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Sunday, May 22, 2022
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Tag: Fruittella

Squeezing in a berry

PERFETTI Van Mella (PVM) has added some berry punch to its Summer Fruits sticks and sharing bags SKUs.

Eco friendly fruity look

Perfetti van Melle has unveiled new-look packaging for Fruittella, which has sustainability at its core

Staying home is big business

Brands weigh in on lockdown trends and their effects on the big night in

Variety key to success

OFFERING as wide a range of products as possible is the best way to make a success of Halloween, according to the owner of Fruittella and Chupa Chups .

Reduced sugar can bring sales

FRESH from kick-starting the year with the launch of sugar free and reduced-sugar variants of Fruittella, Mark Roberts of Perfetti Van Melle has suggested...

The sweet impulse

Confectionery is one of the most important PMP categories for retailers,  says Perfetti Van Melle, with 68% of stores already stocking PMP sweets. Trade marketing...

Adapt to demand

New products planned to add excitement to sugar confectionery in 2016 as manufacturers react to consumer trends. SHOPPING habits are changing and retailers are having...