Conveniently healthy bites
CONVENIENCE has become a huge factor in snacking and people are looking for products that are both healthy and tasty, says Giles Brook, founding...
New Frijj flavours hit the chillers
SUMMER 2016 saw some of the first marketing developments carried out by the new Müller Milk and Ingredients operation, formed after the takeover of...
The must haves – old and new
There’s no agreed technical definition of must-stocks. But some lines are simply expected by consumers to be on shelf and others should be...
Give the shopper more confidence
HAVING a range of PMPs in a store instils a sense of confidence and trust between the retailer and the shopper, says James Cragg,...
Spreading out with a TV ad
McLelland making noise on the small screen
Scottish cheese producer Lactalis McLelland has been making a seriously strong bid to boost brand awareness with the...
PMPs boost rate of sale
Marked packs are proving to be a big hit for a number of retailers
VALUE for money appeals to just about everyone, and there’s no...
Crisp carnival ad on the air
Walkers Sensations have been indulging in carnival fun as part of a new ad
campaign launched to coincide with the roll-out of new flavours and...
Cheese packs put summer in the spotlight
Cathedral City seasonal packs feature warm weather favourites
CATHEDRAL City has been sporting a new look this summer thanks to a packaging refresh across its...
Lucy Meck is cracking on
BRITISH Lion egg ambassador Lucy Meck has been encouraging consumers to eat an egg each day as part of a healthy diet.
Bread brand is still the chosen one
THREE of the top five most frequently bought brands in the UK are bread. And Warburtons has topped the most chosen brand list for...
Buttering up for breakfast
WHERE are customers eating their breakfast? It’s a question worth asking when deciding what to stock and Neil Stewart of Dairy Crest may have the answer.
Fit for many purposes
SOCIAL media platforms like Instagram and Facebook could be fuelling growth in the yogurt market as consumers increasingly seek out healthy living tips online
Healthier snacks in a sachet pack
Fruittella brand owner Perfetti van Melle has launched a new low-calorie sachet range targeted at health-conscious consumers.
The new format is available in two flavours,...
Big birthday for Swizzels
90 years of confectionery success
Summing up home choice
Figures reveal potential of snacks
New FTG options for retailers
Foodservice manufacturer Lomond has added another range to its food-to-go selection .