Cover position by design
WINNING entries from the brand’s 2014 consumer competition feature on the latest packs from Smint.
Trade marketing manager Mark Roberts said: “We’re really excited to...
Aiming for the two thirds
ACCORDING to Britvic two thirds of on-the-go soft drinks sales are recorded between March and October.
And it has revived its Taste of Summer promotion...
Bottling the XX factor
Guinness Original goes back to the future to catch history fans
IT was a case of returning to its roots for Guinness Original when...
New look Scotch in triple jump
ONCE, twice, three times a whisky – the words “triple matured” have been added to the label of Whyte & Mackay.
Whyte & Mackay used...
Stout uncle Jim joins the family
THE McGargles family of bottled beers has grown to include a new uncle.
Having first brought the family to the UK in February, importer Morgenrot...
Maxxium offers the knowledge
KNOWLEDGE is sometimes said to be power. And drinks distributor Maxxium seems to think so. Its newly launched Know Your Store guide for convenience...
Nostalgic 15 year old malt
THE newest release from Benromach has a taste of nostalgia according to the distiller.
The 15 Years Old expression is now available and chief operating...
A brush with Spanish art
CAMPO Viejo is bringing the street art of Spain to the wine shelf on limited-edition labels.
Renowned street artists Okuda and Remend have created the...
Straight to the sauce
Pesto producer Sacla’ is adding to the free-from category with the launch of new Bolognese Pasta Sauce and Besciamella Sauce for Lasagne.
The two new variants...
Nailing health and value
MANY parents are now said to be looking for healthy options when they buy food, drink and treats for their children. And many family...
Single option for new movie ice cream
ICE CREAM is an important part of the British summer – a time, said Icefresh Foods brand manager Scott Wilson, that sees a significant...
Moy Park’s ‘Good Kitchen’ Range perfect meal solution for consumers
Leading UK food company Moy Park Chicken, has created a range of pre prepared chicken products under the Moy Park ‘Good Kitchen’ brand targeted...
Moy Park First to Market with Innovative ‘Roast in the Bag’ Packaging
Leading UK food company Moy Park, has developed the first roast-in-the-bag chicken product to use cutting edge thermoformed packaging technology. The state of the...
PMPs return on Lucozade
SOFT drinks firm Lucozade Ribena Suntory reckons health and fitness are becoming increasingly important to many consumers and that those issues are affecting shoppers’...
Fruity whiskey set for summer TV ads
JIM Beam has added Jim Beam Apple to its range of flavoured bourbons.
The launch of the new flavour will be supported by TV advertising...
Code for shades
Designer sunglasses are on offer in a competition on packs of Halewood International’s Caribbean Twist.
For a chance to win one of 52 pairs of sun...
