Happi joins Dubai chocolate craze with pistachio Easter egg
Oat milk chocolate brand Happi has unveiled its new Pistachio Crunch Easter Egg, allowing plant-based shoppers to take part in the viral consumer trend.
Panasonic joins the circus
The promotion is designed to engage with core battery users by getting them to create their own online Cirque du Soleil show, and invite their friends or family to watch via social media
Protein Ball Co rolls out new Stuffed range
Protein snacks innovator The Protein Ball Co. has unveiled its new range of snacks with the Stuffed range with the aim to offer a point of difference in the category.
Extra Dexters PMPs added
Kervan Gida is expanding its Dexters range .
Lucozade brings back Grafruitti flavour to the shelves
Suntory Beverage & Food has announced the return of the popular Lucozade Energy Grafruitti flavour as a permanent addition to the brand's line-up.
Café Crème renamed
STG UK has overhauled its Café Crème cigar brand by giving it a new name
Absolut Vodka & Sprite has a tropical twist in Pineapple flavour
CCEP has expanded further on its range of alcoholic RTDs with the launch of its new Absolut Vodka & Sprite Pineapple cans.
Chance for stores to snap up a prize
Boost launches 12 for price of 10 promo alongside one litre for £1 PMP release running through April
Chupa Chups to roll out easy-open wrappers
Lollipop brand Chupa Chups has rolled out a new packaging update to its core range with its new easier-to-open wrappers to improve the consumer experience.
Leading the charge
THE weeks in the run-up to Christmas are a crucial time for Scotland’s battery market – a period in which retailers can encourage the sale of batteries alongside other products in store.
PG Tips unveils new on-pack promo with Rivals
Tea brand PG Tips is running an on-pack promotion and competition to celebrate the second season of the Disney+ series Rivals.
Don’t be skyred of new yoghurt
With less sugar and 0% fat, Icelandic-style skyr yoghurt should be an easy sell to health-conscious consumers .
Powerade unveils new Fifa World Cup campaign
Sports drink brand Powerade has announced its new campaign as part of its partnership as the official sports drink of the Fifa World Cup 2026.
Burton’s Biscuits are hitting the mark
Burton’s Biscuit Company has been tapping into the demand for PMPs by offering a wide range across leading brands including Maryland Cookies and Wagon Wheels
The Islay Rum Distillery takes home global accolade
The Islay Rum Disitllery has taken home a global accolade at the San Francisco World Spirits Competition in recognition of its premium spirit.
Falling for new wine labels
WINE brand Echo Falls has released not one, but 30 limited edition occasion labels for its bottles.
