.

Hive Mind and Rave Coffee team up on new Stout

Welsh brewery Hive Mind has teamed up with Cotswolds-based Rave Coffee to produce a new coffee and honey stout named Second Breakfast.
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