Spirit beers back NME
DEAD Crow, SHS Drinks’ spirit-flavoured beer brand, has been named as the official beer sponsor at next year’s NME Awards with Austin, Texas as...
Energy brands still buzzing
BIG nights in include relaxed occasions that can be low-key events. But they also include high-energy sessions such as house parties, late-night sport events...
Something to chew on
MARS Petcare is launching a new range of bite-size treats.
Pedigree Tasty Bites are available in four varieties with different flavours and textures, including Cheesy...
BNI isn’t all about the cash
THE big night in has increased in popularity in recent years, and it’s an opportunity that shots brand Sourz actively targets.
For Emma Heath,...
The man from Del Monte says with or without – it’s up to you
IN a time of big decisions here’s another – mocktails or cocktails?
James Logan, commercial director of Refresco Gerber, the firm behind Del Monte...
Inside the box
DRINKS firm CWF has launched three-litre bag in box packs of its British wine range Straw Hat. Boxes are available in the red, white...
Volvic – refreshed
VOLVIC has revealed a new look ahead of the launch of a £1m advertising campaign.
The makeover aims to give the brand a fresh...
Millions to play for
THE big night in has been very important to c-store retailers in recent years. If the economy improves will consumers stick with their big-night-in...
Lucozade adds low option
ENERGY drinks brand Lucozade has added a new Reduced Sugar Cloudy Lemonade drink.
The new line is said to have the same taste and functionality...
Grown-up softies
ALCOHOL-free product suppliers argue that stores, including c-stores, should give more space to soft drinks designed for grown-ups.
A spokesperson for alcohol-free wine brand Eisberg...
Morning eaters taking it easy
BREAKFASTS are changing, as the recessionary habit of eating a hearty meal at home before leaving for work loses its grip as the economy...
Stores battle for the white stuff
Discounters’ milk share soaring as convenience outlets see four-pint bottle sales fall steeply
IF you’re looking for a product category that illustrates the tough fights...
Border takes the biscuit in new ads
THE secret activity of biscuit hoarding is brought to light in the latest series of adverts from Lanark-based Border Biscuits.
The new print campaign is...
Premier adds big names to PMP list
PREMIER Foods is doubling its range of price-marked packs.
The company is offering 20 new products as price-marked lines in addition to the 20 already...
Convenience retail’s sporting chance
SPORT has heavily influenced the big-night in scene in recent times with the World Cup and Commonwealth Games, says Kestrel Lager distributor Brookfield Drinks.
As...
Instant snacks target young takeaway lovers
THE rising cost of dining out, or ordering a takeaway, is providing a significant boost for the big-night-in market, especially for quick-to-prepare hot snacks,...