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Thursday, May 26, 2022
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Tag: Lucozade


Energy addition is cooler

Watermelon and Strawberry Cooler is the latest addition to the Lucozade Energy range

Sparkling onto screen

Lucozade Energy is aiming to Spark Something with its new £10m marketing campaign

How to sell soft drinks in style

Our 2019 finalists for Best Soft Drinks Outlet share their tips to boost sales in the category

Electrifying new campaign

Lucozade has launched a new marketing campaign for its functional water brand, Lucozade Sport Fitwater
child drinking soft drink

Soft drinks levy live

Reformulation takes sting out of the sugar tax
Monster Ultra Citron, Boost Sugar Free and Lucozade Zero Original are among the sugar-free variants currently being championed by energy drink firms.

High energy, low in sugar

ACROSS the soft drinks category, sugar has been the big story of recent years and demand for low and no-sugar options has sky-rocketed. Energy drinks...

Lucozade launches functional water brand

FitWater hits shelves in August LUCOZADE Sport has entered the functional water market with the launch of FitWater. Available from this month, Lucozade Sport FitWater comes...

Who likes to move it move it?

CUSTOMERS picking up a bottle of Lucozade Sport are being invited to download a new mobile app as part of the brand’s ongoing Made...

Is demand ahead of drinks supply?

ACCORDING to Red Bull, a recent survey revealed that although 98% of shoppers would buy a price-marked drink only 80% of retailers stock them. Red...

Low sugar rush

LUCOZADE Ribena Suntory has revealed plans to slash the sugar content in its drinks by 50%. Starting from July 2017, the firm says all existing...

Flavour above all

And consumers are looking for low or zero-calorie drinks FLAVOUR is the top reason for choice of soft drinks and exotic twists in its products...

First time for power sponsor

DURACELL has become an official tournament provider for Rugby World Cup 2015. The battery brand’s business leader for the UK and the Republic of Ireland...

Energy giant adds PMPs

Lucozade summer price-marks push runs across more lines Soft drinks firm Lucozade Ribena Suntory has spent the spring launching new products and developing new activity designed...

Lucozade PMPs return to shops

LUCOZADE has reintroduced its 79p price-marked packs across 13 products, exclusive to convenience store retailers. Recently-launched Lucozade Energy Grafruitti and Lucozade Sport Mango and...

Lucozade adds low option

ENERGY drinks brand Lucozade has added a new Reduced Sugar Cloudy Lemonade drink. The new line is said to have the same taste and functionality...

How hot days generate sales

For each degree the temperature rises, demand for soft drinks can go up by as much as 5% AS the mercury rises, the chillers empty....