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Friday, June 18, 2021
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Tag: cereal

weetabix fishing advert

Getting hooked on breakfast

BREAKFAST brand Weetabix has created a new TV ad as part of the latest phase of its £11m Have You Had Your Weetabix campaign.

Super bowl challenges

WHAT’S on the typical c-store’s breakfast cereal shelves? Chances are you’ll see a number of the big brand cereals, perhaps in price-marked packs. But...

Healthy outlook for cereals sales

CEREAL is involved in 62% of British breakfasts according to Kellogg’s and, it says, c-stores have played an influential part in putting porridge and...

Going wild about oats

QUOTING Kantar Worldpanel research, Pepsico says that seven out of 10 UK households buy porridge during the year. But modern shoppers want products that are...
Breakfast booming in Britain

Breakfast booming in Britain

BREAKFAST is big business – the UK cereal market is worth some £1.55bn. Scottish porridge and oats brand Hamlyns earlier this year said a recent...

In more shapes and sizes

OREO, from Mondelez International, the world’s biggest-selling biscuit, has a number of packs designed to suit the nation’s lunchbox fillers. Last year the firm launched...