Peter Kay heads to Warburtons bakery
Comedy star the face of Bolton based baker's next TV ad
COMEDIAN Peter Kay has teamed up with Warburtons for a new TV campaign that’s scheduled...
Selling occasional treats
TREATS are still in demand despite ongoing interest in health issues, according to Mackie’s at Taypack.
Global brand manager for Mackie’s Crisps and Popcorn...
Coca-Cola has a citrus fresh launch
Coca-Cola Europacific Partners has a zesty new launch in its flavoured colas category with the addition of two lemon flavoured variants to its range.
Jimmy’s joins the protein gain with new flavour
Britvic-owned iced coffee RTD brand Jimmy's Iced Coffee has joined the protein gain in a new collaboration with MyProtein to launch two new variants.
Message gets taken to stores
According to the 2022 UK Brand Sustainability Benchmark Report, one in four consumers has already changed loyalty based on green perceptions of the label, with shoppers switching to rivals with the stronger sustainability credentials at twice the rate of the average brand.
Market News | Glenglassaugh, BeeHype, Weetabix, Mars Wrigley
Scottish Grocer showcases some new products that convenience store retailers might want to consider stocking to drive up sales.
Team up with an essential
Quotin research that says 99% of all UK households buy butters and spreads, Unilever says breakfast is the most popular time of day for...
Breaking out
NOW you see KitKat, now you don’t. The famous name is disappearing, for a time, from its starring role on some of the biscuit...
Get a share of the binge
TV trend boost for snacks
CREATING excitement around big sporting and television events is key to increasing sales of items people pick up for a...
Fanta’s first ever global campaign
COLOURFUL people’ are at the heart of the first-ever global marketing campaign for Fanta.
Exclusive to convenience
Burton's Biscuit Company has expanded its Maryland range with the launch of a new PMP exclusive to the convenience channel.
Brew up sales
ENTERTAINMENT is at the heart of the big night in occasion for many consumers, so retailers need to ensure they’re keeping an eye on the calendar.
Pet food giant launches keep fit treat
WHEN it comes to pet treats, it’s all about function.
According to Mars Petcare, consumers are looking for ways to reward their pet with a...
Fusion power drives sales
DELIVERING innovative merchandising around eating occasions such as at-home sharing, is becoming increasingly important and rewarding for retailers, says Matt Goddard, head of impulse...
There goes the famous summer
THE British summer is something to celebrate, whatever the weather. That’s the message from The Famous Grouse’s summer sales push, using the slogan: ‘The...
Christmas nets
MINI Babybel has produced a seasonal six-pack. Each individual cheese has its own wintery wrapper featuring characters like an ice-skater.
Head of insight and planning...
