Wall’s joins the onesie craze
WALL’S sausages is targeting cooked breakfast fans with its latest TV campaign. The £1.5m push shows goths, wags and builders heading out to the...
Pinballs’ wizard promo
FRUIT chew brand, Maoam, is gearing up for the summer of football with a World Cup-themed limited edition bag of Pinballs.
The pineapple and lime...
Velvet bags screen slots
MONDELEZ International’s latest sharing treat, Cadbury Eclairs Velvets, is hitting the TV and cinema screens.
The brand extension, launched in March to offer consumers a...
New look for Right Guard
RIGHT Guard has revamped its Xtreme antiperspirant range, introducing what the brand owner calls “advanced Sweat Detect Technology” as well as new, more modern,...
Butterkist’s new bags highlight calorie count
TOP-selling popcorn brand Butterkist’s bags have a new look.
Manufacturer, Tangerine Confectionery, says the makeover is “optimised pack design”.
It argues the new packs will...
Tartan direction at the glen
THREE-quarters of consumers consider yogurt a guilt-free snack and it’s particularly popular with women who are at home with children, says the team behind...
Cosmo readers recommend Tena
A PANEL of Cosmo readers has given Tena’s Lights range of pant liners the thumbs up.
The magazine’s testers tried out the Tena Lights...
Hovis bakes in new flavours
BAKERY giant Hovis has added three different flavours to its loaves. The Taste Sensations range, launched recently, puts Fiery Sweet Red Pepper, Sun-dried Tomato...
Room for chilled improvement
ARE yogurts and dessert pots losing ground in the convenience channel? Two of the biggest players in the sector – Müller Dairy and Yoplait...
Bigger tub for family sharing desserts
AMBROSIA has put its Devon Dream pouring sauce in a bigger tub and added a resealable lid, to appeal to families who sit down...
Time to brush up on your haircare?
C-STORE shoppers spend some £19.6m a year on haircare, says P&G quoting Symphony IRI –with shampoo taking £10.2m of that. So it’s well worth...
McEwan’s sails back in
ALE brand McEwan’s has gone back to the future as official sponsor of this year’s Scottish Series, the country’s major yacht racing regatta.
The beer...
Barny on the way
MONDELEZ International’s children’s biscuit brand, Barny, is coming to the convenience sector.
The confectionery giant is launching the sponge snack in a new 30g...
Naan bread for speed
THE growing popularity of Indian ready meals has inspired the latest Kepak Convenience Foods range of hot, quick and tasty products. Rustlers Hot Naans...
Revamped sauces bring menu tastes
RESTAURANT favourites provide the inspiration for five new flavours in the Homepride cooking sauce range. With nearly half of consumers now eating out at...
£2m push for Tic Tac
THE generation known as “millennials” is the target of a £2m ad campaign for the latest variety of Tic Tac, Apple Burst.
Millennials are aged...