Milking success
Flavoured milk drinks continue to perform strongly across retail channels, according to market research.
Frubes fun on packs
Yoplait has thrust its Frubes brand into the future with its first on-pack interactive augmented reality (AR) mini game.
Unearthed’s world of flavour
Compleat brings a world of flavours to its new launches for its chilled pastry brand Unearthed.
Selection builds from the core
Whitley Neill has expanded into the low and no alcohol category for the first time with four new 0.0% variants.
Stay part of the party
Eisberg reckons it has Christmas sorted for consumers looking to cut back on alcohol consumption with its latest launch.
A Rouge addition
Edrington has extended its Courvoisier De Luxe series with a new launch for the cognac brand.
Competition for Trek Protein Flapjacks
Trek has kick-started its new Peanut Butter Protein Flapjacks with a returning partnership with FitBit.
Heating up in winter with Quaker Oats
Quaker Oats is heating things up again with its new campaign for its on the go range.
New Funkin cocktail best served in the cold
Funkin Cocktails is set to prove that cocktails aren’t just for the summer sun with its new Salted Caramel Espresso Martini variant.
Dr Oetker delivers new products to UK
Dr Oetker has gone to town on toppings with its latest launches under the Chicago Town brand with seven new products.
Campaign to feel good with Yakult giveaway
Yakult has launched a new on-pack giveaway as part of its ‘Feel Good Mission’ giving consumers the chance to win from seven luxury breaks.
Lambrini’s coming home with party promotion
Accolade Wines is set to bring the ’brini to parties this winter season with a new competition for the Lambrini brand.
Feeling fresh for the winter with Lenor Outdoorable
Procter & Gamble (P&G) reckons it can keep summer freshness going this winter with its new additions for Lenor Outdoorable.
Doritos new pepperoni flavour perfect for sharing
A takeaway inspiration sits at the centre of Pepsico’s latest flavour for Doritos corn crisps as it introduces new Loaded Pepperoni Pizza.
New man in place at Imperial
Oliver Kutz has been appointed as general manager for Imperial Tobacco in UK & Ireland.
Buds for the football
Budweiser has kicked off its new limited-edition FIFA World Cup packs across its entire line of beers.