IN a time of big decisions here’s another – mocktails or cocktails?
James Logan, commercial director of Refresco Gerber, the firm behind Del Monte in the UK, reckons the big night in is an excuse for consumers to indulge. And that can mean purchasing special treats.
Del Monte has re-launched its Occasions cocktail range to meet demand from two key sets of big-night-in participants, those looking to quickly make an alcohol-based cocktail and those wanting a special adult soft drink.
A new Mango Margarita flavour has been introduced (Mango is the fastest-growing juice flavour) and the whole range has been repackaged.
The Occasions cocktails come in a one-litre size and have an RRP of £1.99.