KESTREL_THUMB

Beer brand flies back with a Scottish angle

IT’S been a big year for lager brand Kestrel. The beer, which had been popular and widely distributed in the 1980s and 1990s, was relaunched...
Peroni thumb

Lager keeps it sweet

ONE in every three items bought in a c-store is a long alcoholic drink. And within that category, beer is worth over £3.5bn a...
Looking for the beer champion

Looking for the beer champion

BEER firm Molson Coors is once again joining forces with Scottish Grocer to seek out Scotland’s Champion of Beer in the Scottish Grocer Awards...
New flavour an enduring passion

New flavour an enduring passion

IT’S not so limited any more. Swedish cider brand Rekorderlig launched its Passion Fruit flavour as a limited edition in April. But what was intended to...
Cider was one of the most successful drinks categories for many years but market and industry analyst Key Note found that 2012 was a much tougher year for the cider brands. The bright spot it reckons is fruit cider. The fruit cider products, which marry apples with berry and other fruit flavours, are showing significant growth.

Apples are not the only fruit

STRAWBERRY, blueberry, lime, even tropical fruit … those are just some of the flavours that are lighting up the cider market according to Key...
Cider brands

Cider brands part of the game

IF any proof is needed that major cider brands are now slugging it out with the beer giants in the long alcoholic drinks market...
Kopparberg

Flavour finds favour

THE demand for new and exciting flavours is the driving force in the cider market, according to Heineken, owner of Strongbow and Bulmers. While everyday...

Another year, price-marked

DRINKS giant Diageo has underlined its faith in the PMP by holding the price of its top-selling price-marked pack – Smirnoff 70cl – at...

First’s spirited exclusive

IN the summer First Drinks launched price-marked 35cl packs of Grant’s Family Reserve Scotch whisky and Three Barrels VSOP French grape brandy exclusively to...
Coming home

Coming home – Diageo launches Voyager whisky

EARLY in the last century the whiskies of John Walker & Sons made their way across the world. Now the whiskies and brands in the...
Almost half of malt whisky sold in the UK is bought as gifts says Glenfiddich distributor First Drinks.

Time for change – Whisky performance

Whisky is booming abroad and brands want to import the export magic TRAVEL almost anywhere in the world where things are going well economically and...

Australian rules for Scots wine lovers

AUSTRALIAN wines are ace, ripper and bonzer according to Scottish consumers. Wines from down under are described as favourites by 23% of Scottish wine-drinkers,...

Glengoyne moves into its twenties

GLENGOYNE Highland Single Malt Scotch Whisky is putting its 10-, 15- and 18-year-old malts into 20cl bottles. They’re designed to appeal to whisky lovers looking...

Win Gallo’s van rosé

INDEPENDENT retailers can win a van thanks to Gallo Family Vineyards’ summer promotion, currently running in cash and carries across the UK. As well...
Standard support

Standard support – Firm ramp up Russian promo’s

VODKA brand Russian Standard hit the screens in recent months with the latest work in its ‘Vodka as it should be’ TV advertising campaign. The...
Smirnoff has added to its flavoured range with the launch of coffee-flavoured Espresso Smirnoff. Absolut vodka has launched a PMP on its 50cl size. Valt, the single malt vodka, is to appear in Sainsbury’s stores in Scotland.

Express service – Vodka update

HOW do you give Britain’s biggest-selling vodka a boost? Earlier this year drinks giant Diageo ensured its massive brand Smirnoff stayed full of beans...