A taste for energy with Red Bull Editions
Flavour matters when it comes to energy drinks, especially for new consumers, according to Red Bull.
Guilt free snacking with Bobby’s Foods
Sweets and snacks firm Bobby’s Foods has agreed a deal to exclusively distribute Yummy chocolate vitamin bar to c-stores.
Belhaven pushes its local roots across its beer
Provenance of a brand matters to consumers, making local products like Belhaven beers key must-stocks for the year ahead.
Prepare for your captive audience
Limited shelf space in a c-store makes it important to stock a versatile drinks range at Christmas, says David McLaughlan, key account manager at Glen Turner.
Oreo launch aims to bring families into the store
Reporting that 50% of Oreo fans are under the age of 45, Mondelez International said the brand is playing a pivotal role in recruiting new shoppers by appealing to families.
Health is high on shopping list says Carabao
Health has remained a key consumer trend in the wake of the Covid pandemic, says energy drinks firm Carabao.
Sensitive launch from Fairy
The latest launch from Proctor & Gamble’s Fairy Non Bio brand is aimed at consumers with more sensitive skin.
Dead Man’s Fingers grow range with Coffee Tequila Liqueur
Spirits brand Dead Man’s Fingers has expanded its Tequila portfolio with the launch of Coffee Tequila Liqueur and a ready-to-drink Margarita can.
New flavour drop for Smirnoff with cherry varient
Diageo has gone back to the fruit bowl for its new Smirnoff variety, Cherry Drop, which launches to the off-trade in February.
Candy comeback for VK mixed pack
Student favourite ready-to-drink brand VK has brought back its Candy Cane flavour for this year’s party season.
Raiders return
The Fridge Raiders range has been expanded with the addition of two new flavours and the return of a festive regular.
Phillip Morris Limited launch revamped IQOS smoke free devices
Phillip Morris Limited has rolled out its latest heat-not-burn product, the revamped IQOS 3 Duo Originals Duo.
Festive Pot Noodle launches for Christmas
Instant hot snack brand Pot Noodle has introduced a new flavour and launched a festive pack for Christmas.
Walker’s Shortbread unveils festive range
Famous Scottish brand Walker’s is urging retailers to get their share of festive shortbread sales by stocking its new-look Christmas range.
Premier Foods adds flavours of Christmas
Leading producer Premier Foods has expanded its range with seasonal limited-edition items across its Bisto, Oxo and Paxo brands.
Nurture Brands takes the natural approach
Vegan confectionery brand Doisy & Dam has joined the Nurture Brands range.
