Vievé goes Wild on Cherries

Protein water brand Vievé is out to bring an extra kick to the hydration demand this summer with the launch of its new Wild Cherry flavour.

Tomatin builds core range with Sherry Cask

Highland whisky distillery Tomatin has bolstered its core range of drams with its new 12 Year Old Sherry Cask, which has only been matured in sherry casks.

Spar introduces own-label wine line

Spar UK is out to add some value consumers shopping in the wine section with the launch of its own-label wine selection, featuring a trio of variants.

Cypressa expands in Tesco

Mediterranean food brand Cypressa has grown its range of food products in Tesco stores with the addition of its Cypriot Halloumi Cheese.

Free Skwishee Day returns

Free Skwishee Day is set to return for this year once again as the frozen fizzy drink firm has announced its new date of Saturday 25 May.

Asda heads sponsorship at Scotland Food & Drink event

Major supermarket chain Asda has been announced as the headline sponsor for Scotland Food & Drink's inaugural Excellence Summit event.

Ilchester brings eating out home with Dirty Toppers

Shoppers can bring the eating out experience back home with the convenient option from Ilchester Cheese with the firm's new Dirty Toppers products.

Promising outlook for the summer as inflation falls

Pressure on retail continues to drop as the ONS reports the lowest yearly rate in CPIH in nearly three years, providing an ample growth opportunity.

Pork Farms expands the options

The Compleat Food Group brand Pork Farms has expanded on its range with two new recipes in its portfolio in a bid to grow the chilled pastry market.

Frubes freeze over the summer

Yoplait has marked its biggest investment ever into its annual Frubes Freeze 'Em campaign as the firm aims to drive sales with its core consumer audience.

Antioxi blooms with trio of shrooms tea

Organic mushroom supplement brand Antioxi has launched a trio of health boosting teas, each containing a mushroom blend to help improve functional health.

Elements of Islay brings the heat

Independent whisky bottling firm Elements of Islay is set to heat up the Fèis Ìle whisky festival this year with its new Fireside blended whisky launch.

Juice Burst comes out punching in new campaign

Fruit juice brand Juice Burst is set to benefit from its largest marketing campaign yet with the launch of the new 'Punchy to the Core' initiative.

Coca-Cola builds momentum for Absolut Sprite

CCEP is set to capture sales for those spur-of-the-moment social occasions this summer with its new campaign for its ARTD can Absolut Vodka & Sprite.

Shaken Udder gets playful in new campaign

Premium milkshake brand Shaken Udder aims to inject more fun into consumers' daily lives with its playful new multi-million-pound marketing campaign.

Empire Foods sets up its stall for Christmas

Specialist food importer Empire Bespoke Foods is urging retailers to be Christmas-ready this year with the launch of its Christmas Pre-Order Catalogue.