FOR the first time ever, three Suntory Beverage & Food GB&I brands have come together for a consumer promotion.
In its drive to make Lucozade more sustainable, Suntory Beverage & Food is investing £6m in a new Lucozade Sport bottle, which will be made from 100% recycled plastic
With a long established connection with fitness and sports, the major manufacturers of functional and energy drinks are now giving more attention to wider health and wellbeing issues
SUNTORY Beverage and Food Group has ramped up support for sports and energy drink brand Lucozade, with the launch of a £2.5 million marketing campaign
Suntory Beverage and Food GB & Ireland is shaking up its Lucozade range with the launch of a raft of new formats
FUNCTIONAL and energy SKUs have been driving soft drinks growth in Scottish convenience stores for some time. It’s an increasingly competitive category, with no shortage of NPD, which leaves retailers with plenty of decisions to make.
Excitement and demand for new flavours are vital elements of the energy drinks category according to Adrian Hipkiss, marketing director of Boost Drinks.
Lucozade Sport has joined forces with Manchester City and England international football star Raheem Sterling to launch a new campaign.
Suntory Beverage & Food (formerly Lucozade Ribena Suntory) has reduced the price-point across a number of popular PMPs.
Lucozade has launched a new initiative aimed at supporting fitness coaches, instructors and personal trainers by incentivising them to “help the nation stay active” during the coronavirus outbreak
Lucozade Zero has teamed up with Love Island as its official soft drinks partner for 2019
Watermelon and Strawberry Cooler is the latest addition to the Lucozade Energy range
Lucozade Energy is aiming to Spark Something with its new £10m marketing campaign
Our 2019 finalists for Best Soft Drinks Outlet share their tips to boost sales in the category
Lucozade has launched a new marketing campaign for its functional water brand, Lucozade Sport Fitwater
Reformulation takes sting out of the sugar tax