Red Bull flies ahead with PMPs
Price and value are the second biggest drivers for consumers behind taste and flavour when selecting an energy drink from the shelf, according to research.
CCEP energises the chiller
CCEP aims to help retailers to drive up energy sales across the chiller with new innovations across the energy drinks category.
Cawston Press builds on fruit juice range
Pressed fruit juice brand Cawston Press builds on its Fruit Water brand with the addition of the new orange juice flavour, Sunshine Orange.
A Diet Coke Break with your name on it
Consumers will be able to enjoy their own personalised Diet Coke Break with new cans and bottles featuring their names and chances to win prizes.
Coca-Cola introduces new lime flavour
Coca-Cola is launching a zesty lime-flavoured variant for both its Original Taste and Zero Sugar ranges, with the soft drinks giant saying it will boost sales for retailers.
Sparkling Ice flavoured water variant relaunches into UK market
Sparkling flavoured water brand Sparkling Ice has expanded its range of flavours with the return of its Black Raspberry variant to store shelves.
Launched with a cap and sparkle
JUICE, smoothie and juice drink brand, Sunmagic, this month launches a new lightly sparkling juice drink, which it says is the UK’s first drink...
A cool taste of the tropics
LATEST soft drink in the Barr range is 2015 limited-edition summer special Tropicoola.
According to the company’s research 93% of consumers in a taste...
Water fizzing with growth potential
Highland Spring Group reckons convenience retailers can untap bottled water category sales
Squeeze into craft
JUICE is the word at Cracker Drinks Co as the firm rolls out its Crafted brand to UK stores.
The new range comprises four flavours:...
Bottling success for January sales
Bottled water can be a valuable category
Beat-ing the competition
HEALTH for the masses is the name of the game for upstart soft drinks brand Upbeat, as the firm looks to bring more consumers into the added-protein sub category.
Bundling up gets results
Meal deals are well worth mulling over
A smart move
GLACEAU Smartwater’s move into 100% recycled plastic bottles is the subject of a new campaign.
A big push for Buxton
Nestle mineral water brand Buxton has launched a new consumer campaign, which kicked off with a TV advertising campaign running from 20 July through August.
Taste of the summer
AG Barr has added three new fruity flavours to its Caribbean sparkling drink range, KA
