It’s the most wonderful time for a beer!
With Christmas Day falling on a Sunday last year, retailers saw the largest-ever ‘final week’ of trading in 2016, resulting in increased performance across sales
Return of the lager lovelies
TENNENT’S Lager has partnered with one of Scotland’s best-loved sitcoms, Still Game, to add two more well-known faces to the list of Tennent’s Lager Lovelies.
Stock up on multi-packs
Multipacks of cider and energy drinks are expected to show growth at Christmas
At home for the holidays
Christmas is party season and many people looking forward to celebrating at home will already have begun planning their drinks purchases.
In the festive spirit
LANDMARK Wholesale is offering a new money-saving promotion which it says is ideal for retailers stocking up for the festive season.
Spicing up the season
BAILEYS Pumpkin Spice is returning this winter following its launch in 2016.
Gingle all the way!
Eden Mill distillery has launched a miniatures gift set and Diageo is tapping into the pink gin sub-sector
Knowledge is key to sales
THERE has never been more choice of beer for UK consumers, with campaign group There’s A Beer For That reporting over 2,000 breweries currently producing 12,000 beers in 140 different styles.
Rocking up online helps beer brand
RADIO X presenter Gordon Smart is the host for the second episode of Red Stripe’s online series This Feeling TV.
Cans land at garden party
BELGIAN beer brand Heverlee is making a move into the off-trade.
Value up but volume flat
EMPTY nesters buy more beer for home consumption than any other age group in the UK, according to the latest findings by research firm Kantar Worldpanel.
Danish flavoured festivals
CARLSBERG joined music company Live Nation to add a Scandinavian flavour to festivals throughout the UK this summer.
Glen’s is on tour
Vodka brand hits the festival circuit
SCOTTISH vodka brand Glen’s has been getting into the festival spirit this summer as part of a major sponsorship...
A proud promotional film
SWEDISH vodka brand Absolut joined in celebrations for Pride in the UK with the launch of a new film to coincide with the release...
A smart range will get results
Roust offers retailers spirited advice
VODKA is still a major player in the convenience sector despite recent dips in sales, according to European drinks producer...
Check in on gin
THERE’S no question who the cool kid is in the spirits class at the moment as gin sales continue to show double digit growth...
