Highland Spring champions Scottish Rugby
Scottish bottled water brand Highland Spring has announced a new two-year partnership of Scottish Rugby to encourage healthy hydration through the sport.
Reese’s expands range with new Fast Break bar
Peanut butter confectionery brand Reese's has expanded its UK selection with the launch of its Fast Break bars to the market for the first time.
UK Gov considering vape tax
Vaping industry members have warned against a potential rise in tax on vaping products, which the UK Gov is thought to be considering in the Autumn Budget.
Young’s kicks off Scampi relaunch
Frozen seafood brand Young's has unveiled a complete revamp of its Scampi range, complete with new packaging along with major recipe changes.
Mug Shot launches new MAX range
Mug Shot has launched its MAX range of pasta and noodle pots, featuring bold flavours like Mac & Cheese and Sundried Tomato & Chorizo. Aimed at younger, active consumers, the range offers quick, tasty meals. The launch includes a social media campaign and a competition, available in Asda stores.
Scotmid ‘jailbirds’ fundraise for Maggie’s
Six Scotmid "jailbirds" need to raise at least £10,000 for cancer support charity Maggie's to win back their freedom – and are appealing for help to reach the target through a justgiving page.
Sanpellegrino unveils a new look
Sanpellegrino is out to drive up its presence across the UK's soft drinks market through a new look across its cans and the roll out of its Zero Sugar range.
Experts predict future consumer trends
Identifying forthcoming trends is one way for savvy store owners to stay ahead of the game and ensure they meet consumers’ demands – and help is at hand for the beginning of 2025 from Lidl and The Knowledge Bank.
Walkers kicks off a new football promotion with UEFA
Walkers has continued its support of the UEFA Champions League with the announcement of its new on-pack promotion across Walkers Max packs.
Cheerios launches new TV campaign
Breakfast cereal brand Cheerios has unveiled a new marketing campaign worth £5million that will see the brand back on TV screens for the first time since 2019.
Lidl pokes fun at Harrison Ford ad following whisky win
Discounter stores firm Lidl has marked its latest award win at the World Whisky Awards 2025 with a new tongue-in-cheek ad for the Ben Bracken Single Malt.
Summer kicks off for Red Bull with new White Peach flavour
Energy drinks brand Red Bull has unveiled its latest Summer Edition flavour with the launch of a new White Peach variant.
Win prizes in Doritos Dinamita *shopt promotion
Retailers are in with the chance to bag some cash prizes with the launch of Doritos Dinamita with a new partnership through cash rewards app *shopt.
Del Monte serves up new tennis LTA competition
Fresh fruit brand Del Monte has served up the next level of its partnership with the Lawn Tennis Association with its new on-pack consumer competition.
World of Sweets teams up with Vicky McClure’s Our Dementia Choir
World of Sweets has marked the 130th anniversary of Bonds of London with its new share bags in partnership with Vicky McClure's Our Dementia Choir.
Dolly Parton wines roll out across convenience
Country superstar Dolly Parton and Accolade Wines' range Dolly Wines has rolled out across the convenience channel for the first time with two variants.







































