On the go biscuits
MONDELEZ has launched a new social media campaign for Mikado, encouraging consumers to pick up the Japanese-style snack when they’re on the go.
Running across...
Peach of a Pouch
COCKTAIL culture is the inspiration behind the latest flavoured variant in the Zyn nicotine pouch range.
Winning with Irn-Bru
Retailers could be in with the chance of winning hundreds of pounds thanks to the latest campaign for Irn-Bru Energy.
Sustainability from Spain
SPANISH wine brand Campo Viejo has bolstered its sustainability credentials with the launch of a new bottle and label design.
Sustainable tea making
Flying Fish Foods’ tea brand may take design cues from Monty Python, but there’s nothing silly about its sustainability goals.
Signal value to consumers
RISING energy prices and the spectre of inflation are likely to leave many consumers feeling price-conscious this year, meaning the cost will be a major consideration for shoppers in the convenience channel.
Five million for FareShare
AIRDRIE-based Albert Barlett has redistributed the equivalent of five million meals through its partnership with FareShare.
Full sugar for Old Jamaica
A classic returns as Refresco brings back its Old Jamaica Ginger Beer full-sugar recipe.
A bold plan for biscuits
BORDER Biscuits has a new look, as the Scottish biscuit maker seeks to tap into demand for premium treats.
Marked snack growth
PMPs continue to be key to communicating value to consumers, particularly in impulse categories such as savoury snacks.
Pilsner push for Brooklyn
New York craft brand Brooklyn Brewery is set to expand its range in the UK off trade, with a new Pilsner variant.
Street food made easy
COFRESH has unveiled a range of new frozen Indian snacks that the firm reckons will appeal to consumers seeking street- food inspired dishes at home.
Wine is ageing fine
TREASURY Wine Estates has been celebrating wine brand Blossom Hill’s 30th birthday in style with a major consumer campaign.
Ginsters duo in the chiller
GINSTERS has added two new SKUs to its range in time for the summer holidays.
Hitting health goals
Pepsico has reformulated three Walkers brands to bring them in line with high fat, sugar and salt (HFSS) guidelines.
Juiced gets a PMP can
BRITVIC has expanded its Rockstar PMP range with two new additions.






































