Instant snacks target young takeaway lovers
THE rising cost of dining out, or ordering a takeaway, is providing a significant boost for the big-night-in market, especially for quick-to-prepare hot snacks,...
Brothers Cider looks to the bright side
Brothers Cider is out to showcase its new approach as a 'seriously unserious cider' in its new marketing 'Always Look on the Brothers Cider Life'.
Crumbs: Scots in the lead
GB take-home biscuit sales were worth £2.6bn and grew by 1.4% in the year to 14 September, Mark Thomson of Kantar Worldpanel told Scottish...
Hot snacks target impulse growth
FOR Kepak Convenience Foods, the firm behind the Rustlers brand of ready-to-microwave hot snacks, chilled convenience snacks is a product category whose time has...
Market News | Lemada, Yorkie, Whaoo!, Jam Shed
Scottish Grocer showcases some new products that convenience store retailers might want to consider stocking to drive up sales.
Quick is crucial
YOUNG lads are no longer the main target market for Rustlers micro-snacks, which has grown its consumer base to attract almost as many young...
Wise Wolf expands with new white wine
Aussie wine brand Wise Wolf has reaffirmed its sustainability commitment with the new launch of its French Sauvignon Blanc white wine.
Nailing health and value
MANY parents are now said to be looking for healthy options when they buy food, drink and treats for their children. And many family...
IVG launches its first rechargeable vape devices
British vape device brand IVG has launched its first range of rechargeable vape devices with its new IVG Air range offering a chargeable pod system.
Ferrero rolls out a Bueno campaign
Ferrero UK is set to drive awareness of the Kinder Bueno brand with a new marketing campaign to target younger consumer audiences.
JW ode to joy
Having spent 15 years encouraging its consumers to keep walking, Johnnie Walker now wants to them go further with joy.
The whisky brand’s new campaign,...
Fresh relief for the winter from Jakemans
Throat lozenge brand Jakemans has launched its new Blood Orange & Winter Spice variant in time to match demand for the incoming winter illnesses.
Sweet dreams made of this
CADBURY owner Mondelez International has long experience of confectionery as a classic impulse category but it sees impulse opportunities in other categories too –...
Drive Christmas sales with new litre bottle of Tequila Rose
Strawberry cream flavoured drink Tequila Rose has launched a new litre bottle format, rolling out in time for the upcoming Christmas party season.
Big bite start to year
PREMIER Foods says its latest launch in the cake market has been an immediate success. Cadbury Amaze Bites were launched in January this year...
Casillero del Diablo launches Zero alcohol sparkling wine
Chilean wine brand Casillero del Diablo has launched a Zero alcohol sparking wine variant in time for those shoppers looking to moderate this Christmas season.
