Premium positioning for Orange soft drink
ORANGE-flavoured soft drink brand Sunny D is repositioning itself with the launch of new premium packaging.
Sunny D is now available in 1L and 500ml...
Looking out for mother Earth
ENVIRONMENTALLY concerned water brand One Water plans to introduce cartons, water in cartons, cans and refillable bottles this year
Low cal energy
Brands focus on sugar free options
Support from stars of sport on pack
Red Bull has launched a new consumer campaign which aims to get shoppers active, with support from professional sport stars .
Growing water second to cola – Sales for sector soar
TAPS across the nation are in danger of rusting over as sales of bottled water continue to show recession-defying growth. Kantar Worldpanel figures, quoted...
New campaign for Highland Spring
Highland Spring has put sustainability front and centre of its latest marketing campaign
Cans with a big heart
Nichols PLC has relaunched its sustainable soft drinks brand Feel Good Drinks
Back to the gym
The Covid pandemic has disrupted exercise routines for many consumers, but the easing of restrictions should bring a rise in demand for functional drinks
Punchy new energy pack
BOOST Drinks has reworked its Fruit Punch variant.
American Monster
Two new Monster variants are bound for UK shores, following success in the USA.
Barr goes Xtra limited this summer with new Irn-Bru flavours
Barr is banking on some exotic efforts to drive up soft drinks sales this summer with two limited edition flavours for Irn-Bru Xtra.
CCEP goes back to the start
CCEP has built up its range of Monster Energy drinks with new zero sugar launches aiming to build up popularity for sugar free energy drinks.
Market News | Pepsi, Ben & Jerry’s, Squeaky Bean, JAC Vapour
Scottish Grocer showcases some new products that convenience store retailers might want to consider stocking to drive up sales.
Growth in store for convenience, says Britvic
Soft drinks giant Britvic has laid out the opportunities for convenience retailers to make the most out of in its annual Soft Drinks Review.
Appy hydrating
A smartphone app is Keystore owner JW Filshill’s latest bright idea to encourage customers to drink more water.
Launched in conjunction with Highland Spring,...
Brands pressed
SCOTLAND’S juice and juice drinks fans remain among the most likely in Britain to buy branded products and brands still account for the majority...
